Top 10 reasons why you should consider the free expressor Studio desktop ETL application.

1.
sources and targets to common business data
1 Easy‐to‐use ETL representa ons.
Since the ini al release of expressor Studio in Instead of defining point‐to‐point, source‐to‐
December 2010, thousands of users have al‐ target mappings and individual rules, you can
ready downloaded the product and are build‐ define a Seman c Type representa ve of busi‐
ing their first applica ons. ness data, create business rules you want to
apply and then implement canonical mapping
expressor Studio features an Office 2010‐style to map sources and targets to that same Se‐
look & feel, which makes crea on and edi ng man c Type.
of Studio data flow applica ons very simple
and straight forward. The product also pro‐ Since the Seman c Types are captured as reus‐
vides many usability features including context able ar facts, you can use them within your
‐sensi ve help, and offers wizard‐like interfac‐ data flows and build up seman c models of
es for configuring transforma on operators everything that is happening in your enter‐
such as Joins. Connec ng to data sources and prise.
targets is very simple and straight forward.
Studio also features a comprehensive set of 4 Powerful Scrip ng
built‐in transforma on func ons, which can be
used without wri ng any scrip ng code.
Underlying the graphical transforma on editor
in expressor Studio is expressor Datascript, a
2 Download, install, go powerful yet easy to learn scrip ng language.
Datascript is ghtly integrated into Studio and
A er you download expressor Studio from the enables power users to write custom func ons
expressor website, ge ng the tool installed and complex transforma ons which can’t be
and building your first ETL applica on can expressed via the graphical UI.
o en be done in minutes not hours.
5 Constraints
3 Simplified mappings
Seman c Types constraints are new in ex‐
Unlike any other ETL tool on the market, ex‐ pressor Studio 3.2, which is targeted for April
pressor Studio features a unique and powerful 2011. Constraints allow you to set min/max
data mapping approach that greatly reduces values on individual data items or check if spe‐
your me‐to‐value. expressor Studio introduc‐ cific string formats for email addresses, etc.
es Seman c Types, which are reusable data are being met.
objects that allow you to map your informa on

2.
With Constraints, you can quickly build data The expressor Studio roadmap for 2011 calls
cleansing applica ons or simply use them for for many new feature enhancements: ranging
building applica ons that reject incoming data from advanced Seman c Types capabili es to
that do not meet certain data values. XML and Web Services support. Our goal is to
make expressor Studio the easiest to use yet
most powerful ETL design applica on on the
6 Strong DB support market.
expressor Studio includes generic ODBC sup-
9 Support services
port to allow you to connect to virtually any
ODBC compliant database. In addi on, Studio No ma er which ETL so ware product you
choose to use, you are likely going to need ad‐
ships with high‐performance 3rd party drivers
di onal training and support services that you
for all major DBMS systems including DB2, In‐ simply can’t find online.
formix, Microso SQL Server, MySQL, Netezza,
Oracle, PostgreSQL, Sybase and Teradata. We recognize the importance of these user
needs and offer the most comprehensive yet
affordable standard product support service in
7 Community Forum the industry. Our service goes way beyond
what other ETL vendors provide as part of their
All Studio users have access to the vibrant ex‐ baseline annual support service packages. Our
pressor Studio community at no extra cost. standard package includes high‐value services
such as email and phone support and
You can access the community center by vis‐
JumpStart product training as part of its stand‐
i ng www.expressorCommunity.com, where ard 1,150 US dollar annual support agreement.
you find forums, tutorials, a knowledge base,
online documenta on, and many blog posts on 10 Seamless upgrade
product and industry topics.
As a desktop ETL Tool, Studio is designed to
8 Studio is free allow users to develop, test and run ETL appli‐
ca ons right on their Windows laptop or desk‐
expressor Studio is absolutely free of charge top computers.
and is being developed by a team of data inte‐ expressor offers an easy upgrade path for Stu‐
gra on experts with prior exper se in building dio users to expressor Standard Edi on ‐‐
high‐performance, enterprise‐class ETL prod‐ which is our affordable data integra on
ucts. A new version of expressor Studio gets pla orm designed to help you scale your Stu‐
released every other month and includes new dio usage. Standard Edi on includes a
func onality that enables you to build and de‐ standalone data processing server for running
ploy new kinds of ETL applica ons. your Studio applica ons on scalable, mul ‐core
Windows Server machines. It also includes a

3.
central metadata repository to facilitate team and create deployment packages that can be
development and version management. scheduled and executed on the data pro‐
cessing engine server.
Users who have purchased Standard Edi on
can u lize these capabili es right from the Stu‐
dio IDE, check in projects into the repository
Studio product page
Weekly demo
Standard Edi on product page
Contact us
expressor so ware knows data integra on ‐‐ and we know today’s most capable data integra on tools are too complex and
too expensive. Our vision is to provide enterprise‐class data integra
on so ware that is cost‐effec ve, fast and easy to use.
expressor’s game‐changing usability enables you to use less technical, lower‐cost development resources. Our unique, ac ve
metadata founda on simplifies data mapping and transforma on to reduce your me‐to‐value. And our drama cally lower
cost makes it easy to jus fy replacing your bri le and expensive hand‐coded implementa ons or underperforming in‐house
ETL tools. Version 3 of expressor is a comprehensive design, development and deployment pla orm tailored to support the
full range of data integra on applica ons, from tac cal data migra ons to data warehouses and predic ve analy cs.
To learn more about what makes expressor the leader in affordable, enterprise‐class data integra on, visit www.expressor‐
so ware.com or download the free expressor Studio at www.expressorStudio.com.
1 New England Execu ve Park Burlington, MA 01803 +1 781.505.4190 tel +1 781.505.4191 fax www.expressor‐so ware.com