SlideShare a Scribd company logo
1 of 21
Nicole Bullock
@cuteculturechic
*Just try to not be annoying
   Twitter is for sharing, not
    SHOUTING!!!
   Have a relatable personality
   Reply to and follow your
    followers
   If you can’t say it in 140
    characters, revise it to fit
   DM all confidential
    information
   Take advantage of every bit of bio space



 WHO
 WHAT
 WHERE
   Exploiting a Tragedy
   #HashtagAbuse
   Ignoring @replies
   The following/unfollowinggame
   Too much self-promotion
    (80/20 rule)
   Too manyretweets
   Long Links (use a URL
    shortener)
   Insecure Passwords
   Omitting your location
   Lack of Personality
   Currently the most active
    photo sharing site
    worldwide

   Stats
    ◦   900 million active users
    ◦   40 million photos per day
    ◦   8500 likes per second
    ◦   1000 comments per second
   Like and comment liberally on good photos
   Reply to comments on your photos
   Use appropriate hashtags (1-5 per photo)
   Use unique hashtags for events




                        =
   12 million active users
    in the United States
   The 3rd most popular
    social network globally
   16% of all social media
    traffic (now above
    Twitter at 15%)
   The average user is
    active on the site 98
    minutes per month
or
   Google considers Google+ a
    “social layer, not a social
    network,” but it’s essentially
    one in the same

   G+ by the numbers
    ◦ Launched in 2011
    ◦ 500+ million users
    ◦ 235 million “active” users
      (+1, Hangouts, connecting with
      friends in search)
    ◦ 125 million interact in news feed
   Follow influencers in your
    area of interest
   Comment, +1, and share
   Initiate Hangouts
   Curate good content, and
    take the time to format
    text
    (bold, italic, punctuation)
   Embrace G+ on Mobile
   Far more user engagement in Google+ Communities than on
    Google+ Pages (Personal and Business)
   Social Media Examiner
   Mashable
   Social Media Today
   Social Media Club of Salt
    Lake City
   Facebook Groups for
    Social Media
   Google+ Communities
   Blogs
Nicole Bullock
   Social Media Manager forDegreeSearch.org (@DegreeSearch)
   Board Member for Social Media Club of Salt Lake City (@SMCSLC)

Follow me on Twitter @cuteculturechic

My blogs
 www.cuteculturechick.com
 www.beautyandthebypass.com


   Facebook.com/cuteculturechick
   Instagram.com/cuteculturechick
   Pinterest.com/cuteculturechic
   Linkedin.com/in/nicolembullock

More Related Content

Similar to Prssa 130325093851-phpapp02

Social Media Tactics for Hyperlocal Follower Engagement
Social Media Tactics for Hyperlocal Follower EngagementSocial Media Tactics for Hyperlocal Follower Engagement
Social Media Tactics for Hyperlocal Follower EngagementNicole Bullock
 
Understanding Social Media
Understanding Social MediaUnderstanding Social Media
Understanding Social MediaBryn Turner
 
Building and Maintaining Your Social Media Presence…it’s not as taxing as you...
Building and Maintaining Your Social Media Presence…it’s not as taxing as you...Building and Maintaining Your Social Media Presence…it’s not as taxing as you...
Building and Maintaining Your Social Media Presence…it’s not as taxing as you...bryn_e_turner
 
Jan 2010 Twitter Effectiveness Preso
Jan 2010 Twitter Effectiveness PresoJan 2010 Twitter Effectiveness Preso
Jan 2010 Twitter Effectiveness PresoHack the Hood
 
Better Journalism through Engagement
Better Journalism through EngagementBetter Journalism through Engagement
Better Journalism through EngagementSteve Buttry
 
MarketStar - Twitter - 3/23/12
MarketStar - Twitter - 3/23/12MarketStar - Twitter - 3/23/12
MarketStar - Twitter - 3/23/12Alex Lawrence
 
Tips To Find Your Passion And Grow Your Community on Google Plus
Tips To Find Your Passion And Grow Your Community on Google PlusTips To Find Your Passion And Grow Your Community on Google Plus
Tips To Find Your Passion And Grow Your Community on Google PlusAndrea De La Cerda
 
Building Community via Social Media - Publishing and Listening on Twitter, Fa...
Building Community via Social Media - Publishing and Listening on Twitter, Fa...Building Community via Social Media - Publishing and Listening on Twitter, Fa...
Building Community via Social Media - Publishing and Listening on Twitter, Fa...Susan Tenby
 
"Brand of You in the Digital Age" - MNAMA+MIMA
"Brand of You in the Digital Age" - MNAMA+MIMA"Brand of You in the Digital Age" - MNAMA+MIMA
"Brand of You in the Digital Age" - MNAMA+MIMATim Brunelle
 
Kappa Delta Sorority - Social Media Strategy
Kappa Delta Sorority - Social Media StrategyKappa Delta Sorority - Social Media Strategy
Kappa Delta Sorority - Social Media StrategyAndy Huston
 
Build Brand with Twitter
Build Brand with TwitterBuild Brand with Twitter
Build Brand with TwitterBarbara O'Neill
 
Social Media and Marketing
Social Media and MarketingSocial Media and Marketing
Social Media and MarketingMaggie Hyde
 
#SMTulsa Social Media Summit by Cheryl Lawson
#SMTulsa Social Media Summit by Cheryl Lawson#SMTulsa Social Media Summit by Cheryl Lawson
#SMTulsa Social Media Summit by Cheryl LawsonCheryl Lawson
 
Social Media 101 for Artists and Musicians
Social Media 101 for Artists and MusiciansSocial Media 101 for Artists and Musicians
Social Media 101 for Artists and MusiciansKatt Stearns
 
Aflv 2013-sm4 fo
Aflv 2013-sm4 foAflv 2013-sm4 fo
Aflv 2013-sm4 foAndy Huston
 
Putting the Social in Social Media: How to Use the Social Web to Network and ...
Putting the Social in Social Media: How to Use the Social Web to Network and ...Putting the Social in Social Media: How to Use the Social Web to Network and ...
Putting the Social in Social Media: How to Use the Social Web to Network and ...Jacki Halas
 
Social Media Explained for Tourism
Social Media Explained for TourismSocial Media Explained for Tourism
Social Media Explained for TourismLara Solomon
 
Social Media Strategy for Fraternal Organizations at @AFLV's #CFLNBGLC
Social Media Strategy for Fraternal Organizations at @AFLV's #CFLNBGLCSocial Media Strategy for Fraternal Organizations at @AFLV's #CFLNBGLC
Social Media Strategy for Fraternal Organizations at @AFLV's #CFLNBGLCAndy Huston
 
Outreach Through Social Media | Ocean Sciences 2014
Outreach Through Social Media | Ocean Sciences 2014Outreach Through Social Media | Ocean Sciences 2014
Outreach Through Social Media | Ocean Sciences 2014Christie Wilcox
 

Similar to Prssa 130325093851-phpapp02 (20)

Social Media Tactics for Hyperlocal Follower Engagement
Social Media Tactics for Hyperlocal Follower EngagementSocial Media Tactics for Hyperlocal Follower Engagement
Social Media Tactics for Hyperlocal Follower Engagement
 
Understanding Social Media
Understanding Social MediaUnderstanding Social Media
Understanding Social Media
 
Building and Maintaining Your Social Media Presence…it’s not as taxing as you...
Building and Maintaining Your Social Media Presence…it’s not as taxing as you...Building and Maintaining Your Social Media Presence…it’s not as taxing as you...
Building and Maintaining Your Social Media Presence…it’s not as taxing as you...
 
Jan 2010 Twitter Effectiveness Preso
Jan 2010 Twitter Effectiveness PresoJan 2010 Twitter Effectiveness Preso
Jan 2010 Twitter Effectiveness Preso
 
Better Journalism through Engagement
Better Journalism through EngagementBetter Journalism through Engagement
Better Journalism through Engagement
 
MarketStar - Twitter - 3/23/12
MarketStar - Twitter - 3/23/12MarketStar - Twitter - 3/23/12
MarketStar - Twitter - 3/23/12
 
Tips To Find Your Passion And Grow Your Community on Google Plus
Tips To Find Your Passion And Grow Your Community on Google PlusTips To Find Your Passion And Grow Your Community on Google Plus
Tips To Find Your Passion And Grow Your Community on Google Plus
 
Building Community via Social Media - Publishing and Listening on Twitter, Fa...
Building Community via Social Media - Publishing and Listening on Twitter, Fa...Building Community via Social Media - Publishing and Listening on Twitter, Fa...
Building Community via Social Media - Publishing and Listening on Twitter, Fa...
 
"Brand of You in the Digital Age" - MNAMA+MIMA
"Brand of You in the Digital Age" - MNAMA+MIMA"Brand of You in the Digital Age" - MNAMA+MIMA
"Brand of You in the Digital Age" - MNAMA+MIMA
 
Kappa Delta Sorority - Social Media Strategy
Kappa Delta Sorority - Social Media StrategyKappa Delta Sorority - Social Media Strategy
Kappa Delta Sorority - Social Media Strategy
 
Build Brand with Twitter
Build Brand with TwitterBuild Brand with Twitter
Build Brand with Twitter
 
Social Media and Marketing
Social Media and MarketingSocial Media and Marketing
Social Media and Marketing
 
#SMTulsa Social Media Summit by Cheryl Lawson
#SMTulsa Social Media Summit by Cheryl Lawson#SMTulsa Social Media Summit by Cheryl Lawson
#SMTulsa Social Media Summit by Cheryl Lawson
 
Social Media 101 for Artists and Musicians
Social Media 101 for Artists and MusiciansSocial Media 101 for Artists and Musicians
Social Media 101 for Artists and Musicians
 
Aflv 2013-sm4 fo
Aflv 2013-sm4 foAflv 2013-sm4 fo
Aflv 2013-sm4 fo
 
Putting the Social in Social Media: How to Use the Social Web to Network and ...
Putting the Social in Social Media: How to Use the Social Web to Network and ...Putting the Social in Social Media: How to Use the Social Web to Network and ...
Putting the Social in Social Media: How to Use the Social Web to Network and ...
 
Social Media Explained for Tourism
Social Media Explained for TourismSocial Media Explained for Tourism
Social Media Explained for Tourism
 
Social Media Strategy for Fraternal Organizations at @AFLV's #CFLNBGLC
Social Media Strategy for Fraternal Organizations at @AFLV's #CFLNBGLCSocial Media Strategy for Fraternal Organizations at @AFLV's #CFLNBGLC
Social Media Strategy for Fraternal Organizations at @AFLV's #CFLNBGLC
 
Outreach Through Social Media | Ocean Sciences 2014
Outreach Through Social Media | Ocean Sciences 2014Outreach Through Social Media | Ocean Sciences 2014
Outreach Through Social Media | Ocean Sciences 2014
 
Social media 101
Social media 101Social media 101
Social media 101
 

Prssa 130325093851-phpapp02

  • 2.
  • 3. *Just try to not be annoying
  • 4. Twitter is for sharing, not SHOUTING!!!  Have a relatable personality  Reply to and follow your followers  If you can’t say it in 140 characters, revise it to fit  DM all confidential information
  • 5. Take advantage of every bit of bio space  WHO  WHAT  WHERE
  • 6. Exploiting a Tragedy  #HashtagAbuse  Ignoring @replies  The following/unfollowinggame  Too much self-promotion (80/20 rule)  Too manyretweets  Long Links (use a URL shortener)  Insecure Passwords  Omitting your location  Lack of Personality
  • 7. Currently the most active photo sharing site worldwide  Stats ◦ 900 million active users ◦ 40 million photos per day ◦ 8500 likes per second ◦ 1000 comments per second
  • 8.
  • 9. Like and comment liberally on good photos  Reply to comments on your photos  Use appropriate hashtags (1-5 per photo)  Use unique hashtags for events =
  • 10.
  • 11. 12 million active users in the United States  The 3rd most popular social network globally  16% of all social media traffic (now above Twitter at 15%)  The average user is active on the site 98 minutes per month
  • 12.
  • 13. or
  • 14.
  • 15. Google considers Google+ a “social layer, not a social network,” but it’s essentially one in the same  G+ by the numbers ◦ Launched in 2011 ◦ 500+ million users ◦ 235 million “active” users (+1, Hangouts, connecting with friends in search) ◦ 125 million interact in news feed
  • 16. Follow influencers in your area of interest  Comment, +1, and share  Initiate Hangouts  Curate good content, and take the time to format text (bold, italic, punctuation)  Embrace G+ on Mobile
  • 17.
  • 18. Far more user engagement in Google+ Communities than on Google+ Pages (Personal and Business)
  • 19.
  • 20. Social Media Examiner  Mashable  Social Media Today  Social Media Club of Salt Lake City  Facebook Groups for Social Media  Google+ Communities  Blogs
  • 21. Nicole Bullock  Social Media Manager forDegreeSearch.org (@DegreeSearch)  Board Member for Social Media Club of Salt Lake City (@SMCSLC) Follow me on Twitter @cuteculturechic My blogs  www.cuteculturechick.com  www.beautyandthebypass.com  Facebook.com/cuteculturechick  Instagram.com/cuteculturechick  Pinterest.com/cuteculturechic  Linkedin.com/in/nicolembullock