etonDIGITALME Overview
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etonDIGITALME offers businesses in the Middle East a unique online presence, effective Internet marketing and sales leads generation services and cutting-edge digital consulting solutions....

etonDIGITALME offers businesses in the Middle East a unique online presence, effective Internet marketing and sales leads generation services and cutting-edge digital consulting solutions.

We specialize in the design, development, implementation and marketing of Web 2.0 digital platforms to give businesses and individuals in the Middle East the best chance to succeed on the Internet and regularly generate sales and business leads. We also offer our clients invaluable online consulting services and solutions based on many years of experience to help them achieve their objectives quickly and effectively.

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etonDIGITALME Overview Presentation Transcript

  • 1.  
  • 2. Services etonDIGITALME > What we do “ Offer businesses in the Middle East a unique online presence , effective Internet marketing and sales leads generation services and cutting-edge digital consulting solutions ”. Experience CSS Web 2.0 Design Information Architecture User interface design Branding Graphic Design User Centric Design W3C Accessibility Search Taxonomy Iconography Collaboration Web 2.0 Video On Demand Podcasts Blogs SEO User Reviews Communities Google maps E-Mail Tagging IM Social Networks Development Web Analytics XHTML e- Solutions RAD Scrum Drupal WordPress Flash AJAX MySQL PHP ERP Ubercart e -Strategy Channel mix eMarketing Operational Management eSelf Service e CRM Affiliates Marketing Display Ads Market Analysis Business Cases Value modelling Click stream Search Marketing WebTrends Amazon Web Services Blogging Search Optimisation Logo’s/Identity Goal Doubleclick Overture TradeDoubler Wire framing Google AdWords Reporting Stats Online Strategies & Tactics Web 2.0 Site Creation Social Networks Development e -Marketing Services
  • 3. Who we are
  • 4. etonDIGITALME > Who We Are etonDIGITALME specializes in the design , development , implementation and marketing of Web 2.0 digital platforms to give businesses and individuals in the Middle East the best chance to succeed on the Internet and regularly generate sales and business leads . We also offer our clients invaluable online consulting services and solutions based on many years of experience to help them achieve their objectives quickly and effectively. etonDIGITALME
  • 5. etonDIGITALME> A Team of experienced digital experts Zed Chamaa Online Business Marketing Consultant Worked for Worked with Senior Online Expertise across Web Design, Development, Technology & e-Marketing Design, Development, Delivery & e-Marketing Teams (16 FTE) Content Writers Network e-Marketing Consultants Industry Network Contractors Virtual Team of etonDIGITALME Associates Boban Tanovic Founder - etonDIGITAL
  • 6. e-Reality
  • 7. etonDIGITALME > e-Reality “ When I took office, only high energy physicists had ever heard of what is called the Worldwide Web.... Now even my cat has its own page”. President Bill Clinton, in his 1996 announcement of the Next Generation Internet initiative “ With the development of the Internet...we are in the middle of the most transforming technological event since the capture of fire. I used to think that it was just the biggest thing since Gutenberg, but now I think you have to go back farther”. John Perry Barlow The e-Reality
  • 8. etonDIGITALME > e-Reality The Internet – 2008 Facts & Figures and it’s just the beginning… Websites Domain Names Internet Users Blogs Email 186,727,854 The number of websites on the Internet in December 2008. 174 million The number of domain names across all top-level domains. 1,463,632,361 The number of Internet users worldwide (June 2008). 133 million The number of blogs on the Internet (as tracked by Technorati). 210 billion The number of emails sent per day in 2008. 31.5 million The number of websites added during 2008. 19% The increase in the number of domain names in 2008. 384,633,765 Internet users in Europe. 53.8 trillion The number of spam emails sent in 2008 (assuming 70% are spam).
  • 9. etonDIGITALME > e-Reality World Internet Usage & Population Statistics - June 30, 2009 and it’s just the beginning… World Regions Population (2009 Est.) Internet Users (Dec 31, 2000) Internet Users Latest Data Penetration (% Population) Growth 2000-2009 Users % of Table Africa 991,002,342 4,514,400 65,903,900 6.7 % 1,359.9 % 3.9 % Asia 3,808,070,503 114,304,000 704,213,930 18.5 % 516.1 % 42.2 % Europe 803,850,858 105,096,093 402,380,474 50.1 % 282.9 % 24.2 % Middle East 202,687,005 3,284,800 47,964,146 23.7 % 1,360.2 % 2.9 % N. America 340,831,831 108,096,800 251,735,500 73.9 % 132.9 % 15.1 % S. America 586,662,468 18,068,919 175,834,439 30.0 % 873.1 % 10.5 % Australia 34,700,201 7,620,480 20,838,019 60.1 % 173.4 % 1.2 % World Total 6,767,805,208 360,985,492 1,668,870,408 24.7 % 362.3 % 100.0 %
  • 10. etonDIGITALME > e-Reality and it’s just the beginning…
  • 11. etonDIGITALME > e-Reality and it’s just the beginning…
  • 12. etonDIGITALME > e-Reality and it’s just the beginning…
  • 13. etonDIGITALME > e-Reality Regional View
  • 14. etonDIGITALME > e-Reality Regional View
  • 15. etonDIGITALME > e-Reality Regional View
  • 16. Top 5 Successful Global Online Models
  • 17. etonDIGITALME > Understanding Key Online Metrics Google Page Rank: “ it’s a rough indication of the popularity of a particular Web page. Google Page Rank ranges from 0 to 10. A higher PR indicates a more popular page”. (Higher Number = Better) Alexa Rank: “ The Alexa Traffic Rank reflects the number of visitors to a Web site, as well as the number of pages on the site viewed by those visitors based on three months of aggregated traffic data from users of the Alexa Toolbar”. (Lower Number = Better) Compete Rank: “ The Compete Rank is based on Unique Visitors and does not consider page views or number of visits made to the site. Rank is often used as a compliment to Unique Visitors to provide a relative metric that shows the significance of a site. For example, in March 2007, eBay attracted 75M people, which ranked as the third largest site on the Internet within the U.S”. (Lower Number = Better) Main Online Ranking Metrics - Quick Definitions
  • 18. etonDIGITALME > Top 5 Sites Estimated Monthly Visits: 2,533,764,950
  • 19. etonDIGITALME > Top 5 Sites Estimated Monthly Visits: 2,290,512,524
  • 20. etonDIGITALME > Top 5 Sites Estimated Monthly Visits: 2,493,096,797
  • 21. etonDIGITALME > Top 5 Sites Estimated Monthly Visits: 478,526,620
  • 22. etonDIGITALME > Top 5 Sites Estimated Monthly Visits: 1,190,318,925
  • 23. So What? Opportunities & Results What you could be missing?
    • New opportunities
    • New trends
    • New markets
    • Bigger demand
    • Efficient & effective sales & marketing
    • Measurable returns
    What can you achieve?
    • Tap into new opportunities
    • Develop and nurture existing business
    • Prototype & improve forecasting
    • Enhance visibility & improve decision making with numbers
    • More automation (from Marketing to Delivery)
    • Focus the sales taskforce efforts on conversion
    • Sustainable business
    The web is not only a channel, it’s a market, an entire economy in its own right that no business can afford to ignore anymore, soon it will become the only real market and true economy!
  • 24. Our Work
  • 25. etonDIGITALME > Creating Unique Identities
  • 26. etonDIGITALME > Creating Unique Online Presence
  • 27. Operational, Measurable, Predictable & Controllable Model
  • 28. Case Studies
  • 29. etonDIGITALME > SKIPSO What we did
    • Design
    • Technical architecture
    • Information architecture
    • Technical Build
    • Launch on AWS
    Social networking website - Creation of a Facebook/LinkedIn based social network with a green twist, and launched on Amazon Cloud hosting
    • Social networking features
    • Dynamic Home Page – each user can select and arrange content for their own home page, reviews, reco’s, think tanks, contacts, activity feeds etc
  • 30. etonDIGITALME > StudentBox What we did StudentBox is an online community focused on students and their way of life.
    • Design
    • Technical architecture
    • Information architecture
    • Technical Build
    • Launch on AWS
    • Out of the box solution for Unions and societies
    • - Social networking features:
    • friends, photos and photo tagging
    • invitations, import from Facebook, Gmail, Hotmail …
    • Events, ticketing system
    • Video Upload and conversion
    • CV system and Job Board
    • Organic Groups for Clubs, Unions, Universities etc…
  • 31. etonDIGITALME > StoryVault What we did Video Based Social Network.
    • Design
    • Technical architecture
    • Information architecture
    • Technical Build
    • Launch on AWS
    • - Social networking features:
    • contacts, videos, video conversion, video editing, tagging, comments
    • Family Tree creation
  • 32. etonDIGITALME> East Harbour Associates What we did > Branding and Design > Drupal Development > CMS Training > Site Launch on new technology > Information Architecture Re- Brand & re-launch of Offshore Financial Consultancy website including Wordpress Content Management System
  • 33. etonDIGITALME > Concep Global What we did > Project Management > Drupal CMS Implementation > XHTML/CSS based Build > W3C Accessibility Compliance > Client management > Site Launch Launch of International Communications Agency Web site working along side Agency Brand Team
  • 34. etonDIGITALME > Vansdirect What we did > Strategic Review and Planning > Branding and Design > Drupal Development > CMS Training > Search Engine Optimisation (SEO) Integrated Online Strategy across e-mail, site and blogging platform. Includes stock control, full content management suite and lead generation > Project Management > Platform Migration > Ongoing site development > E-mail Marketing > PPC and SEO (WIP) > CMS Training
  • 35. etonDIGITALME > Affiliate Marketing What we did > Branding and Design > Social Networking Features > XHTML/CSS based Build > W3C Accessibility Compliance > SEO Optimisation Assurmutellesante and Sky Affiliate websites – Integrated lead generation and tracking > Branding and Design > Build > Tracking integration > Launch What we did
  • 36. etonDIGITALME > Affiliate Marketing What we did > Branding and Design > Drupal Development > CMS Training > Search Optimisation British Gas Offers and Hillarys Blinds – Integrated lead generation and tracking with 3 rd party systems (TradeDoubler) > Branding and Design > Build > Tracking integration > Launch What we did
  • 37. etonDIGITALME > pod3.TV and pod3avAV What we did
    • Website Design
    • Information architecture
    • e-Commerce integration (Ubercart)
    • Technical build (XHTML)
    Online Video and Podcasting and e-commerce site
    • CMS delivery(Drupal)
    • W3C compliance
    • Project management
    • Site styling(CSS)
  • 38. etonDIGITALME > Ana Ivanovic Initial site re-design with ongoing site developments including site monetisation.
  • 39. etonDIGITALME > Simon Harrison What we did
    • System Design
    • Information architecture
    • ERP specification
    • Technical build (PHP, AJAX, MySQL)
    Premium Jewellers (ERP system)
    • Back office integration
    • Hosting & maintenance
    • Business Process analysis
  • 40. etonDIGITALME > Sprint Bio What we did
    • Website Design
    • Information architecture
    • e-Commerce integration (WordPress)
    • Technical build (XHTML)
    New Brand Launch and eCommerce suite
    • CMS integration
    • W3C compliance
    • Project management
    • Site styling(CSS)
  • 41. etonDIGITALME > Emerging Technologies What we did
    • New brand launch
    • Video marketing
    • e-commerce integration
    • e-mail marketing
    • SEO Optimization
    • PPC Advertising (Google AdWords)
    • Content creation & marketing
    • Lead generation & brand awareness
    New Brand Launch and Ongoing e-Marketing Services Main Target Market: UAE Key Stats Before After Daily Unique Visits < 3 > 250 Daily Page Views < 15 > 500 Alexa Rank 23,754,345 126,760 Google Page Rank 2 4 Yahoo Back Links 5 1,768 Weekly Online Leads 0 2-3
  • 42. etonDIGITALME > The Body Pharmacy What we did
    • e-commerce integration
    • e-mail marketing
    • SEO Optimization
    • PPC Advertising (Google AdWords)
    • Content creation & marketing
    • Lead generation & brand awareness
    • Inventory Management
    • CRM
    E-Commerce Platform and Ongoing e-Marketing Services Main Target Market: UK & ES Key Stats Before After Daily Unique Visits < 10 > 500 Daily Page Views < 30 > 750 Alexa Rank 19,182,229 103,132 Google Page Rank 0 2 Yahoo Back Links 8 1,555 Daily Online Sales < 2 > 40
  • 43. What others have said
  • 44. etonDIGITALME > Our Clients’ Testimonials Vansdirect> “ thank you for our great website, the guys that work with etonDIGITALME are very talented and very efficient.  Please pass on my gratitude! ” Sassine Mazraani, CEO, Emerging Technologies, Abu Dhabi, UAE> “ With etonDIGITALME ’s approach to Internet Marketing, we did not only experience a significant increase in our website traffic but are also becoming a Speech Recognition Authority destination both in the UAE market and internationally. Not only did we save on considerable traditional marketing communication expenses but are also securing pre-qualified leads on a weekly basis that are increasing steadily. With such impressive results, your calculation cannot go wrong at all by partnering with such an effective team ” Leah Arnold-Phillips (Director, Humpty Dumpty Nursery, Abu Dhabi, UAE) > “ Humpty Dumpty Nurseries website was looking tired and dated, so we joined forces with Zed from etonDIGITALME to collaborate in creating a new site. From its inception to completion it has been a great experience, Zed and his team are very professional and were so prompt in their service. Our site now feels like it has entered the 21’st century, is professional with a wealth of information and has the WOW factor we were looking for. Enormous thanks from a very satisfied customer ”
  • 45. etonDIGITALME > Our Clients’ Testimonials Neil Fairbrother, Pod3.tv > “ etonDIGITALME are simply brilliant. 8 weeks after launching pod3.tv's website, we were ranked in the top 25,000 websites on the planet - a great achievement - and we've been featured on many website reference websites. They are patient, knowledgeable and go the extra mile to make sure everything's OK. I can't recommend them highly enough . ” Richard Kerr (Simon Harrison Ltd)> “ etonDIGITALME have a very hands-on personal approach to building solutions. This ensured we got a bespoke product that slotted into our working environment. We hope to be working with them on future developments and I would certainly recommend them . ” Concep Global > “ thanks to the whole etonDIGITALME team from Concep Global for their hard work on this successful job ” Anon!> “ Undying gratitude to etonDIGITALME – we are forever in your debt, or at least until we need the next thing, which will probably be sometime next week ” Espen Lund, CEO, Active 24 > “ The etonDIGITALME team did a great job on our website. They always addressed our requests in a timely and efficient manner. Very creative yet business minded team . ”
  • 46. etonDIGITALME > The Industry etonDIGITAL website is featured on web designer wall as one of the best 82 web designs setting the 2008 web design trends. Pod3.tv design is featured in the “top 50 Best of CSS Designs for 2007” etonDIGITAL's recent design for Premier French Property has been receiving excellent reviews, since its launch a couple of months ago. It is also featured on CSS Creme and on Drupal sites. Smashing Magazine has Featured etonDIGITAL's design for SprintBio in their modern web design review article. Simple Entrepreneur and Noupe both featured etonDIGITAL website in their analysis of effective web 2.0 design, in particular praising button design and WordPress integration. etonDIGITAL website is featured in “Flexible Web Design: Creating Liquid and Elastic Layouts with CSS” Book by Zoe Gillenwater.
  • 47. Learn more about us at etonDIGITALME.com
  • 48. A comprehensive technology solutions and integration services provider with more than 6 years experience in the Telecommunication , AV Solutions , IT Systems , Enterprise Virtualization , Storage , Security Solutions (physical & Logical) and Systems Integration fields.
    • Objective : Become a technology powerhouse with offerings ranging from office solutions to turnkey systems and green-field projects.
    • Core value proposition : Designing and conceiving solutions specifically answering our customers’ functional and business needs and on prioritizing customer service & support by making it a key and core component of our programs. 
    • Partners include : Apple, HP, DELL, Eyevis, Maxtronics, EMC, Oracle, Cisco, Salesforce.com, Telestream, Redknee, ED
    etonDIGITALME’s Partner: NativeSystems.com + = Integrated Services & Solutions
  • 49. Thank You