Brandstorm Creative Group PortfolioPresentation Transcript
miami • bogotá • caracas
Brands are like trees
You have to take care of them. Give them water. Keep them fresh to see them grow. We cultivate the
trust of our clients by producing great fruits: results.
who are we?
Brandstorm is a multi-faceted design firm with expertise in all aspects of corporate communication, branding, marketing
and image management. We work in all forms of media including print, digital media, environments and signage, film
Our purpose is to help you craft, communicate, and deliver your marketing message to your customers in a clear, strategic
and intuitive way. Consistent branding, in print collateral and on the web, will maximize your impact and your marketing
dollar! Creative graphic design solutions include: advertising, sales collateral, brand development, media kits, direct
mail, trade show pre- and post-show communications, website design, and email marketing.
Our success is defined by achieving your goals and objectives, surpass your expectations, and exemplify the diversity
of our creative talent. But ultimately, our goal is to do good work for good people, have fun doing it, and make a few
friends along the way.
capabilities & services
Brandstorm delivers a range of specialist services in both branding and interactive media.
Brandstorm helps you build, review or fine tune your brand strategy. Through a brand audit or analysis, we identify
essence and equity, clearly stating them in the brand platform. We determine a brand’s width and depth and lay it out
in the brand architecture. We plan the way a brand speaks, and set it forth in a communication strategy. Finally, we
make sure your brand lives by standards that set it free, not keep it captive.
Every design solution requires a solid strategic foundation for success, no exceptions. The winning result is a careful
balance of philosophical intent, aspiration and culture, with an infrastructure designed to grow, scale and lead.
Our branding services serve key client needs spread across all stages of modern brand building and management, from
identification to the creation of brand meaning and brand equity.
•Identity / Brand auditing
•Brand strategy development
•Corporate / Brand names
•Slogans / Taglines and descriptors
•Basic applications (Stationery, signage & merchandising)
•Print design (corporate literature, marketing literature, advertising, POSM, promotions, direct marketing)
•Brand manuals (Guidelines and standards)
•Implementation and management (production, training, deployment)
•Account integration and supervision
Brand Positioning / Advertising
•Print & Outdoor
•Radio & TV
interactive media services
Our interactive media services rely on both our IT and branding competences. We bridge the two areas through our
knowledge of information architecture and usability.
•Application interface design (structure, layout and graphic design)
•Information architecture and usability
•CD/DVD and infokiosk-based materials
•Online advertising campaigns
•Planning and documentation
•E-commerce and third party service integration
•Online brand communication auditing and guidelines
•Online branding plans
•Online community building
Our unique apprach is the fertilizer for great ideas to grow. It’s always customized, but generally includes the following:
Uncover the truth of the company
Unique look at vision and culture through the eyes of top management and employees
Learn what's valued by customers
Current, former and potential customers reveal what they value in your industry
Assess marketplace realities
Competitive review shows where things stand
Develop a strategic plan based on learning
In-depth recommendations leading to most authentic claim that can be made by your company that has value in the
marketplace. This is the beginning of the brand promise.
Making the promise a reality
Tell the corporate story to employees and customers. For employees, we create learning tools every bit as engaging
as marketplace communications. For customers, we create materials that set the stage for the brand experience.
Review and promote continuously
Keeps the brand top of mind throughout the year with staff and customers.
Adrenaline. If your customer doesn’t feel it, we haven’t done our job. Our mission: cause action. Create an emotional
response that sparks decisions. Change behaviors. Generate connections.
•Sony Pictures Television International
•Spain’s Best Beers - Mahou
•HBO Latin America
•United Nations Development Program (UNDP)
•The Vidal Partnership NYC
•Icon Development Group
•Sagamore Hotel South Beach
•Domus One Development Group
•The Related Group of Florida
Our work has been awarded in several festivals in Latin America, including FIAP Festival & Gramado Festival and
worldwide with one PROMAX Gold Award for best Media Kit or Specialty.
Are you surprised we get a rush from what we do? Please review the following samples and see our passion expressed
SPTI MEDIA KIT 2007 - 2008
SPTI MEDIA KIT 2006 - 2007
003 002 003 004
LATIN AMERICAN IDOL BROCHURE Description Description LATIN AMERICAN IDOL MEDIA KIT
008 002 003
CASA CLUB TV BROCHURE Description Description
JUSTIN TIMBERLAKE INVITATION CONCERT AUDI INVITATION
WEB & INTERACTIVE
BARBARA PALACIOS FASHION ART SHOW
ANIMAX - KARINA MEDIA KIT ANIMAX - KARINA ILLUSTRATIONS
ANIMAX - ILLUSTRATIONS
Clients are partners in our creative process. The more we know about each other from the get go,
the better the work will be. Questions? Call us.
We are always happy to give you a closer look at Brandstorm.
1428 Brickell Avenue, suite 502
Miami, FL 33131
Carrera 106 No. 15A-25, Bodega 52A, Manzana 8, Casillero 26.
Zona Franca de Bogotá
TEL: (+57) (1) 7423171 / (+57) 3174320579