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Moving from Exposure to Experience
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Moving from Exposure to Experience

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Position diagram #3 for Design, Society and the Public Sector class at AC4D (http://www.ac4d.com).

Position diagram #3 for Design, Society and the Public Sector class at AC4D (http://www.ac4d.com).


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  • Transcript

    • 1. Designed Culture:Moving from exposure to experience
    • 2. What is exposure?
    • 3. What is exposure? FamilyDesigned Coworkers Culture Friends User
    • 4. What is exposure? Family Designed Coworkers Culture Friends UserToday, designed culture facilitates more and more social convergence throughadvances in technology, products, and services.
    • 5. What is exposure? Family Designed Coworkers Culture Friends exposure UserAs different social forces come together in unexpected ways, the convergenceleads to exposure.
    • 6. What is exposure? Family Designed Coworkers Culture Friends exposure a negative experience wherein the user’s social norms, expectations, and boundaries are violated UserExposure becomes a negative thing when the user feels limited control over thesituation. (See Dourish, boyd.)
    • 7. What does exposure mean in context of designing for developing nations?
    • 8. What does exposure mean in context of designing for developing nations? $$$ Designed Designer Culture Client UserWhen designing for developing nations, US clients and designers often approachfrom an outside perspective and come with pre-conceived solutions.
    • 9. What does exposure mean in context of designing for developing nations? $$$ Designed Designer Culture Client UserThe product or service is designed through a top-down approach driven by theclient and the designer--and decontextualized from the user’s experiences.
    • 10. What does exposure mean in context of designing for developing nations? $$$ Designed Designer Culture Client exposure UserThis convergence leads to exposure.
    • 11. What does exposure mean in context of designing for developing nations? $$$ Designed Designer Culture Client exposure a negative experience wherein the user’s needs, context, and experiences are underrepresented or exploited User(See Hersman, Prahalad, Wyatt.)
    • 12. So how can design limit the negative effects of exposureand give users control + participation in the design process?
    • 13. What would it look like to move from exposure to design for experience? Objective Interactions ConditionsI think a better approach is to apply Dewey’s framework. The designer can stillshape the objective conditions and how the user interacts with objective factors.
    • 14. What would it look like to move from exposure to design for experience? Objective Interactions Conditions UserIn this approach, the user has significant control over the experience.
    • 15. What would it look like to move from exposure to design for experience? Objective Interactions Conditions experience UserInstead of separate forces converging together and resulting in exposure, thisexperience-oriented model organically engages the user as a participant.
    • 16. What would it look like to move from exposure to design for experience? Objective Interactions Conditions experience UserThe user has agency in the design process and becomes a co-creator in thedesigned culture. (See Dewey.)
    • 17. experienceexposure

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