Jeff Henderson, director of marketing and business development at Sapa Extrusions North America, discusses the economic outlook of the North American aluminum extrusion industry in 2012.
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Jeff Henderson Aluminum Extrusion Market Outlook Presentation Platts 2012
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2. Market Forecast 2012 – Expected Geographic Region & End-Use Market 2012 vs. 2011 Source: US Census Bureau, Scotia Capital , JD Power, EuroConstruct, Forecast, Global Insight, Alcoa NA Extrusion demand expected in increase 5-7%, which will primarily be driven by overall economic conditions. Distribution Industrial Com. B&C Res. B&C Transport Automotive North America 0% to 5% 0% to 5% 0% to -5% 0% to 5% 5% to 10% 0% to 5% Europe 0% to 5% 0% to 5% 0% to -5% 0% to -10% 0% to 5% 0% to 5% China N/A 10% to 15% 10% to 15% N/A 5% to 10% 5% to 10%
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6. The aluminum industry must find new ways to promote the usage of aluminum. Otherwise we will continue to be hostage to unpredictable economic cycles. Which path will WE choose? 2020 Estimate based on: 25 lb per Car increase in Auto Average Housing build units – Return to 2003 % of alum windows 50% of Solar projection with middle range alum %