Email marketing is directly marketing a commercial message to a group of people using email. See this slide and know what is email marketing,advantages and how it works .
2. Email marketing is directly marketing a commercial
message to a group of people using email. In its
broadest sense, every email sent to a potential or
current customer could be considered email marketing.
4. You can send emails to first-time leads who just heard about your
company, encouraging them to become customers or you can
focus on past customers as well