Submit Search
Upload
Twelve%20 Tips%20for%20 Successful%20 Surveys
•
1 like
•
179 views
EurekaFacts
Follow
best practices for organization leaders who lead customer survey projects
Read less
Read more
Technology
Business
Report
Share
Report
Share
1 of 1
Download now
Download to read offline
Recommended
10 ways SPSS
10 ways SPSS
powderpete
You may not need big data after all
You may not need big data after all
CHARANJEET SINGH AHLUWALIA
Define, describe, deploy how to build an analytical framework
Define, describe, deploy how to build an analytical framework
Peter Spangler
Getting Started With Analytics 1 30 12
Getting Started With Analytics 1 30 12
youssefnia
Intro to Nielsen Consulting
Intro to Nielsen Consulting
John Price
Eureka Facts Capabilities USDA FNS
Eureka Facts Capabilities USDA FNS
EurekaFacts
Dmaw Presentation July 13 0 Final
Dmaw Presentation July 13 0 Final
EurekaFacts
Washington Photos
Washington Photos
EurekaFacts
Recommended
10 ways SPSS
10 ways SPSS
powderpete
You may not need big data after all
You may not need big data after all
CHARANJEET SINGH AHLUWALIA
Define, describe, deploy how to build an analytical framework
Define, describe, deploy how to build an analytical framework
Peter Spangler
Getting Started With Analytics 1 30 12
Getting Started With Analytics 1 30 12
youssefnia
Intro to Nielsen Consulting
Intro to Nielsen Consulting
John Price
Eureka Facts Capabilities USDA FNS
Eureka Facts Capabilities USDA FNS
EurekaFacts
Dmaw Presentation July 13 0 Final
Dmaw Presentation July 13 0 Final
EurekaFacts
Washington Photos
Washington Photos
EurekaFacts
Case study gamification approach to analytics deployment
Case study gamification approach to analytics deployment
Aditya Madiraju
assesment 6
assesment 6
Lauren Johnston
Weakness and strength of Primary and secondary data
Weakness and strength of Primary and secondary data
Mfaume
SIAS Bio-IT Conference_FINAL
SIAS Bio-IT Conference_FINAL
John Koch
Prospect Management and the CRM Advantage
Prospect Management and the CRM Advantage
University of Victoria
The Mezzanine Group Maximizing The Value Of Interview Research July 2012
The Mezzanine Group Maximizing The Value Of Interview Research July 2012
meredithlow
Brm 2
Brm 2
Institute of Management Studies UOP
Conducting High Impact Research: Building data ownership and improving data use
Conducting High Impact Research: Building data ownership and improving data use
MEASURE Evaluation
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
Milena (Nazaruk) Doroszuk
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
meredithlow
Building Common Outcome Framework
Building Common Outcome Framework
Nonprofit Finance Fund_SIB Learning Hub
Urban Institute & CWW- Nonprofit Performance Indicators
Urban Institute & CWW- Nonprofit Performance Indicators
Nonprofit Finance Fund_SIB Learning Hub
Presentation final.pptx
Presentation final.pptx
komalsharma581366
SNCR Webinar - Jan 4, 2013
SNCR Webinar - Jan 4, 2013
Beth Kanter
Improving Validity of market research
Improving Validity of market research
iPOTT SaiaS IT Hub Pvt Ltd
Lec # 1 business research an introduction
Lec # 1 business research an introduction
fizza tanvir
Knowledge synthesis for policy and practice
Knowledge synthesis for policy and practice
Sax Institute
BRM-Unit 1.pptx
BRM-Unit 1.pptx
AshwiniBhavsar6
What makes a good engagement survey
What makes a good engagement survey
Jo Ayoubi
Chapter 2 SCIENTIFIC INVESTIGATION
Chapter 2 SCIENTIFIC INVESTIGATION
Nardin A
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
The Digital Insurer
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Miguel Araújo
More Related Content
Similar to Twelve%20 Tips%20for%20 Successful%20 Surveys
Case study gamification approach to analytics deployment
Case study gamification approach to analytics deployment
Aditya Madiraju
assesment 6
assesment 6
Lauren Johnston
Weakness and strength of Primary and secondary data
Weakness and strength of Primary and secondary data
Mfaume
SIAS Bio-IT Conference_FINAL
SIAS Bio-IT Conference_FINAL
John Koch
Prospect Management and the CRM Advantage
Prospect Management and the CRM Advantage
University of Victoria
The Mezzanine Group Maximizing The Value Of Interview Research July 2012
The Mezzanine Group Maximizing The Value Of Interview Research July 2012
meredithlow
Brm 2
Brm 2
Institute of Management Studies UOP
Conducting High Impact Research: Building data ownership and improving data use
Conducting High Impact Research: Building data ownership and improving data use
MEASURE Evaluation
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
Milena (Nazaruk) Doroszuk
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
meredithlow
Building Common Outcome Framework
Building Common Outcome Framework
Nonprofit Finance Fund_SIB Learning Hub
Urban Institute & CWW- Nonprofit Performance Indicators
Urban Institute & CWW- Nonprofit Performance Indicators
Nonprofit Finance Fund_SIB Learning Hub
Presentation final.pptx
Presentation final.pptx
komalsharma581366
SNCR Webinar - Jan 4, 2013
SNCR Webinar - Jan 4, 2013
Beth Kanter
Improving Validity of market research
Improving Validity of market research
iPOTT SaiaS IT Hub Pvt Ltd
Lec # 1 business research an introduction
Lec # 1 business research an introduction
fizza tanvir
Knowledge synthesis for policy and practice
Knowledge synthesis for policy and practice
Sax Institute
BRM-Unit 1.pptx
BRM-Unit 1.pptx
AshwiniBhavsar6
What makes a good engagement survey
What makes a good engagement survey
Jo Ayoubi
Chapter 2 SCIENTIFIC INVESTIGATION
Chapter 2 SCIENTIFIC INVESTIGATION
Nardin A
Similar to Twelve%20 Tips%20for%20 Successful%20 Surveys
(20)
Case study gamification approach to analytics deployment
Case study gamification approach to analytics deployment
assesment 6
assesment 6
Weakness and strength of Primary and secondary data
Weakness and strength of Primary and secondary data
SIAS Bio-IT Conference_FINAL
SIAS Bio-IT Conference_FINAL
Prospect Management and the CRM Advantage
Prospect Management and the CRM Advantage
The Mezzanine Group Maximizing The Value Of Interview Research July 2012
The Mezzanine Group Maximizing The Value Of Interview Research July 2012
Brm 2
Brm 2
Conducting High Impact Research: Building data ownership and improving data use
Conducting High Impact Research: Building data ownership and improving data use
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
The Mezzanine Group Improving Decisions With The Power Of Interview Research ...
Building Common Outcome Framework
Building Common Outcome Framework
Urban Institute & CWW- Nonprofit Performance Indicators
Urban Institute & CWW- Nonprofit Performance Indicators
Presentation final.pptx
Presentation final.pptx
SNCR Webinar - Jan 4, 2013
SNCR Webinar - Jan 4, 2013
Improving Validity of market research
Improving Validity of market research
Lec # 1 business research an introduction
Lec # 1 business research an introduction
Knowledge synthesis for policy and practice
Knowledge synthesis for policy and practice
BRM-Unit 1.pptx
BRM-Unit 1.pptx
What makes a good engagement survey
What makes a good engagement survey
Chapter 2 SCIENTIFIC INVESTIGATION
Chapter 2 SCIENTIFIC INVESTIGATION
Recently uploaded
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
The Digital Insurer
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Miguel Araújo
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
The Digital Insurer
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
Anna Loughnan Colquhoun
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Neo4j
Advantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your Business
Pixlogix Infotech
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
vu2urc
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
Delhi Call girls
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path Mount
Puma Security, LLC
Real Time Object Detection Using Open CV
Real Time Object Detection Using Open CV
Khem
A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?
Igalia
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)
wesley chun
How to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
naman860154
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Igalia
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
giselly40
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreter
naman860154
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
sudhanshuwaghmare1
Handwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed texts
Maria Levchenko
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
Principled Technologies
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
debabhi2
Recently uploaded
(20)
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Advantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your Business
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path Mount
Real Time Object Detection Using Open CV
Real Time Object Detection Using Open CV
A Year of the Servo Reboot: Where Are We Now?
A Year of the Servo Reboot: Where Are We Now?
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)
How to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreter
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
Handwritten Text Recognition for manuscripts and early printed texts
Handwritten Text Recognition for manuscripts and early printed texts
Boost PC performance: How more available memory can improve productivity
Boost PC performance: How more available memory can improve productivity
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
Twelve%20 Tips%20for%20 Successful%20 Surveys
1.
Twelve Tips for
Successful Customer Surveys From Plan to Action What can an organization leader do to maximize the value of customer surveys and assessments? Every customer inquiry brings with it inherent opportunities to improve, enhance value or better align the organization with the needs and wants of its stakeholders. It also brings along risks that can not only reduce the effectiveness of any customer inquiry, but also lessen the degree to which the information is incorporated into action plans. And there is the always present danger that erroneous/inaccurate or biased information steer the organization in the wrong direction. Here are a set of tips to make the most of your customer surveys. 1. Define your primary business question and the related 7. Identify one internal point of contact and project supporting questions. When possible, relate it to your manager. Managing the scope and facilitating the organization’s strategic direction. The inquiry’s process with internal audiences can help keep a objectives keep the project focused throughout the project on schedule, on target and on budget. research process. Information has value to the extent that it can be applied to a specific purpose. Greater 8. Play an active role in promoting participation towards clarity yields on-target research objectives and achieving a strong response rate. Activities that actionable outcomes. reinforce survey awareness and encourage participation improve data quality and precision. This 2. Estimate the value of the desired information and the reduces non-response biases and improves costs and risks associated with an erroneous, missing accuracy. or untimely measurement. Estimate the benefit of the activity your organization will undertake with new 9. Assign adequate resources according to your information. Narrowing down your business question information objectives and internal capabilities. While and the value of the desired information is critical to a savings can sometimes be attained by cutting costs, successful customer inquiry as it helps estimate the these are often trade-offs such as lower data required precision, level of effort, timeline, precision, quality or risk. Sacrificing appropriate sampling and budget. research techniques and advanced analytics can lead to biased, incorrect or insufficient information that 3. Identify and involve your key information impacts the quality of the decisions that are made stakeholders. Information will be most useful when it based on the data. This is essential to overall has involved those who will be responsible for acting quality. on the survey findings. This sometimes includes both strategic and tactical levels of the organization. 10. Choose a research team that can lead the effort with Stakeholders who are involved from early on strengths in quality and minimal biases. Look for contribute toward better protocol design, greater expertise in survey methods, fielding, statistical utility and use of the resulting data. analysis and the content areas. It is often good to have an independent external researcher guide your 4. Equip the researcher with sufficient background survey to avoid internal biases. But just because a information about objectives and previous efforts. If a researcher is external to the organization, does not similar survey has been conducted in the past, offer mean they are bias-free. This enhances capabilities the data and share information about the challenges and reduces biases and hidden agendas. and strengths of the previous survey administration. This results in better protocols and survey 11. Use the information you receive. If you have instruments. effectively linked your inquiry with your business objectives and have involved the information 5. Use data that is already available. Data collection is stakeholders, the process of using the data is easier. expensive, and time-consuming. An assessment of Change is not easy, so be prepared to actively the availability and reliability of existing data should manage action plan formulation and execution not precede new data collection. This increases only for positive findings but for challenges efficiency and efficacy. encountered as well. This maximizes information utility. 6. Define your survey population within your target audiences. Also, think about the subgroups you are 12. Let your stakeholders know you are responding to most interested in learning about and those you need their needs and value their feedback. Research to exclude. This leads to a strong sampling and shows that customer loyalty rises among those who analysis plan. have been surveyed, especially when they believe their input has been acted on. Furthermore, subsequent survey response rates also rise. This enhances stakeholder relationships. This document is provided by courtesy of EurekaFacts LLC, an independent research and analysis firm specialized in working with nonprofits and government organizations. www.EurekaFacts.com © 2009 EurekaFacts LLC
Download now