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Apple shifts leadership page to showcase diverse VPs 
Apple current its govt leadership webpage to consist of vice presidents this kind of as Lisa Jackson, 
the head of environmental initiatives. Screenshot by Shara Tibken/CNET 
3 days right after Apple unveiled its variety report and CEO Tim Prepare dinner explained he was 
"not satisfied" by the figures, the organization refreshed its government management website page 
to show it does have some variety. 
The Cupertino, Calif., electronics huge extra 5 vice presidents, including two African American 
ladies, to the government staff website page on its website late very last 7 days. Up to now, the 
website page incorporated pictures and bios of only Cook dinner and his nine senior vice presidents, 
as effectively as a record of Apple's board of directors. The earlier website page seemed very male 
and white -- considerably like the total info supplied by Apple on Tuesday in its variety report. 
The vice presidents extra to Apple's web site are Lisa Jackson, Apple's head of environmental 
initiatives, and Denise Young Smith, vice president of globally human resources. Also provided had 
been Paul Deneve, vice president of unique tasks Joel Podolny, head of Apple's coaching plan, Apple 
University and Johny Srouji, the vice president who prospects Apple's chip development. 
Apple has much more vice presidents than the five outlined, but people included on its site report 
right to Cook and oversee divisions, instead than report to senior vice presidents and other prime 
Apple executives. 
The adjust, initial noticed Friday by web sites such as MacRumors, looked like a public-relations 
stunt to some industry watchers, but other individuals say it shows Apple's efforts to be far more
open about its variety and its efforts to recruit a lot more girls and individuals of color. 
"Whether these are actually senior executives or not, I do not know, but they're at least searching at 
on their own closely," stated Vivek Wadhwa, a famous specialist on diversity. "That is a big action 
forward." 
Wadhwa serves as a fellow at the Arthur &amp Toni Rembe Rock Middle for Corporate Governance 
at Stanford University, and director of investigation at the Centre for Entrepreneurship and Study 
Commercialization at the Pratt School of Engineering at Duke College. He has spoken and composed 
publicly several moments about the diversity concerns in Silicon Valley and was even known as "the 
Carrot Top of tutorial sources" by Twitter CEO Dick Costolo following Wadhwa criticized the social-media 
site's deficiency of women in administration. 
Apple, which disclosed final week that 70 percent of its 98,000 employees are male, has 
acknowledged its shortcomings. Only 28 % of its worldwide leadership group is feminine, and when 
it arrives to tech positions, only 20 p.c of Apple's throughout the world workers are female. That is 
on par with rivals these kinds of as Google, Fb, and Twitter, where about 7 out of ten staff are male. 
Apple declined to remark about the alterations to the government management web page 
Cook dinner last week explained on the firm's variety internet site that "As CEO, I am not content 
with the figures on this page. They're not new to us, and we've been functioning tough for very some 
time to improve them. We are generating progress, and we are fully commited to currently being as 
modern in advancing diversity as we are in establishing our items." 
I don't feel Tim Cook is messing around below. He isn't really someone I would criticize on this front. 
Vivek Wadhwa 
Apple -- and most of the businesses in Silicon Valley -- have been criticized several instances in the 
previous for their absence of variety. All say they are using methods to correct the problem by 
marketing education and learning and other actions. Tech organizations are increasingly being 
pressured to add more females and folks of coloration to their in many cases mostly white male 
staffs. Apple has been below fireplace for possessing small variety on its board, and Twitter also 
confronted criticism for possessing no female board customers correct prior to it went public late 
very last year. 
Cook dinner has experimented with to inject more variety in Apple's management during his time as 
CEO. He promoted Eddy Cue, a Cuban, to his position as senior vice president of Net software 
program and services in October 2012. Cook dinner also named Angela Ahrendts, the former 
Burberry CEO, as Apple's head of on the internet and in-shop retail. In addition, he appointed Susan 
Wagner, a director at BlackRock, to Apple's board in place of lengthy-managing director Bill 
Campbell. 
Apple's efforts to diversity are significant, Wadhwa explained, and which is apparent from each 
Cook's comments and his recent hires. 
"I never think Tim Cook is messing around below," he stated. "He isn't really someone I would 
criticize on this entrance."

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Apple shifts leadership page to showcase diverse VPs

  • 1. Apple shifts leadership page to showcase diverse VPs Apple current its govt leadership webpage to consist of vice presidents this kind of as Lisa Jackson, the head of environmental initiatives. Screenshot by Shara Tibken/CNET 3 days right after Apple unveiled its variety report and CEO Tim Prepare dinner explained he was "not satisfied" by the figures, the organization refreshed its government management website page to show it does have some variety. The Cupertino, Calif., electronics huge extra 5 vice presidents, including two African American ladies, to the government staff website page on its website late very last 7 days. Up to now, the website page incorporated pictures and bios of only Cook dinner and his nine senior vice presidents, as effectively as a record of Apple's board of directors. The earlier website page seemed very male and white -- considerably like the total info supplied by Apple on Tuesday in its variety report. The vice presidents extra to Apple's web site are Lisa Jackson, Apple's head of environmental initiatives, and Denise Young Smith, vice president of globally human resources. Also provided had been Paul Deneve, vice president of unique tasks Joel Podolny, head of Apple's coaching plan, Apple University and Johny Srouji, the vice president who prospects Apple's chip development. Apple has much more vice presidents than the five outlined, but people included on its site report right to Cook and oversee divisions, instead than report to senior vice presidents and other prime Apple executives. The adjust, initial noticed Friday by web sites such as MacRumors, looked like a public-relations stunt to some industry watchers, but other individuals say it shows Apple's efforts to be far more
  • 2. open about its variety and its efforts to recruit a lot more girls and individuals of color. "Whether these are actually senior executives or not, I do not know, but they're at least searching at on their own closely," stated Vivek Wadhwa, a famous specialist on diversity. "That is a big action forward." Wadhwa serves as a fellow at the Arthur &amp Toni Rembe Rock Middle for Corporate Governance at Stanford University, and director of investigation at the Centre for Entrepreneurship and Study Commercialization at the Pratt School of Engineering at Duke College. He has spoken and composed publicly several moments about the diversity concerns in Silicon Valley and was even known as "the Carrot Top of tutorial sources" by Twitter CEO Dick Costolo following Wadhwa criticized the social-media site's deficiency of women in administration. Apple, which disclosed final week that 70 percent of its 98,000 employees are male, has acknowledged its shortcomings. Only 28 % of its worldwide leadership group is feminine, and when it arrives to tech positions, only 20 p.c of Apple's throughout the world workers are female. That is on par with rivals these kinds of as Google, Fb, and Twitter, where about 7 out of ten staff are male. Apple declined to remark about the alterations to the government management web page Cook dinner last week explained on the firm's variety internet site that "As CEO, I am not content with the figures on this page. They're not new to us, and we've been functioning tough for very some time to improve them. We are generating progress, and we are fully commited to currently being as modern in advancing diversity as we are in establishing our items." I don't feel Tim Cook is messing around below. He isn't really someone I would criticize on this front. Vivek Wadhwa Apple -- and most of the businesses in Silicon Valley -- have been criticized several instances in the previous for their absence of variety. All say they are using methods to correct the problem by marketing education and learning and other actions. Tech organizations are increasingly being pressured to add more females and folks of coloration to their in many cases mostly white male staffs. Apple has been below fireplace for possessing small variety on its board, and Twitter also confronted criticism for possessing no female board customers correct prior to it went public late very last year. Cook dinner has experimented with to inject more variety in Apple's management during his time as CEO. He promoted Eddy Cue, a Cuban, to his position as senior vice president of Net software program and services in October 2012. Cook dinner also named Angela Ahrendts, the former Burberry CEO, as Apple's head of on the internet and in-shop retail. In addition, he appointed Susan Wagner, a director at BlackRock, to Apple's board in place of lengthy-managing director Bill Campbell. Apple's efforts to diversity are significant, Wadhwa explained, and which is apparent from each Cook's comments and his recent hires. "I never think Tim Cook is messing around below," he stated. "He isn't really someone I would criticize on this entrance."