With 120 attendees our workshop App Design, organized by AFT Leuven, was a big success.
Dennis Covent & Frederic Berghmans talked about their daily job: designing mobile apps at iCapps.
An inspiring journey.
26. Iterative workshops
Analyze Concept Design
Market Research
User Profiles
Value Propositions
Functionalities
Unique Concepts
Wireframes
Product Branding
Interactive User Design
User Experience Testing
Define
27. Customer
Product Owner
iCapps
Iterative workshops
Analyze Concept
Functional Analyst
Understand your
business.
- Workshops with stakeholders
- Market research & metrics
- Analyze competitors
Map your target
users.
Defining the different user profiles.
Define the right
value propositions.
Where business, strategy and users
meet.
28. Customer
Product Owner
iCapps
Iterative workshops
Concept Design
Functionalities
Functional Analyst
Define the key features of your product.
Creative battle
Translate the functionalities in unique
concepts.
Wireframes
A rough sketch of your product.
UX Expert
Analyze
29. Customer
Product Owner
iCapps
Iterative workshops
Design Development
UX Expert
Product Branding
Shape the desired look & feel
summarized into the product style
guide.
Interactive User
Interface
Design a pixel perfect UI including
interactions, animations, etc.
User Experience
Testing
End users using your product, giving
valuable feedback.
UI Designer
Concept
End User
Test user