Social media is everywhere. Fast Company expert blogger and brand specialist David Brier exposes the truth about social media in 9 basic steps covering Facebook, Twitter, Instagram, LinkedIn, YouTube, GooglePlus, FourSquare, Pinterest, and of course Slideshare. To find out more, subscribe to David Brier's blog at http://www.risingabovethenoise.com -- This Slideshare presentation includes a special video on social media and what MUST be done before you ever engage in it.

1. EXPOSE YOUR PICKLE
SOCIAL MEDIA SIMPLIFIED
IN 9 BASIC STEPS
PLUS ONE AWESOME VIDEO

2. Social media is a channel.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

3. Social media is a channel.
Yet, with so many choices,
businesses are confused.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

4. To make it simple,
let’s take a pickle company.*
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter
*Special thanks to whoever came up
with “Social Media Explained” which was
the inspiration for this presentation.

5. ...and explore 9 of the
common social media
channels and their uses.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

6. 1: Twitter
#
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

7. 1: Twitter
#
The hashtag:
We love #pickles.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
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8. 2: Facebook
#
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
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9. 2: Facebook
#
The Like Button:
We’re passionate about pickles.
Like us if you are too.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

10. 3: YouTube
#
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

11. 3: YouTube
#
The video:
Enjoy our video of cats
playing with pickles.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

12. 4: Instagram
#
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

13. 4: Instagram
#
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
The photo:
Isn’t our pickle cool
with this vintage
effect!
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14. 5: Pinterest
#
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

15. 5: Pinterest
#
The wish list:
Our favorite recipes
featuring our pickles.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
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16. 6: Slideshare
#
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

17. 6: Slideshare
#
The presentation:
Infographic on the
10 facts you need to know
about pickles.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
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18. 7: Foursquare
#
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

19. 7: Foursquare
#
The coordinates:
Here’s where we buy our
favorite pickles.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

20. 8: LinkedIn
#
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

21. 8: LinkedIn
#
The network:
I have the most experienced
pickle in the industry.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

22. 9: Google+
#
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

23. 9: Google+
#
The G-spot:
Hangout with other
pickle-minded folks.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

24. Now you see how to use
your noodle when it comes
social media and leveraging
your pickle.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

25. But there’s one more point
you must understand before
unleashing your pickle
upon social media.
EXPOSE YOUR PICKLE
SOCIAL MEDIA
SIMPLIFIED
Follow David Brier on Twitter

26. View these other presentations
by brand specialist David Brier
SIMPLY CLICK ON WHICHEVER ONES YOU WANT TO VIEW.

27. View these other presentations
by brand specialist David Brier
SIMPLY CLICK ON WHICHEVER ONES YOU WANT TO VIEW.
Is your brand built for growth?
Will it rise above the noise? If not, let’s talk.

28. WANT TO KNOW MORE?
Visit and subscribe at RisingAboveTheNoise.com
Follow David Brier on twitter:
@davidbrier
Design, art direction and text by David Brier of DBD International
Copyright 2013 DBD International
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