Technology And Ethics Spam


Published on

Final Assignment for Computer Literacy

  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Technology And Ethics Spam

  1. 1. Ethical Analysis on Spam Will it ever stop? By: Amanda Yoch
  2. 2. Overview of Spam <ul><li>Definition </li></ul><ul><ul><li>submitting the same message to a large group of individuals in an effort to force the message onto people who would otherwise choose not to receive this message </li></ul></ul><ul><li>Three main components to all types of spam: </li></ul><ul><ul><li>anonymity: the sender’s identity and address are concealed </li></ul></ul><ul><ul><li>mass mailing: spam email is sent to a large number of recipients and in high quantities </li></ul></ul><ul><ul><li>unsolicited: the individuals receiving spam would otherwise not have opted to receive it </li></ul></ul>
  3. 3. How Common is Spam? <ul><li>Spam is very common, with most if not all individuals receiving spam email at some point in their Internet-using lives </li></ul><ul><li>The effectiveness of spam is not comparable </li></ul><ul><ul><li>Only 14% of people read the spam they receive, with a mere 4% of individuals buying products from spam messages </li></ul></ul>
  4. 4. Most Common Products Advertised <ul><li>E-Mail Spam by Category: </li></ul><ul><ul><li>Products: 25% Financial: 20% Adult: 19% Scams: 9% Health: 7% Internet: 7% Leisure: 6% Spiritual: 4% Other: 3% </li></ul></ul>
  5. 5. CAN-SPAM Act of 2003 <ul><li>Four Main Provisions: </li></ul><ul><ul><li>False and misleading header information is banned </li></ul></ul><ul><ul><li>Deceptive subject lines are prohibited </li></ul></ul><ul><ul><li>Opt-out methods must be provided </li></ul></ul><ul><ul><li>Commercial email must be identified as an advertisement and it must include the sender's valid physical postal address </li></ul></ul><ul><ul><li>Receivers must be warned of sexually explicit material </li></ul></ul>
  6. 6. Current Issues and Concerns of Spam <ul><li>Cost of spam </li></ul><ul><ul><li>Spam costs businesses $20.5 billion annually in decreased productivity as well as in technical expenses </li></ul></ul><ul><li>Spam inconvenience </li></ul><ul><ul><li>Spam accounts for 14.5 billion messages globally per day. In other words, spam makes up 45% of all emails </li></ul></ul><ul><li>Financial risks of spam </li></ul><ul><ul><li>Identity theft </li></ul></ul>Avoid Spam Video Link
  7. 7. Alternate Viewpoint on Spam <ul><li>Spam is beneficial to marketing companies because people are still clicking on the links. People get sucked into a spam e-mail (a lot of times without even knowing). </li></ul><ul><li>Companies take advantage of naïve consumers, especially the older generation and people who are uneducated about spam and what spam is. </li></ul>
  8. 8. Spam Recommendations <ul><li>An organization should comply with spam laws. </li></ul><ul><li>Companies should cut down on the number of spam e-mails they send. The more they send, the more someone can tell it is spam, thus ignore. </li></ul><ul><li>Companies can better use spam by making the e-mails more professional and error-free. Many times you can distinguish between what is spam and what is not because of grammar mistakes and misspellings. </li></ul>
  9. 9. Did You Know? <ul><li>86% of email addresses posted on websites are used by spammers to send unsolicited emails. 63% of all &quot;Remove me from your list&quot; requests are not honored. Spam accounted for 80% of all e-mail received in 2004, up from 62% in 2003. </li></ul>Extra: Cell Phone Spam Video Link
  10. 10. Website References <ul><li> </li></ul><ul><li>,1000000308,2138099,00.htm </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul>