Recombinant Data Client Snapshot

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Presentation about a client conference I produced for Recombinant Data, a healthcare data management and analytics software and services company.

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Recombinant Data Client Snapshot

  1. 1. The Transformational Power of Data Explore. Share. Discover. Network. Boston July 22-24, 2012
  2. 2. What’s New? A lot!• Upgraded event location• Integrated marketing and promotion• Added special events• More networking time• More content• Hands-On Lab• Sponsor Showcase – Revenue generator 2
  3. 3. World-Class Conference Venue 3
  4. 4. Integrated Marketing Brochure Conference Web Site Interactive Invitation Email and Telemarketing 4
  5. 5. By the Numbers4 Major Sponsors 69 Registrants 1 Successful Client Conference 5
  6. 6. Two and a Half Days …and many hours of preparation and planning by many people 6
  7. 7. 69 Registrants. 78 Attendees. 7
  8. 8. 43 Participating Organizations 8
  9. 9. 27 Client and Guest Presenters 9
  10. 10. 18 General and Breakout Sessions 10
  11. 11. 4 Global Partners in Sponsor Showcase 11
  12. 12. 5 Demo Stations in Hands-On Lab 12
  13. 13. Sunday: Welcome ReceptionSunset Sail Aboard the Liberty Clipper 13
  14. 14. Dinner at Boston Beer Works - Fenway 14
  15. 15. Next Steps• Gather content from moderators and presenters• Publish on conference web site; alert attendees• Follow-up on incremental business opportunities uncovered during conference• Capitalize on relationships for marketing and PR• Revive Recombinant users group on LinkedIn 15
  16. 16. Thanks• Tess Cunard – Research, planning, logistics, catering, registration, T- shirt design…and stellar juggling• Bill Stetson – Managing Sponsor Showcase, registration systems, collateral development, print production and being a utility player• Dave Legge – Audience acquisition…and humor• Lisa Joubert – Conference web site development• Mike Klumpenaar, Jinlei and Product Management for making the Hands-On Lab a reality…and a success• Gregg Capone and the Delivery Team• Moderators: Aaron, Bruce, Dan, David, Dina, Jason, Mark, Matvey, and Peter• Casey Tucker: Photography• Joanna Cummings: Early stage planning and brainstorming 16

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