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Presented to ISSIP Education & Research SIG
February 27th, 2013
2	
  
✔
✔
?
✔
✗
3	
  
4	
  
http://www.engr.sjsu.edu/ise/msise/msise-service.pdf
✔
5	
  
Conception
Design
EngineeringDevelopment
Operation
Discovery
• Service Thinking
• Systems Thinking
• Design Thinking
• Business Thinking
• Engineering Discipline
• Development Discipline
• Operations Management
7	
  
8	
  
© Cockayne and Carleton
9	
  
10	
  10	
  
11	
  
Semester Team Projects:
Innovative Service Systems of the Future
• 3-D printing as a Service
• Enhancing a Dining Experience
• Concierge Services for Two-Income Families
• Improving Grain Distribution in India
12	
  
Christoph HeitzAnders Schatzmann
13	
  Kwan	
  2011	
  
In-depth
knowledge
of a specific
discipline
Complex Communications Across FieldsAcross industries
Across cultures
Across functions
Across disciplines
=
More experienced
More adaptive
More collaborative
Broaden
With
Global
Educational
program
Develop
New
Knowledge
With
Research
14	
  
Paul Harris, “Help Wanted: ‘T-Shaped’ Skills to meet 21st Century
Needs”, T&D, September 2009
15	
  
Kwan	
  2011	
  
Using Design Thinking as the basis of Project-based Team Building
16	
  
17	
  

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An MBA course on Service Innovation