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Main Street
Square
John Seward
Executive Director MSS
Making the
Engine Run
Some Questions?
 What does the community lack for Events?
 Where is there energy that just needs a little help up?
 What is the most beneficial organizational structure?
 Who is our audience(s)? Need or want?
 Is their an underserved audience?
 How do we coordinate events w/DRC, Chamber,
CVB, RCDA, Civic Ctr, and other orgs or businesses?
 Where can synergy occur that doesn’t now?
 How do we nurture the “Shared Story”?
 What is plan B?
 How do you use the physical pieces of the space to
their maximum?
 Overall, how do we make it successful for the
community…AND profitable for MSS?
How do we measure
success? Whole Measures
 A positive and reflective method of
measuring success for the Main Street
Square.
 Numbers and budgets are one thing, but
how has the square completed with the
following:
 Integrated local culture/customs,
 Promoted healthy living, or
 Providing the community a place to tell
their stories.
 …what are our measurements?
So, Let’s Have some Events!
Six ‘Major Events’
Seasonal Events
Weekly Minor Events
Grand Opening
Winter
 Grand Opening
 Festival of Lights
 Ice Skating
 Lessons, Open Skating, and More
 Winter Ice Games
 Santa House
 Frozen Finger Chess Tournament
 Music
 St. Patty’s Day Parade and Events
Snowboard Freestyle (March)
http://www.snowrev.com/Features/Contests/2010-Downtown-Throwdo
Spring
 Garden Festival
 Workshops and Vendors
 (Move Spring Fever Gardening Seminar?)
 Earth Day Celebration/Green Fair/Spring
Festival
 Talent Contest
 Easter Celebration
 Easter Egg Hunt, Music, Kids Activities, and
Easter Service.
Summer
 Rapid City Farmers’ Market
 May thru October (Currently Starts in June)
 Partners
 Local Foods Organizations:
 Dakota Rural Action
 Breadroot Coop
 Health Organizations
 Assistance Groups
 Extension Service
 Schools
 Music and Art Community
Summer
 Taste of Rapid City
 Buffalo Competition between
local & regional restaurants.
 Ticket holders vote on best
 Local & Regional Wine Tasting
 Local Micro-Brewers
 Games, Music & other activities
 All Ages
 Fundraiser
Summer
 Roller Derby
Downtown Wheel Time
 http://www.rushmorerollerz.org/index.html
 Over 700 people
attended our first show
Summer
Events: Summer
 Rapid City Art and Wine Festival
See-Sample-Savor
 Saturday Wine Tasting Event
 Juried Arts Fair
 History Workshops & Tours
 Music
 Food
Events: Fall
 MSS Soft Opening
 Welcome-Back Bash
 Pumpkin Festival
 Native American Day
 Veteran’s Day Celebration w/Mines
 Halloween
 Downtown Trick or Treat
 Zombie Walk & Olympics
 Concert
Bierborse: October 15th
 Over 60 Craft Beers to Taste
 Home Brewers Competition
 Beer and Food Pairing
Luncheon
 Live Polka Band, Food, and
general beerfest mayhem.
Year-Round: Music in the Square
 Tuesday Concerts from May to October
 Country Music Festival
 Rapid City Idol
 Music Lessons
 Dance Lessons
 Dueling Pianos
 East vs. West Battle of the Bands
 Karaoke
Volunteers & Interns
 Anticipate working
with over 1000
volunteers in 2012.
 Working w/ Black Hills
State & Department of
Tourism and Hospitality.
 Working closely w/
local courts for
community service.
The Practical Artist…
 It almost always looks great on paper, but
can it be used?
 Transition Timing from ice to green space
 Size and Usage of Stage
 Sustainability in construction
 Bells and Whistles are cool, but they can
become burdensome
 Who forgot that we had to tie down the
canopies? Or the step up from the oval
lawn makes it nearly impossible for
canopies to overlap into the rest of the
space.
Main Street Square Presentation I

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Main Street Square Presentation I

  • 3. Some Questions?  What does the community lack for Events?  Where is there energy that just needs a little help up?  What is the most beneficial organizational structure?  Who is our audience(s)? Need or want?  Is their an underserved audience?  How do we coordinate events w/DRC, Chamber, CVB, RCDA, Civic Ctr, and other orgs or businesses?  Where can synergy occur that doesn’t now?  How do we nurture the “Shared Story”?  What is plan B?  How do you use the physical pieces of the space to their maximum?  Overall, how do we make it successful for the community…AND profitable for MSS?
  • 4. How do we measure success? Whole Measures  A positive and reflective method of measuring success for the Main Street Square.  Numbers and budgets are one thing, but how has the square completed with the following:  Integrated local culture/customs,  Promoted healthy living, or  Providing the community a place to tell their stories.  …what are our measurements?
  • 5. So, Let’s Have some Events! Six ‘Major Events’ Seasonal Events Weekly Minor Events
  • 7. Winter  Grand Opening  Festival of Lights  Ice Skating  Lessons, Open Skating, and More  Winter Ice Games  Santa House  Frozen Finger Chess Tournament  Music  St. Patty’s Day Parade and Events
  • 9. Spring  Garden Festival  Workshops and Vendors  (Move Spring Fever Gardening Seminar?)  Earth Day Celebration/Green Fair/Spring Festival  Talent Contest  Easter Celebration  Easter Egg Hunt, Music, Kids Activities, and Easter Service.
  • 10. Summer  Rapid City Farmers’ Market  May thru October (Currently Starts in June)  Partners  Local Foods Organizations:  Dakota Rural Action  Breadroot Coop  Health Organizations  Assistance Groups  Extension Service  Schools  Music and Art Community
  • 11. Summer  Taste of Rapid City  Buffalo Competition between local & regional restaurants.  Ticket holders vote on best  Local & Regional Wine Tasting  Local Micro-Brewers  Games, Music & other activities  All Ages  Fundraiser
  • 12. Summer  Roller Derby Downtown Wheel Time  http://www.rushmorerollerz.org/index.html  Over 700 people attended our first show
  • 14. Events: Summer  Rapid City Art and Wine Festival See-Sample-Savor  Saturday Wine Tasting Event  Juried Arts Fair  History Workshops & Tours  Music  Food
  • 15. Events: Fall  MSS Soft Opening  Welcome-Back Bash  Pumpkin Festival  Native American Day  Veteran’s Day Celebration w/Mines  Halloween  Downtown Trick or Treat  Zombie Walk & Olympics  Concert
  • 16. Bierborse: October 15th  Over 60 Craft Beers to Taste  Home Brewers Competition  Beer and Food Pairing Luncheon  Live Polka Band, Food, and general beerfest mayhem.
  • 17. Year-Round: Music in the Square  Tuesday Concerts from May to October  Country Music Festival  Rapid City Idol  Music Lessons  Dance Lessons  Dueling Pianos  East vs. West Battle of the Bands  Karaoke
  • 18. Volunteers & Interns  Anticipate working with over 1000 volunteers in 2012.  Working w/ Black Hills State & Department of Tourism and Hospitality.  Working closely w/ local courts for community service.
  • 19. The Practical Artist…  It almost always looks great on paper, but can it be used?  Transition Timing from ice to green space  Size and Usage of Stage  Sustainability in construction  Bells and Whistles are cool, but they can become burdensome  Who forgot that we had to tie down the canopies? Or the step up from the oval lawn makes it nearly impossible for canopies to overlap into the rest of the space.