Visits to the People-First Tourism website increased in the first quarter of 2016. The organization's Facebook page gained over 1,000 fans primarily from Portugal, the United States, and Brazil. On Twitter, the People-First Tourism account saw a 21.54% increase in followers and a rise in profile visits and tweet impressions. The quarterly analytics provide insights into the reach and growth of the People-First Tourism social media presence and online resources in early 2016.