These days email Marketing is synonymous with spamming. But if we begin to understand the recipients, their habits, their relevancy to our business, we can launch a very successful email newsletter or marketing campaign that is very well received.
2. Why do it?
• To know the relevancy of an email database
• To know the effectiveness of the newsletter or
marketing email’s design
• To know the client habits like what browser they
use, what device they use to check mail, from
where etc.
• Or just to see if a person is telling the truth when
they say “I never got your email!”
4. Email Marketing with Tracking
Read Notification: The first step is to identify
whether the intended recipient opened their email.
5. Email Marketing with Tracking
Time Spent on Email: We also notify you of the
amount of time people spent reading or interacting
with your email. This helps you determine
whether your current marketing or newsletter
campaign template is the right one and to review
its design and other elements to improve , if any.
6. Email Marketing with Tracking
Browser Identification: We also let you know what browser your readers use,
so that you can better optimize your emails to suit the majority browser choice.
7. Email Marketing with Tracking
Device Identification: The solution gives you the ability to track what device the
person has read the email from. This is perhaps the most useful data, it helps
you understand if your customer is mobile, when reading messages, what are
the capabilities of their usual email device etc.
8. Email Marketing with Tracking
Attachment Tracking: We also allow senders to monitor how many times the
attachment with the email was downloaded, be it video file, audio file, Microsoft
Word document, pdf, PowerPoint presentation etc. so you can know how well
received the file was.
9. www.vijayinfo.in
From all of this tracking information, you can design, develop and send emails
that are optimized for the users’ device, browser and also their reading habits,
leading to a successful email campaign.
Contact us for a free quote today.