Your SlideShare is downloading. ×
0
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Presentation
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Presentation

2,421

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
2,421
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
59
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Presented by : AbdulAziz AlUlait 1
  • 2. Table of • A brief history of the company and founder. • The company sales overseas. • Products. • Cultural differences. • Ethical aspects of the company. 2
  • 3. Kellogg's History • Kellogg's was founded as the Battle Creek Toasted Corn Flake Company on February 19, 1906 • The company was founded by Will Keith Kellogg. • W. K. Kellogg's signature was adapted as a logo for the company. • Kellogg's has acquired a lot of companies and small businesses in there time like : Salad Foods, Fearn International, Mrs. Smith's Pies, Eggo, Pure Packed Foods and Keebler company. 3
  • 4. Kellogg's History • Kellogg's was founded as the Battle Creek Toasted Corn Flake Company on February 19, 1906 • The company was founded by Will Keith Kellogg. • W. K. Kellogg's signature was adapted as a logo for the company. • Kellogg's has acquired a lot of companies and small businesses in there time like : Salad Foods, Fearn International, Mrs. Smith's Pies, Eggo, Pure Packed Foods and Keebler company. 3
  • 5. Kellogg's History • Kellogg's was founded as the Battle Creek Toasted Corn Flake Company on February 19, 1906 • The company was founded by Will Keith Kellogg. • W. K. Kellogg's signature was adapted as a logo for the company. • Kellogg's has acquired a lot of companies and small businesses in there time like : Salad Foods, Fearn International, Mrs. Smith's Pies, Eggo, Pure Packed Foods and Keebler company. 3
  • 6. Kellogg's History • Kellogg's was founded as the Battle Creek Toasted Corn Flake Company on February 19, 1906 • The company was founded by Will Keith Kellogg. • W. K. Kellogg's signature was adapted as a logo for the company. • Kellogg's has acquired a lot of companies and small businesses in there time like : Salad Foods, Fearn International, Mrs. Smith's Pies, Eggo, Pure Packed Foods and Keebler company. 3
  • 7. Kellogg's History • Kellogg's was founded as the Battle Creek Toasted Corn Flake Company on February 19, 1906 • The company was founded by Will Keith Kellogg. • W. K. Kellogg's signature was adapted as a logo for the company. • Kellogg's has acquired a lot of companies and small businesses in there time like : Salad Foods, Fearn International, Mrs. Smith's Pies, Eggo, Pure Packed Foods and Keebler company. 3
  • 8. Sales Overseas • 56 product. • Total revenue : 12.6 Billion Dollars. • Factories located in 18 countries. • Sold in over 180 countries around the globe. 4
  • 9. Sales Overseas Cost 36.7% • 56 product. • Total revenue : 12.6 Billion Dollars. Profet 63.3% • Factories located in 18 countries. • Sold in over 180 countries around the globe. 4
  • 10. Sales Overseas • 56 product. • Total revenue : 12.6 Billion Dollars. • Factories located in 18 countries. • Sold in over 180 countries around the globe. 4
  • 11. Sales Overseas • 56 product. • Total revenue : 12.6 Billion Dollars. • Factories located in 18 countries. • Sold in over 180 countries around the globe. 4
  • 12. Sales Overseas • 56 product. • Total revenue : 12.6 Billion Dollars. • Factories located in 18 countries. • Sold in over 180 countries around the globe. 4
  • 13. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 14. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 15. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 16. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 17. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 18. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 19. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 20. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 21. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 22. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 23. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 24. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 25. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 26. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 27. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 28. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 29. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 30. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 31. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 32. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 33. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 34. Product • Kellogg’s • Chips Deluxe • Club • Keebler • Sandies • Nutri-Grain • Pop-Tarts • Morningstar Farms • Rice Krispies • Eggo • Famous Amos • All-Bran • Cheez-It • Murray • Mini-Wheats • Special K 5
  • 35. Cultural Differences • Kellogg's company known for introducing special brands that suites the targeted markets. • Kellogg's has the habit of respecting the targeted market own culture. • Kellogg's embraces the different ways of serving their products 6
  • 36. Cultural Differences • Kellogg's company known for introducing special brands that suites the targeted markets. • Kellogg's has the habit of respecting the targeted market own culture. • Kellogg's embraces the different ways of serving their products 6
  • 37. Cultural Differences • Kellogg's company known for introducing special brands that suites the targeted markets. • Kellogg's has the habit of respecting the targeted market own culture. • Kellogg's embraces the different ways of serving their products 6
  • 38. Why is Kellogg's considered an ethical company ? 7
  • 39. The Company Shares (K) for one year 8
  • 40. The Company Shares (K) for one year 8
  • 41. The Company Shares (K) for five year 9
  • 42. The Company Shares (K) for five year 9

×