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Tagging - web 2 expo 2008

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    Tagging - web 2 expo 2008 - Presentation Transcript

    1. Kakul Srivastava flickr.com/photos/kakul
    2. tagging
    3. tagging opportunities & challenges of scale
    4. definitions
    5. tag
      • Pronunciation: ’tag
      • Function: noun
      • Etymology:
        • Middle English tagge;
        • akin to Middle Low German tagge, tacke
      • Date: 14th century
      • Definitions:
          • 1 :  a loose hanging piece of cloth :   tatter
          • 2 :  a metal or plastic binding on an end of a shoelace
          • 3 :  a piece of hanging or attached material; specifically :  a loop, knot, or tassel on a garment
          • 4 a :  a brief quotation used for rhetorical emphasis or sententious effect b :  a recurrent or characteristic verbal expression c :   tagline
          • 5 a :  a cardboard, plastic, or metal marker used for identification or classification <license tags >
          • 6 :  a detached fragmentary piece :   bit
          • 7 :  a graffito in the form of an identifying name or symbol
      http://www.flickr.com/photos/grodscorp/1420961279/
    6. more specifically, tagging is…
      • unstructured
      by (l2r): carf, steelmonkey, anarchosyn, 0olong, Daniel Williams
    7. social
    8. organic
    9. scale
    10. http://farm2.static.flickr.com/1113/534748833_f51c84dc71_b.jpg by: Rupert Taylor-Price • http://www.flickr.com/photos/rupertuk/534748833 equal to 100 heights of mt. everest
      • extend beyond the yellow river
      by: J. F. Kr • http://www.flickr.com/photos/jwang7/486474760/
      • cover the floor of 14 Super Wal-Marts
      by: ratterrell • http://www.flickr.com/photos/ratterrell/4481631/
    13. tags on flickr, trajectory break for a personal story
    14. tags on flickr, trajectory
    15. tags on flickr, trajectory
    16. behaviors
    17. growth is exponential
    18. increasing sophistication of use
      • “ I exist”
      concepts: “ birthday” “ party” “ vacation” 12 42 14 50
    19. increasing sophistication of use
      • me and the other – “here I am!!”
        • making my stuff “findable”
        • numbers explode
        • many more “concepts” to define & to search for
    20. increasing sophistication of use
      • “ Hi! Can we play?”
        • my friends annotate
        • formalized interactions
        • the commons
      • the commons
    22.  
    23. Monday 09:25
    24. Monday 09:30
    25. Monday 09:37
    26. Monday 09:46
    27. Monday 10:00
    28. Monday 10:10
    29. Monday 10:18
    30. Monday 10:36
    31. Monday 10:36 1 HOUR
    32. Monday 10:36 1 HOUR 150 TAGS
    33. Monday 10:36
    34. Monday 10:45
    35. Monday 10:56
    36. Monday 11:16
    37. Monday 11:47
    38. Monday 12:00
    39. Monday 12:20
    40. Monday 12:20 3 HOURS
    41. Monday 12:20 3 HOURS 767 TAGS
    42. Monday 12:20
    43. Monday 12:55
    44. Monday 13:14
    45. Monday 14:26
    46. Monday 15:40
    47. Wednesday 17:03
    48. Thursday 10:49
    49. Thursday 10:49 24 HOURS
    50. Thursday 10:49 24 HOURS 11,000 TAGS
    51. magic
    52. sly, russian, mathematical magic
      • clustering
      Inferred “tags”
      • hot tags
      Inferred “tags”
      • places
      Inferred “tags”
      • inferred geo locations
      • “ hot tag” + location tag (i.e. “capital” + “washington d.c.”)
      places
    57. watch this space
      • sub tags
        • people tags
        • regions (think video)
      more metadata by: .schill, beckyb
      • Explore / Tags / aero:model=a319
      more metadata: machinetags by: .schill, beckyb 4 aero:type 1586 aero:tail 94 aero:special 1808 aero:series 2 aero:port 2404 aero:model 1574 aero:man 3143 aero:airport 2342 aero:airline 1 aero:airlene 2 aero:aiport 9 aero:ICAO Photos Namespace:Predicate
    60. more metadata: machinetags
      • “ suggest” tags
      • “ correct” tags
      • “ play” tags
      more interaction
      • is this interesting?
      • is this related? (places, events)
      • is this a story?
      • is it news?
      more “network” magic by (l2r): antitezo, sheng-fa lin 林勝發 , pingnews.com, TrevorLowe
      • increasing surface area
      • tag cloud
      greatest challenge
      • increasing surface area
      • search
      greatest challenge
      • increasing surface area
      • explore/places/calendar
      greatest challenge

    Kakul SrivastavaKakul Srivastava, 2 years ago

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