Every quarter, Health 2.0 releases a summary set of data that explains where industry funding is going, which product segments are growing fastest, and where new company formation is happening. Health 2.0’s precision and clarity when it comes to market segmentation and product information make this quarterly release the cream of the freebie crop.

1. HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
QUARTERLYREPORTS
HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
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2. HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
HOUSE CALLS HEAT UP
Q4 saw a flurry of news on house call ventures, a model lost since the 60s. SF-based
Circle Medical ($2.9M) and Dallas-based Pediaq ($1.2M) seek to prove that home
care can be both consumer-centric and profitable. Perhaps most importantly Heal
announced 3rd
party payment from Anthem Blue Cross & Google (as employer),
and NY-based Pager partnered with Walgreens to integrate its services into their
mobile health offerings.
FDA-APPROVAL WANTED
After the recent tribulations of Theranos,the value of FDA approval for public trust
has never been clearer. More firms are focusing on regulated products - including
Apple, whose CEO hinted that it may join in soon. Philosys received clearance for its
glucometer app named Gmate Smart, and Gi Logic also cleared its noninvasive
monitor, Ab Stat. The FDA is adding three senior scientists to focus on the coming
onslaught of product evaluations.
CREATIVE PARTNERSHIPS
More unlikely players are forging partnerships to enter the space. Ubernamed
its first health advisor this quarter - John Brownstein of Boston Children’s
Hospital. PBS Kids teamed with Moff to launch an app that encourages active
play for kids. Samsung and Medtronic expanded their alliance to develop digital
apps for neuromodulation therapies.
HOSPITALS JUMP ON INNOVATION BANDWAGON
Cedars-Sinai teamed up with famed accelerator Techstars to launch their first
health care incubator in 2016. Healthbox announced its next class of startups with
Intermountain Healthcare. Boston Children’s Hospital announced partnerships
with Rock Health and Ascension is cosponsoring a contest at SXSW conference. All
signs of activity beyond the core EMR.
Things We Care About, Q42015

3. HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
1875
CONSUMER FACING
1000
PROFESSIONAL
FACING
342
PATIENT PROVIDER
COMMUNICATION
458
DATA, ANALYTICS,
& EXCHANGE
3675
ALL COMPANIES
Health 2.0 tracks companies in our Source Database
according to one of four categories, one or more of nineteen
sub-segments, and any number of additional tags. This
categorization schema, developed in 2011, is far more rigorous
that any we’ve seen and consistently lets us distinguish apples
from oranges in a particularly bountiful space.
HEALTH 2.0 SOURCE ticked up this quarter,
adding 35 companies overall.The Consumer
Facing category added 18 companies,and the
Data, Analytics,and Exchange category added
17 companies.
Health 2.0 Source:Total Companies By Category
HEALTH 2.0 SOURCE COMPANIES BY CATEGORY, DECEMBER 2015

4. HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
The lion’s share is still in North America,with 66% of digital health
companies located there.However,a strong contingent belongsto
Europe with 19%,as emerging sectors in Asia,Latin America,MENA
and even Africa continue to expand.
AS THEHEALTH 2.0 COMMUNITY grows around the world,it’s
being reflected in the Source database.Here’s a map of the world
showing the global distributionof companies
Health 2.0 Around the World

5. HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
2011
1.0 B 1.6 B 2.2 B
4.6 B 4.8B
2012
2013
2014
2015
FUNDING FOR THEHEALTH 2.0 space picked
up in the 4th
quarter.Approximately $1B was
invested from October through December,
while year to date funding tops $4.75B,a little
over 2014’s record high.
Funding KeepsFlowing
Funding for the year just topped last year’s totals,
making 2015 another phenomenal year for
health tech. We’ve witnessed the industry
blossom and the funding proves that digital
solutions are reshaping the future of healthcare.
HEALTH 2.0 ANNUAL FUNDING
Q3 to Q4 jumps 1B

6. HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
2.96B
CONSUMER FACING
THE CONSUMER FACING category continued to lead in
venture funding,boosted by huge deals inked for Collective
Health and Peloton.Growth drivers include manyfirms
aimed at improving populationhealth.
Consumer Facing Funding STILL On Top
847M
PROFESSIONAL
FACING
412M
PATIENT PROVIDER
COMMS
556M
DATA, ANALYTICS,
& EXCHANGE
Q2: 297M
Q1: 163M
Q1: 231M
Q2: 76M
Q1: 102M
Q2: 102M
Q1: 166M
Q2: 1.05B
Two of the biggest deals this quarter:
*75M*81M
2015 FUNDING BY CATEGORY AND QUARTER
Q4: 194M
Q3: 137M
Q4: 112M
Q3: 1.2B
Q3: 191M
Q4: 112M
Q3: 96M
*Q4: 640M

7. HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
THE TOP DEALS of Q4 2015 totaled to
$476M and represent 45% of total
funding this quarter.Another 65 deals
round out the remaining $581M for an
average raise of $14.1M.
Hot Stuff: Top Funding Deals in Q4, 2015
CONSUMER FACING PROFESSIONAL
FACING
PATIENT PROVIDER
COMMUNICATION
DATA, ANALYTICS,
& EXCHANGE
TOP FUNDING DEALS OF Q4 2015
Eight of the top ten deals are in the consumer-facing arena. Several big
raises are in the fitness and health insurance realms. Peloton’s ($75M)
exercise bikes that stream fitness classes and Athos’ ($35.5M) tech-enabled
workout gear both hack lucrative athletic markets. Collective Health’s
($81M) and Clover Health’s ($35M) respectable rounds are a nod to the
needed disruption in employer-based health insurance. Lyra Health ($35M)
also hopes to address payers and providers with its comprehensive mental
health offering.
80M
70M
60M
50M
40M
30M

8. HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
0 100 200 300 400 500 600 700 800 900 1000
B2B-­Decision Support Analytics
Privacy & Identity
Data Utility Layer
B2B-­Administrative Tools
B2B-­Revenue Collection & Management
B2B-­Clinician Workflow
Professional Knowledge Exchanges
Patient-­Provider Communication
Provider Search
Coaching & Advisory Services
Personal Health Assessment & Diagnostic Testing
Clinical Trials Search & Recruitment
Gaming
Financial Management
Patient Communities
Search
Wellness
Content
Self-­Management Tools & Trackers
Although product additions slowed down during this quarter,
trackers and personal health assessments made the substantial
additions this year, just in time for the holiday gift-giving season.
Santa Claus wants you to purchase a wearable.
THIS GRAPH SHOWS the current break down
of products tracked in Health 2.0 Source by
segment. The lighter color at the end of each
bar represents growth in that segment during
Q4 2015.
If You Remember One Thing: Products Are Not Companies, Companies Are Not Products
CONSUMER FACING
PROFESSIONAL FACING
PATIENT PROVIDER
COMMUNICATION
DATA, ANALYTICS,
& EXCHANGE
TOTAL NUMBER OF PRODUCTS BY SEGMENT, HEALTH 2.0 SOURCE, DECEMBER 2015

9. HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
ABOUT HEALTH 2.0 MARKET INTEL
Since 2007, Health 2.0 has catalyzed, tracked, and showcased the SMACK
(social/sensor, mobile, analytics, cloud & kindness!) revolution in health
information technology. Our longevity and independent industry
positioning gives us an unrivaled depth of knowledge.
Health 2.0’s Market Intelligence offerings range from this quarterly data
release to custom market research reports, and subscription access to the
Health 2.0 Source Database.
The Health 2.0 Source database serves as the foundation of our intelligence
products and includes detailed data on more than 3,700 companies and
4,500 products. To learn more about Health 2.0 Market Intelligence
offerings, please visit health2con,com or email
marketintel@health2con.com
ABOUT THE QUARTERLY REPORT
The Quarterly Report represents a summary set of data that explains
where industry funding is going, which product segments are growing
fastest, and where new company formation is happening. Health 2.0’s
precision and clarity when it comes to market segmentation and product
information make this quarterly release the cream of the freebie crop.
This report is provided for informational purposes and was prepared
in good faith and good fun. This report is a proprietary aggregation of
publicly and some privately available data and shall not be reproduced in a
different format without written consent of Health 2.0
QUARTERLYREPORTS
QUARTERLY REPORT CONTRIBUTORS
Matthew Holt Co-Chairman Prerna Anand Data Analyst Rachael Charbonneau Graphic Designer Sofia Noori Data Intern

10. HEALTH 2.0 QUARTERLY REPORT :: Q4 2015
ABOUT
Health 2.0 is the premiere showcase and catalyst for the advancement of
new health technologies. Through a global series of conferences, thought
leadership roundtables, developer competitions, pilot programs, and
leading market intelligence, Health 2.0 drives the innovation and
collaboration necessary to transform health and health care.
For more information visit health2con.com
HEALTH 2.0 QUARTERLY REPORT :: Q4 2015