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Why Fast is not enough:
App Monitoring in the Customer Experience Era
Al Sargent, Sr. Director, Product Marketing, @alsargent
2credit: @plightbo / cc by
credit: @plightbo / cc by
credit: @plightbo / cc by
credit: http://j.mp/1fdq9Yf / cc by
Silicon Valley
is coming
credit: @dfjsteve / cc by
40%
credit: wikimedia / cc by
What’s your
Burrito Button?
©2008-15 New Relic, Inc. All rights reserved.
Risk? What risk?
9
©2008-15 New Relic, Inc. All rights reserved.
Risk? What risk?
10
©2008-15 New Relic, Inc. All rights reserved.
How Do You Create Great Software Businesses?
11
Culture Organization Focus
©2008-15 New Relic, Inc. All rights reserved.
How Do You Create Great Software Businesses?
12
Culture Organization Focus
©2008-15 New Relic, Inc. All rights reserved.
Kickstart A Data Culture 101
13
Find
Data Nerds Self-Service
Cross
Silos
©2008-15 New Relic, Inc. All rights reserved.
How Do You Create Great Software Businesses?
14
Culture Organization Focus
©2008-15 New Relic, Inc. All rights reserved. 15
Dev Ops Customer
@#%&!
Old way of working – Playing DEFENSE with Software
Business
©2008-15 New Relic, Inc. All rights reserved.
Kickstart DevOps 101
16
Meaningful
Product
Two-Pizza
Teams
Meaningful
Product
Two-Pizza
Teams
Don’t
Forget
Biz &
Security
©2008-15 New Relic, Inc. All rights reserved.
How Do You Create Great Software Businesses?
17
Culture Organization Focus
Source: http://j.mp/1KTySKZ / cc by
“Wow, awesome job
spinning up VMs.”
– No CEO ever
Credit: @cote
©2008-15 New Relic, Inc. All rights reserved. 20
The Point of the Cloud
©2008-15 New Relic, Inc. All rights reserved.
Tomorrow
Business
Today
Users
2000’s
Apps
A History of Monitoring
80’s - 90’s
Time
Server and
Networks
Value
Fast is not enough
©2008-15 New Relic, Inc. All rights reserved.
New Relic Software Analytics Platform
24
Multi-Tenant
SaaS Architecture
Security Auto-Upgrades Scalability
Application
Performance
Customer
Experience
Business
Success
©2008-15 New Relic, Inc. All rights reserved.
Monday Actions
25
What is your burrito button?
How are you kickstarting Data culture & DevOps collaboration?
Are you using monitoring to drive business success?
©2008-15 New Relic, Inc. All rights reserved.
This document and the information herein (including any information that may be incorporated by reference) is provided for
informational purposes only and should not be construed as an offer, commitment, promise or obligation on behalf of New Relic,
Inc. (“New Relic”) to sell securities or deliver any product, material, code, functionality, or other feature. Any information provided
hereby is proprietary to New Relic and may not be replicated or disclosed without New Relic’s express written permission.
Such information may contain forward-looking statements within the meaning of federal securities laws. Any statement that is not
a historical fact or refers to expectations, projections, future plans, objectives, estimates, goals, or other characterizations of
future events is a forward-looking statement. These forward-looking statements can often be identified as such because the
context of the statement will include words such as “believes,” “anticipates,” “expects” or words of similar import.
Actual results may differ materially from those expressed in these forward-looking statements, which speak only as of the date
hereof, and are subject to change at any time without notice. Existing and prospective investors, customers and other third parties
transacting business with New Relic are cautioned not to place undue reliance on this forward-looking information. The
achievement or success of the matters covered by such forward-looking statements are based on New Relic’s current
assumptions, expectations, and beliefs and are subject to substantial risks, uncertainties, assumptions, and changes in
circumstances that may cause the actual results, performance, or achievements to differ materially from those expressed or
implied in any forward-looking statement. Further information on factors that could affect such forward-looking statements is
included in the filings we make with the SEC from time to time. Copies of these documents may be obtained by visiting New
Relic’s Investor Relations website at ir.newrelic.com or the SEC’s website at www.sec.gov.
New Relic assumes no obligation and does not intend to update these forward-looking statements, except as required by law.
New Relic makes no warranties, expressed or implied, in this document or otherwise, with respect to the information provided.

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Gartner IT Ops Summit 2015: Why Fast is not enough: App Monitoring in the Customer Experience Era

  • 1. Why Fast is not enough: App Monitoring in the Customer Experience Era Al Sargent, Sr. Director, Product Marketing, @alsargent
  • 9. ©2008-15 New Relic, Inc. All rights reserved. Risk? What risk? 9
  • 10. ©2008-15 New Relic, Inc. All rights reserved. Risk? What risk? 10
  • 11. ©2008-15 New Relic, Inc. All rights reserved. How Do You Create Great Software Businesses? 11 Culture Organization Focus
  • 12. ©2008-15 New Relic, Inc. All rights reserved. How Do You Create Great Software Businesses? 12 Culture Organization Focus
  • 13. ©2008-15 New Relic, Inc. All rights reserved. Kickstart A Data Culture 101 13 Find Data Nerds Self-Service Cross Silos
  • 14. ©2008-15 New Relic, Inc. All rights reserved. How Do You Create Great Software Businesses? 14 Culture Organization Focus
  • 15. ©2008-15 New Relic, Inc. All rights reserved. 15 Dev Ops Customer @#%&! Old way of working – Playing DEFENSE with Software Business
  • 16. ©2008-15 New Relic, Inc. All rights reserved. Kickstart DevOps 101 16 Meaningful Product Two-Pizza Teams Meaningful Product Two-Pizza Teams Don’t Forget Biz & Security
  • 17. ©2008-15 New Relic, Inc. All rights reserved. How Do You Create Great Software Businesses? 17 Culture Organization Focus
  • 19. “Wow, awesome job spinning up VMs.” – No CEO ever Credit: @cote
  • 20. ©2008-15 New Relic, Inc. All rights reserved. 20 The Point of the Cloud
  • 21. ©2008-15 New Relic, Inc. All rights reserved. Tomorrow Business Today Users 2000’s Apps A History of Monitoring 80’s - 90’s Time Server and Networks Value
  • 22.
  • 23. Fast is not enough
  • 24. ©2008-15 New Relic, Inc. All rights reserved. New Relic Software Analytics Platform 24 Multi-Tenant SaaS Architecture Security Auto-Upgrades Scalability Application Performance Customer Experience Business Success
  • 25. ©2008-15 New Relic, Inc. All rights reserved. Monday Actions 25 What is your burrito button? How are you kickstarting Data culture & DevOps collaboration? Are you using monitoring to drive business success?
  • 26. ©2008-15 New Relic, Inc. All rights reserved. This document and the information herein (including any information that may be incorporated by reference) is provided for informational purposes only and should not be construed as an offer, commitment, promise or obligation on behalf of New Relic, Inc. (“New Relic”) to sell securities or deliver any product, material, code, functionality, or other feature. Any information provided hereby is proprietary to New Relic and may not be replicated or disclosed without New Relic’s express written permission. Such information may contain forward-looking statements within the meaning of federal securities laws. Any statement that is not a historical fact or refers to expectations, projections, future plans, objectives, estimates, goals, or other characterizations of future events is a forward-looking statement. These forward-looking statements can often be identified as such because the context of the statement will include words such as “believes,” “anticipates,” “expects” or words of similar import. Actual results may differ materially from those expressed in these forward-looking statements, which speak only as of the date hereof, and are subject to change at any time without notice. Existing and prospective investors, customers and other third parties transacting business with New Relic are cautioned not to place undue reliance on this forward-looking information. The achievement or success of the matters covered by such forward-looking statements are based on New Relic’s current assumptions, expectations, and beliefs and are subject to substantial risks, uncertainties, assumptions, and changes in circumstances that may cause the actual results, performance, or achievements to differ materially from those expressed or implied in any forward-looking statement. Further information on factors that could affect such forward-looking statements is included in the filings we make with the SEC from time to time. Copies of these documents may be obtained by visiting New Relic’s Investor Relations website at ir.newrelic.com or the SEC’s website at www.sec.gov. New Relic assumes no obligation and does not intend to update these forward-looking statements, except as required by law. New Relic makes no warranties, expressed or implied, in this document or otherwise, with respect to the information provided.

Editor's Notes

  1. Not just burrito stands Uber button on Apple watch Car arrives in minutes Source: http://j.mp/1fdq9Yf
  2. Jamie Dimon. JP Morgan Chase annual shareholder letter in April. Hundreds of startups Especially in lending Big Data to speed loan approval From weeks to minutes Reduced friction -- There are hundreds of startups with a lot of brains and money working on various alternatives to traditional banking. Especially in lending business, whereby the firms can lend to individuals and small businesses very quickly and — these entities believe — effectively by using Big Data to enhance credit underwriting. They are very good at reducing the “pain points” in that they can make loans in minutes, which might take banks weeks. -- Credit: Steve Jurvetson, https://www.flickr.com/photos/jurvetson/8362210873 http://www.jpmorganchase.com/corporate/annual-report/2014/ar-solid-strategy.htm
  3. Earlier in June Cisco Live John Chambers’ final keynote – great listen, easy to find on youtube. 40% of companies in the audience won’t exist in a meaningful way in a decade. And the reason is the same as what causes companies to go into decline: miss the inflection point. Today, that inflection point is digital transformation. How do you reduce friction through software? Those 40% won’t get the digital transformation right. Hardest thing about digital transformation isn’t the technology -- it’s the people, organizational and process issues. Source: https://commons.wikimedia.org/wiki/File:John_T._Chambers_-_World_Economic_Forum_Annual_Meeting_Davos_2010.jpg
  4. How are you going to disrupt your market, drive market share, and increase profitability? How reduce customer friction through software? To put into context: this is what Gartner calls “Mode 2” in their Bi-Modal IT framework.
  5. So, ok, you need to become a software business. But what happens if it doesn’t go well? Sobering examples: 1 in 4 apps are abandoned after a single use. Source: https://blog.newrelic.com/2013/03/13/mobile-appeal-why-the-future-is-mobile/
  6. Even seemingly benign apps that should be stable. Example: For AA, the iPads saved weight, fuel, and thus improved margins. Unfortunately, when the app when down, it grounded several dozen planes for a period of time. You can imagine the amount of lost revenue and customer churn. Which wiped out a big chunk of their savings. More: http://qz.com/393909/american-airlines-planes-are-grounded-because-their-pilots-ipads-have-crashed/
  7. There are three common themes we’ve seen with companies that successfully do digital transformation. They get their culture right, they get their organization right and they architect themselves for agility through focus. Now if you don’t think your organization can do this, I can point you to examples of big companies that have done so. And if it’s any consolation no one – whether it’s google, or a 100 year old company – feels like they’ve nailed this.
  8. So what is the culture of a good software business?
  9. So how to kickstart a data culture? DTFA = deploy the fine agent. Dev installs agent, finds what’s slow, reaches out to operations counterparts. Work together to fix performance. Developers and Sysadmins are natural data nerds. When you self-service data analysis – make data tools available to everybody, you democratize the capability, across your org – you start to see interesting behaviors. Start seeing cross-silo collaboration that is effective since folks are held accountable. Another example, if time allows: First, find the people in your organization who have access to the data, and/or can extract them. And a funny thing or two happens when you bring those people into leadership meeting. First, they find that they have data that can confirm or refute assumptions people have made. Second, their presence can have a huge impact on how people behave. People realize that they can’t spout BS. Even if the data nerd just sits there.
  10. All too often, every group has been silo’d in their separate worlds. And in a silo’d world, you can’t work quickly to determine if a proposed change is good or bad for the customer, or good or bad for the business. This is why we’ve seen the rise of DevOps.
  11. So, how do you kickstart the process of breaking down these barriers through DevOps? First, start with something meaningful yet manageable risk. Not high risk. Minimal connections to legacy systems; self contained. Low compliance needs, to internal reduce app development friction. Some common starting points: Visible application with senior exec sponsorship. Why start with meaningful product? Because if low-risk, low visibility, no one will care that you got it done better faster cheaper. And if a one-time project, not a product, devlopers and architects won’t invest the time into making it good, as they would with a product that lives on. - Amazon’s two pizza team rule: teams shouldn’t be larger than what two pizzas can feed. This keeps the amount of intra-team communication down, which helps a pilot project move forward. - DevOps is just short, catchy name… and it’s more than just developers and ops working together. Business and Security need to be brought into the collaboration. But DevOpsBizSec sounds a bit clumsy to say. But those last two groups are key to ensure to get involved.
  12. We know texting and driving can kill you. Similarly, if software is critical your success, should you spend time focusing on your app? Or should you be spending your time talking to your service provider about cable lengths?
  13. And you can ask yourself, When did anyone ever get executive praise for spinning up VMs quickly? Never.
  14. And so, a key aspect of being a good software company is focus, and that’s what the cloud helps you to do.
  15. Category view If you look at the history of monitoring In the 80’s and 90’s – there was a $2B market monitoring Infr and servers – They were monitoring the network, it was a proxy for the apps Why are they monitoring? This is the whole point, This is the nirvana we’re aiming for User performance, user behavior Users are customers, drive your business Software Analytics: Digital User Analytics We follow user behavior through mobile, browser
  16. Andy