The document outlines a focus group discussion for a horror web-based drama targeted at teenagers. It includes questions about which of three plot concepts participants prefer and their opinion on including black humor. Profiles for five main character types - innocent, slutty/bitchy, dumb, smart, and butch lesbian girls - are presented, with the focus group asked if they agree with the profiles.
1. Focus Group
1. Which concept do you like best
and why?
A) A typical family with a possessed child.
B) Student kills a teacher
C) Five girl’s and one of the girl’s dies and the other girls try
and cover up her death.
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2. The target market is teenagers.
Thumbs up or thumbs down if you agree or disagree with
our target market.
3. Would you like to see black humour in our horror web
based drama?
Yes/No
Why?............................................................................................
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4. Our USP is that we are all teenagers creating a TV Web
based Drama and our target audience is teenagers, so
this means we know what the teenage market are
demanding?
If you agree thumbs up, if you disagree thumbs down
2. Character profiles
We have 5 different character profiles for our web-based drama. These
are 5 different girls who are all friends. There is a:
Innocent girl
Slutty/ bitchy girl
Smart girl
Dumb girl
Butch lesbian girl
Innocent girl
Name: Mary
Age: 17
Occupation: In Secondary School.
Interests: Helping the environment.
Slutty/ Bitchy girl
Name: Megan
Age: 18
Occupation: In Secondary School.
Interests: Going out to parties. Meeting boys.
Shopping.
3. Dumb girl
Name: Charlotte
Age: 17
Occupation: In Secondary School.
Interests: Doesn’t really have many interests.
Smart girl
Name: Claire
Age: 17
Occupation: In Secondary School.
Interests: Doing well in school then going to
university and getting a degree.
Butch girl
Name: Alex
Age: 17
Occupation: In Secondary School.
Interests: Girls and rugby.
Do you agree with our Character profile?
Yes/ No
Why?.................................................................................................
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