Best digital marketing work and case studies for my clients.

1. CAROLYN CHINCHILLA
Digital Marketing Consultant
ccchinchilla621@gmail.com
Digital Marketing Portfolio

2. OUTLINE
PROJECT
CLIENT
• Social Media Campaign
HBO
• Google Adwords Campiagn
Palace Resorts
• Google Adwords & Facebook
mesoesteticUSA
• Mobile App Campaign
Red Design Systems
• Bilingual Copywriting
Red Design Systems

3. SOCIAL MEDIA CAMPAIGN
Objective: 15,000 Fans
Timeline: Dec 28 - Jan 15
Action Plan:
Increase the number of Facebook fans with a campaign that includes:
• Social Ads
• Community Management
• Facebook App
• Design & Content
Results:
25,000+ new fans for HBO Latin America and Brazil
Increase in orgnic traffic
Increase in engagement with fans

4. FACEBOOK CAMPAIGN
OBJECTIVE:
Develop a Facebook campaign and application for Latin America and Brazil.
Tab Design
App Design

5. SOCIAL ADS

6. FACEBOOK
RESULTS:
There was an increase in fans and engagement.
Launch of Campaign

7. RESULTS
35,808
NEW PAGE LIKES
Total
LATAM
BR
TOTAL
DEC 27: Likes
205,825
55,721
261,546
JAN 15: Likes
228.042
69,312
297,354
NEW LIKES
22,217
13,591
35,808
DEC 27: ENGAGEMENT
¨People Talking about HBO¨
2,239
1,173
3,412
JAN 15: ENGAGEMENT
¨People Talking about HBO¨
8,746
7,154
15,900
APP USERS
3,277
1,867
5,144

8. GOOGLE ADWORDS

9. MOBIL APP CAMPAIGN
WEB BANNERS &
COMMUNITY
MANAGEMENT
Campaign & copy in
Spanish and English.

10. BILINGUAL COPYWRITING
http://www.reddesignsystems.com/thedifference-between-sem-and-seo/

11. GOOGLE & FACEBOOK CAMPAIGN
Facebook
Growth
Google
Adwords
Low CostPer-Click