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The Global mHealth
Landscape
Jody Ranck, DrPH
Consultant
November 3, 2011
Mobile Penetration

Half of all internet connections are now via
mobile

Rate of Mobile Growth is 8x that of desktops 10
yrs ago

500 million worldwide will be using health
smartphone apps by 2015 (Research2Guidance)
Internet of Things, too…




         Source: Cisco Systems
Continuum of Care



                                                                Peer-to-
             Diagnostic                  Acute     Long-Term
Prevention                Monitoring                           Peer data
             Screening                 Treatment   Treatment
                                                               collection
mHealth application
   taxonomy
Communications & Care




       Source: John Piette
Data Collection




  Source: Mohlovn Flickr
Coordinating Health
     Workers
TuAnalyze—social media
  meets diabetes, and
    soon, mHealth
En Español
Casa Salud
Cloud computing + Mobile
Gamification
Pwning Asthma (CITRIS, UC Berkeleley)

Points for identifying triggers of asthma, eg.
Industrial pollution in Oakland, CA

Participation in identifying causes will hopefully
be linked to triggering involvement in political,
civic action around the environment

DengueTorpedo—game for ID of stagnant water
in São Paolo, win cellphone credits
Microsavings & Health
Peripherals
Eyecare—EyeNetra

Cellscope

Skin cancer diagnoses

Scopes for blood smears: microbes, malaria

Biometrics
Tracking
Supply Chain: SMS for Life, Tanzania

RFID: Sproxil, Pharmasecure

Drug Adherence: GlowCaps by Vitality

iHRIS—IntraHealth and Human Resources
Health Workers: Education
 iHeed

 Open University

 mDHIL

 MD NET
Diagnostics
Ultrasound: Mobisante, Vscan

iPhone as Stethoscope

ECGs/Heart Rates

Therapist in Your Pocket: VA for PTSD
Wellness
Pedometers

Wiithings

Fitbit

Nutrition apps
Food Chains




   Source: Cisco
Healthy Cities 2.0
Open Data
Moving beyond “There’s an
     app for that…”
Social Movements




    Source: Al-Ahram
Lessons and the Future
Leverage existing platforms (eg. Drug
adherence, reminders, etc.)

Integration with HIV, PMTCT mHealth/eHealth
interventions

Smartphone penetration in Lat Am: 62% of mobile users
switched to a smartphone in 2010, but most effective apps
incorporate SMS

Next generation of mHealth will likely have more peer-to-
peer based interventions

Opportunities to learn about social networks and health
outcomes in low-resource contexts
The End
               Jody Ranck, DrPH

            jodyranck@sbcglobal.net

                 To read more:

http://www.scribd.com/doc/20065857/Public-Health-
            2-0-Re-Mixing-Public-Health

  Or follow GigaOM for publications on mHealth,
       Internet of Things, Connected Health

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