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Lesson 15




            Texting and Driving Don’t Mix
            April is Distracted Driving Awareness Month




NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP
Distracted Driving -How many of you have:
         • Used your cell phone while driving?
         • Been a passenger in a car when the driver was using
           their phone?
         • Come close to having an accident because you or
           another driver was distracted using a phone.
         • Know someone who has been involved in a distracted
           driving accident?


NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP
“It won’t happen to me” thinking

          The Stats:
          11% of drivers talk on their phones at any given time
          2,600 traffic deaths are caused each year by drivers using
          cell phones
          570,000 accidents leading to minor and serious injuries are
          caused each year by cell phone distractions
                                                                                
                                                          Source: New York Times




NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP
Teen drivers are most distracted by…

              1. Devices - and teen girls are 2x as likely to use a phone
                 or other connected device when driving compared to
                 teen guys.
              2. Adjusting dials or controls in the car
              3. Personal grooming
              4. Eating or drinking


  NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP
Content Created by LOOKBOTHWAYS LLC          iKeepSafe           © All Rights Reserved
Made possible by a grant from WebRoot                               October 2011
2 seconds matter
              • If you’re going 65 mph, a 2 second glance to read a text,
                or dial a number means you’ve driven nearly 2/3rds of a
                football field without looking at the road

              • If someone in the back seat covered your eyes for the
                same two seconds at the same speed you’d be hysterical
                over the insane risk they took

        In both cases the                                risk is the same



  NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP
Content Created by LOOKBOTHWAYS LLC          iKeepSafe             © All Rights Reserved
Made possible by a grant from WebRoot                                 October 2011
What will it take for you to stop?
                Try these tips:
                • Put your phone on silent when driving so you don’t hear it
                • If you have to call or text, pull off the road at the next safe
                  spot and stop
                • If you think you’ll be tempted to answer your phone, put it
                  in the trunk when driving




  NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP
Content Created by LOOKBOTHWAYS LLC          iKeepSafe                © All Rights Reserved
Made possible by a grant from WebRoot                                    October 2011
Take the pledge

                Who would you dedicate a
                pledge to drive cell free to?

                •Yourself in 10 years?
                •Your parents?
                •Your friends?



  NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP
Content Created by LOOKBOTHWAYS LLC          iKeepSafe   © All Rights Reserved
Made possible by a grant from WebRoot                       October 2011
This iKeepCurrent lesson is brought
                                           TM




                       to you by iKeepSafe      TM




NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP

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2 Seconds Matter

  • 1. Lesson 15 Texting and Driving Don’t Mix April is Distracted Driving Awareness Month NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP
  • 2. Distracted Driving -How many of you have: • Used your cell phone while driving? • Been a passenger in a car when the driver was using their phone? • Come close to having an accident because you or another driver was distracted using a phone. • Know someone who has been involved in a distracted driving accident? NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP
  • 3. “It won’t happen to me” thinking The Stats: 11% of drivers talk on their phones at any given time 2,600 traffic deaths are caused each year by drivers using cell phones 570,000 accidents leading to minor and serious injuries are caused each year by cell phone distractions   Source: New York Times NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP
  • 4. Teen drivers are most distracted by… 1. Devices - and teen girls are 2x as likely to use a phone or other connected device when driving compared to teen guys. 2. Adjusting dials or controls in the car 3. Personal grooming 4. Eating or drinking NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP Content Created by LOOKBOTHWAYS LLC iKeepSafe © All Rights Reserved Made possible by a grant from WebRoot October 2011
  • 5. 2 seconds matter • If you’re going 65 mph, a 2 second glance to read a text, or dial a number means you’ve driven nearly 2/3rds of a football field without looking at the road • If someone in the back seat covered your eyes for the same two seconds at the same speed you’d be hysterical over the insane risk they took In both cases the risk is the same NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP Content Created by LOOKBOTHWAYS LLC iKeepSafe © All Rights Reserved Made possible by a grant from WebRoot October 2011
  • 6. What will it take for you to stop? Try these tips: • Put your phone on silent when driving so you don’t hear it • If you have to call or text, pull off the road at the next safe spot and stop • If you think you’ll be tempted to answer your phone, put it in the trunk when driving NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP Content Created by LOOKBOTHWAYS LLC iKeepSafe © All Rights Reserved Made possible by a grant from WebRoot October 2011
  • 7. Take the pledge Who would you dedicate a pledge to drive cell free to? •Yourself in 10 years? •Your parents? •Your friends? NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP Content Created by LOOKBOTHWAYS LLC iKeepSafe © All Rights Reserved Made possible by a grant from WebRoot October 2011
  • 8. This iKeepCurrent lesson is brought TM to you by iKeepSafe TM NEW MEDIA MENTOR FOR DIGITAL CITIZENSHIP

Editor's Notes

  1. http://www.staysafeonline.org/sites/default/files/resource_documents/Cyber%20Education%205.3.11%20PDF.pdf Generation M2 Media in the Lives of 8- to 18-Year-Olds http://www.kff.org/entmedia/upload/8010.pdf