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-N M  E X C L U S I V E S-  CELEBRATE OUR 100 TH  ANNIVERSARY 2007 July 14, 2006 Conference Call 10am-11am Cherie DJ Thomas, President and CEO of Neiman Marcus Stores WELCOME  CREATIVE  DIRECTORS Marc Jacobs Chloe Stella McCartney Andrew Marc Salvatore Ferragomo Gucci DNKY Manolo Blahnik David Yurman Etro Missoni Phlip Lim 3.1 David Yurman Roberto Cavalli
THE CONCEPT WE ARE CALLING UPON OUR      TO DESIGN    IN CELEBRATION OF 100 YEARS OF FINE STYLE AT  NEIMAN MARCUS . PREFERED VENDORS EXCLUSIVE MERCHANDISE
THE CONCEPT A RESPONSE TO PRIVATE LABELS A RESPONSE TO HIGH FASHION  A RESPONSE TO THE MARKET
THE CONCEPT A RESPONSE TO HIGH FASHION CELEBRITY CRAZE DIFFUSION PERVASION PROJECT RUNWAY SYNDROME
ART + FASHION DESIGNERS = ARTISTS EXCLUSIVES = ART NM = GALLERY
ART + FASHION NM = GALLERY
NM = GALLERY ART + FASHION
ART + FASHION EXCLUSIVES = ART
ART + FASHION EXCLUSIVES = ART
THE RISE OF  LUXURY MAINSTREAM LUXURY THE LANDSCAPE OF LUXURY NEW HIGHTS OF LUXURY
THE RISE OF LUXURY
1907-2007 “” More than an icon, more than a gem, more than a jewel, crème da la crème. It’s the top no question”—Bobbi Brown “ There’s no other store like Neiman Marcus”—Patrick McCarthy, Editorial Director W Magazine “ Neiman Marcus has kept alive luxury goods in the world.”—Zac Pozen “ Neiman Marcus is a state of mind.  Almost a state of grace.”  —George Session Perry, Novelist “ Neiman Marcus is the best merchandise that’s available.  I think we always stood for that and we always will.”—John Martins, Former Beverly Hills General Manager
DETAILS BRAND BUISNESS NM BUISNESS INCREASED VISABLITY INCREASED PROFITABLITY  INCREASED CREDIBITY NM DIRECT ADVERTISING NM STORE ADVERTISING NM BOOK ADVERISING
CELEBRATE OUR 100TH ANNIVERSARY 2007 -N M  E X C L U S I V E S- YOUR RESPECTIVE BUYERS WILL BE CONTACTING YOU TO DISCUSS FURTHER QUESTIONS THANK YOU
SOURCES BOODRO M. (1990) “ART AND FASHION: A FINE ROMANCE,” IN ARTNEWS SEPTEMBER1990:120-7. MURPHY R.(2007) “LIMITED EDITIONS ARE BRANDS’ LATEST CRAZE” IN WWD AUGUST 7, 2007: 18 POLOIAN L, (2003) RETAILING PRINCIPALS: A GLOBAL OUTLOOK. FAIRCHILD PUBLICATIONS, NEW YORK

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Neiman Marcus Exclusive Mock Presentation

  • 1. -N M E X C L U S I V E S- CELEBRATE OUR 100 TH ANNIVERSARY 2007 July 14, 2006 Conference Call 10am-11am Cherie DJ Thomas, President and CEO of Neiman Marcus Stores WELCOME CREATIVE DIRECTORS Marc Jacobs Chloe Stella McCartney Andrew Marc Salvatore Ferragomo Gucci DNKY Manolo Blahnik David Yurman Etro Missoni Phlip Lim 3.1 David Yurman Roberto Cavalli
  • 2. THE CONCEPT WE ARE CALLING UPON OUR TO DESIGN IN CELEBRATION OF 100 YEARS OF FINE STYLE AT NEIMAN MARCUS . PREFERED VENDORS EXCLUSIVE MERCHANDISE
  • 3. THE CONCEPT A RESPONSE TO PRIVATE LABELS A RESPONSE TO HIGH FASHION A RESPONSE TO THE MARKET
  • 4. THE CONCEPT A RESPONSE TO HIGH FASHION CELEBRITY CRAZE DIFFUSION PERVASION PROJECT RUNWAY SYNDROME
  • 5. ART + FASHION DESIGNERS = ARTISTS EXCLUSIVES = ART NM = GALLERY
  • 6. ART + FASHION NM = GALLERY
  • 7. NM = GALLERY ART + FASHION
  • 8. ART + FASHION EXCLUSIVES = ART
  • 9. ART + FASHION EXCLUSIVES = ART
  • 10. THE RISE OF LUXURY MAINSTREAM LUXURY THE LANDSCAPE OF LUXURY NEW HIGHTS OF LUXURY
  • 11. THE RISE OF LUXURY
  • 12. 1907-2007 “” More than an icon, more than a gem, more than a jewel, crème da la crème. It’s the top no question”—Bobbi Brown “ There’s no other store like Neiman Marcus”—Patrick McCarthy, Editorial Director W Magazine “ Neiman Marcus has kept alive luxury goods in the world.”—Zac Pozen “ Neiman Marcus is a state of mind. Almost a state of grace.” —George Session Perry, Novelist “ Neiman Marcus is the best merchandise that’s available. I think we always stood for that and we always will.”—John Martins, Former Beverly Hills General Manager
  • 13. DETAILS BRAND BUISNESS NM BUISNESS INCREASED VISABLITY INCREASED PROFITABLITY INCREASED CREDIBITY NM DIRECT ADVERTISING NM STORE ADVERTISING NM BOOK ADVERISING
  • 14. CELEBRATE OUR 100TH ANNIVERSARY 2007 -N M E X C L U S I V E S- YOUR RESPECTIVE BUYERS WILL BE CONTACTING YOU TO DISCUSS FURTHER QUESTIONS THANK YOU
  • 15. SOURCES BOODRO M. (1990) “ART AND FASHION: A FINE ROMANCE,” IN ARTNEWS SEPTEMBER1990:120-7. MURPHY R.(2007) “LIMITED EDITIONS ARE BRANDS’ LATEST CRAZE” IN WWD AUGUST 7, 2007: 18 POLOIAN L, (2003) RETAILING PRINCIPALS: A GLOBAL OUTLOOK. FAIRCHILD PUBLICATIONS, NEW YORK