+ Follow

• 23,873 views

Content Strategy is a lot like managing a Rock Band. You have the rock stars, the promoters, the fans, and the content (songs, image, branding). This presentation will walk you through the perils of ...

Content Strategy is a lot like managing a Rock Band. You have the rock stars, the promoters, the fans, and the content (songs, image, branding). This presentation will walk you through the perils of bad content, expose you to great content, and answer the question "Are Content Strategists the Next Corporate Rock Stars?"

Accessibility

• View text version

Categories

• Technology

Upload Details

Uploaded via SlideShare as Adobe PDF

Usage Rights

Flagged as inappropriate Flag as inappropriate

Flag as inappropriate

Select your reason for flagging this presentation as inappropriate. If needed, use the feedback form to let us know more details.

None Pornographic Defamatory Illegal/Unlawful Spam Other Terms Of Service Violation Cancel

File a copyright complaint

62 Embeds 2,337

http://storify.com	463
http://www.mindtouch.com	313
http://holtz.com	224
http://giveitsomesparkle.wordpress.com	213
http://www.levidepoches.fr	201
http://www.andrewgriffithsblog.com	108
http://wordpress.blackcardmarketinggroup.com	83
http://www.tinkle.es	82
http://www.seekomega.com	67
http://lucianoramirez888.blogspot.com.ar	63
http://mmapp.wordpress.com	59
http://www.cloudave.com	37
http://www.brainstorming.fr	37
http://2000goce.blogspot.com	36
http://www.scoop.it	30
http://levidepoches.blogs.com	29
http://feeds.feedburner.com	27
http://paris20.psst.pro	21
http://www.slidescene.com	19
http://victorvillaza.blogspot.com	17
http://www.29stories.com	17
http://jabes777.blogspot.com	15
http://nakedtokyo.typepad.com	15
http://marcbreidbach.posterous.com	14
http://lucianoramirez888.blogspot.com	13
http://www.perfectlysocial.com	13
http://blog.espol.edu.ec	13
http://www.lucianoramirez888.blogspot.com.ar	11
http://minicink.tumblr.com	10
http://rockerrolla.blogspot.com	8
http://www.linkedin.com	6
http://aulavirtual2.educa.madrid.org	6
http://mrsocial1.blogspot.com	6
http://moondaesa.tistory.com	5
http://2000goce.blogspot.com.es	5
http://educacionyrockandroll.blogspot.com	4
http://divagationsonline.tumblr.com	4
http://videpedro.blogspot.com	4
http://marisa-educacionartistica.blogspot.com	3
http://victorvillaza.blogspot.com.es	3
http://social-media-material.posterous.com	3
http://www.beecoswebengine.org	2
http://localhost:8080	2
http://safe.tumblr.com	2
http://www.thelisteningpage.com.au	2
http://www.sfwrite.com	2
http://www.blogger.com	2
http://ssportal-dev	2
http://strumbox.com	2
https://twitter.com	2
http://192.168.11.13	1

More...

Statistics

Likes

87

Downloads

789

Comments

11

Embed Views

2,337

Views on SlideShare

21,536

Total Views

23,873