Ani Douzdjian/Listing Presentation/Windermere Exclusive Properties

2. YourRealtor
AniDouzdjian
TheexpreienceandexpertiseIhavegainedbothinandoutside
ofrealestatemakemeconfidentthatIshouldbetheonetohelp
yousellyourhome!
Ididnotstartoutwiththemosttraditionalofrealestatebackgrouds,
butIbelievethatmyunconventionalbeginninghasmademethesuc-
cessfulrealestateagentthatIamtoday.
IamoriginallyfromLosAngeles,andattendedthefamousHolly-
woodHighSchool.IthenwentontoCSLANursingSchoolandre-
cievedmyBachelor’sDegreeinNursing.Ispent#yearsasacardiac
nurseatUCLA.Soonafter,Ifellinlove,gotmarried,andhereIam
tenyearslaterlivingwithmyhusbandinCarmelValley.
MyrealestatecareerstartedwhenImovedtoSanDiegoandhadtheamazingopportunitytowork
foralocalfamilybuilerasasalescounselor.MyfirstyearinrealestateIwontheprestegiousSAM
awardandrealizedthatIhadfoundmytruepassion.Inthe#yearsthatIhavebeenpractisingreal
estateIhavesoldover300homes.
IhavefoundthatmynursingbackgroundhasbeenextremelyinstrumentalinmysuccesswithhelpIhavefoundthatmynursingbackgroundhasbeenextremelyinstrumentalinmysuccesswithhelp-
ingpeoplewiththeirrealestateneeds.Theprofessionsareverysimilarintheirbasicprocess:I
listentomyclients,carefullyassesstheirsituationandworkwiththemtoachievethebestpos-
sibleoutcome.
AsyourrealestateagentIcanhelpyounavigateacomplicatedprocessandlendmyexpertiseto
yourpersonalsituation.AtWindermere,wehavethemostcomprehensive,cutting-edgemarket-
ingplanaroundtohelpyousellyourhomequicklyandefficienty.
I’mhonest,hardworking,andpassionateaboutwhatIdo.Iammyclient’s#1advocateandI’dlove
toworkwithyou!

3. O
Carlsbad Village Windermere
355 Carlsbad Village Drive,
Carlsbad, CA 92008
Phone: 760-434-4340
Fax: 760-730-3191
Carlsbad Faire Windermere
300 Carlsbad Village Drive,
Carlsbad, CA 92008
Phone: 760-729-2900
Fax: 760-729-6762
Carmel Valley / La Jolla Windermere
11155 East Ocean Air Drive,
San Diego, CA 92130
Phone: 858-436-3260
Fax: 858-436-3265
Escondido Windermere
100 South Escondido Blvd.,
Escondido, CA 92025
Phone: 760-291-1000
Fax: 760-746-8696
Rancho Santa Fe / Fairbanks Ranch
Windermere
Address: 16236 San Dieguito Road,
Rancho Santa Fe, CA 92067
Phone: 858-756-2865
Fax: 858-756-2872
La Costa / Encinitas Windermere
1905 Calle Barcelona, Suite 230,
Carlsbad, CA 92009
Phone: 760-931-6111
Fax: 760-931-1026
Rancho Bernardo Windermere
16890 Bernardo Center Drive,
San Diego CA 92128
Phone: 858-487-2002
Fax: 858-675-9690
Solana Beach / Del Mar
125 East Lomas Santa Fe,
Solana Beach, CA 92075
Phone: 858-523-9252
Fax: 858-523-0757
At Windermere, one key fits every office. We can meet in any one of our
convenient, high tech business centers.
LocationsOffi�Offi�

4. WThere are nearly 500 Windermere agents in San Diego. We work together, attend caravans
together and hold special networking meetings to better serve our clients.
San DiegoWindermereWindermere

7. PlanofAction

10. TInternet Savvy
Homebuyer
Today’sToday’s
Your Home’s Presence On The Internet is
Now More Important.
A survey of home buyers who recently
moved asked:
“Do you think the internet is becoming
more important than print advertising to
market a home?”
According to the National Association of
Realtors®
, more buyers found their
home on the internet than through a print
ad or a sign.
Where buyers found the home they
eventually purchased:
Real estate agent 34%
Internet 32%
Yard sign/Open House sign 15%
Friend, relative, neighbor 7%
Homebuilder or their agent 3%
Directly from the sellers/ 2%
Knew the sellers
Home book or magazine 1%
Source: Conducted by DME, Inc. for REALTOR.com® Findings, April 2008
Source: National Association of Realtors 2008 Profile of Home Buyers and Sellers

11. LReal Estate Technology
LeadingLeading the Way in
• Windermere was the first real estate
company to feature an interactive
listing map on their website, allowing
visitors to conveniently search for
properties from the comfort of
their homes.
• Windermere Exclusive Properties was
the first real estate brokerage in
San Diego to launch a company wide
blog site. It is updated daily with real
time news, powered by more than
100 active agent authors.
• We are the only real estate brokerage in
California with our own multimedia
production company and green screen
studio. Our team of videographers and
directors support agents with everything
from professional photography to full
motion video.
• Windermere developed an exclusive
virtual toolset that allows us to reach,
track and engage buyers on an
international level.
• Windermere listings are syndicated to
thousands of websites through the most
sophisticated internet property
marketing plan ever developed.
• Windermere has an exclusive text
message system that provides instant
property information on all homes for
sale, 24 hour a day. It’s the modern day
flier box.
If you want access to the greatest tools
technology has to offer, choose a
Windermere agent.
To effectively work with today’s internet savvy homebuyer, you need an
internet savvy Realtor.

13. Son
Realtor.com
ShowcasedShowcased
Capturing Buyers On Realtor.com.®
The more buyers we can interest, the
better chance we have of finding one who
will meet your price, terms and desired
closing date.
I have upgraded your listing on
REALTOR.com®
to be more prominent
using REALTOR.com®
Showcase Listing Enhancements.
• Your home will be more visible to buyers
• I receive customer leads directly so I
can personally respond to buyers
• There are additional enhancements I
can add to your listing to show off the
best features
What SHOWCASE LISTING
ENHANCEMENTS do to help sell
your property.
• More exposure for your property
• Up to 25 jumbo photos
• Listing video tours
• Promote open houses
Showcase
Listings.

14. EonEnhancedEnhanced
I use enhanced listings on
SignOnSanDiego.com to give your home
premier placement on the #1 local site
for real estate searches.
• SignOnSanDiego.com is San Diego’s
most visited local Web site.
• It receives about 30 million page views
and more than 3 million visitors
each month.
• SignOnSanDiego reaches 32% of all
San Diego Internet Users & 24% of all
San Diego adults.

15. PPerfect
Production Videos
PicturePicture
Today’s homeowners overwhelmingly report
that photos and videos are the most important
features they use when searching for a home.
Together, they can increase the perceived value
of a property by nearly 20%.
Windermere Exclusive Properties is the only real
estate brokerage in California with our own
multimedia production company and local
green screen studio. Our team of videographers
supports agents with everything from
professional photography to full motion video.
The number of American users frequenting
online video sites climbed 339% since 2003
and this year it became the fastest growing area
of on-line marketing. We use video to make
your virtual tours stand out from the competition
and attract more attention from home buyers on
the top 5 video sharing sites.

16. ŠPhones & Mobile MarketingSmartSmart
for the Buyer on the Go
We are a society “on the go.” Personal
cell phones and wireless internet make it
easy for us to conduct business from any
place. A homebuyer can use a smart phone
to search for properties, watch home and
neighborhood tours on YouTube and engage
in social marketing.
• Mobile internet access increased 36% in
the US last year.
• There are 18 million Americans with
mobile internet access. Globally, that
number is 54 million.
• On average, 35-44 year olds send more
texts than make phone calls.
• 53% of Smart Phone users are clicking
on mobile ads and 35% are requesting
more information.
To reach this moving market, I deliver real
estate information to cell phones using text
messages and the mobile internet.

17. • Today’s buyers want information fast,
very fast. I use a state of the art text
message program to make sure that
modern buyers can receive instant
property information and I never miss an
opportunity to sell your home.
• When a buyer sends a text inquiry about
your property, they get an immediate
response, 24 hours a day. I follow up
with a timely phone call and capture
more interested buyers because of my
dedication to the latest technologies.
IProperty InformationInstantInstant