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Clustering	Strategy	Development	for	İzmir	Region
Çetin	Haşar
(Chat	in)
Clustering	Strategy	Development:	Outline
• Introduction	to	the	İzmir	Region
• İZKA:	İzmir	Development	Agency
– Regional	Development	Plan
• Clustering	Strategy	of	İzmir
– Strategy	Development	Process
– Potential	Sectors	and	Mature	Clusters:
• Industrial	Ventilating,	Air	Conditioning	and	Cooling	
Appliances	Cluster
• Fruit	and	Vegetable	Processing	Cluster
– Lessons	Learned
• Located	on	the	west	of	Anatolia	by	the	Aegean	Sea
• Turkey’s	3rd	most	developed	city
• Second	largest	commercial	center	in	Turkey
• Covers	an	area	of	12,012	km2
• Population	of	3.7	million
• A	warm	climate,	300	sunny	days	a	year
• Fertile	agricultural	hinterland	fed	by	3	main	water	
basins
• A	significant	industrial	base,	realizing	~9	%	of	Türkiye’s
total	industrial	production
• An	investment	attraction	center	with	its	18	Organized	
Industrial	Zones,	2	Free	Trade	Zones,	One	Technology	
Development	Zone	and	4	Main	Trade	Ports
İzmir	Development	Agency
MAIN	ACTIVITIES:
• Producing	Regional	Development	Plans	and	Strategies
• Investment	Promotion	and	Support
• Implementing	Grant	Schemes	and	other	financial	support	
mechanisms
VISION:
A	forerunner	and	effective	Agency	in	sustainable	local	
development	with	an	international	reputation
Regional	Development	Plan
• Competitiveness	for	
Enterprises
• Employment	and	
Social	Integration	
• Sustainable	
Environment	
• Strengthened	
Infrastructure	and	
Superstructure
Regional	Development	Plan
Competitiveness	for	Enterprises:
1. Developing	Regional	R&D	and	
Innovation	Capacity
2. Increasing	Institutionalization,	
Production	and	Marketing	
Capacity	in	Enterprises
3. Establishing	Clusters	and	Realizing	
Planned	Industrialization
4. Strengthening	the	Production	and	
Service	Infrastructure	
5. Increasing	Clean	Production	
Applications	in	SMEs
6. Providing	Productivity	and	
Economic	Diversity	on	Sectoral	
Basis
7. Promoting	the	Region
İzmir	Development	Agency	and	Clustering
– Determination	of	potential	clustering	sectors
– Initiating	clusters and	supporting	existing ones
– To	create	national	and	
international	networks	
for clusters
– Supporting	clusters	with	
various	financial	and	
technical	tools	for	their	
development	and	success
Strategy	Development	Process
Clustering	
Committee
Statistical	
Analyses
Field	
Research
Roadmaps
Clustering	Committee
II.	Phase:	Statistical	Analysis
1
• Review	and	Verification	of	Sectoral	Data
2
• Integration	of	the	data	acquired	from	different	sources
3
• 3-Star	Analysis	to	determine	the	clustering	potential
4
• Improvement	of	the	analysis	using	other	indicators
5
• Statistical	Research	Report
Statistical	Analysis
• Accepted	clustering	parameters:
– Size,	Dominance,	Specialization
• Other Performance	criteria:
– Pareto	Distribution	in	Employment
– Chance	in	Exports
– Chance	in	Total	Sales,	
– Change	in	number	of	companies
– Change	in	trademark	registrations
– Level	of	benefits	from	R&D	and	investment	supports
Spatial	Agglomerations	at	the	
District	Level
Sectors Selected	for	Field	
Research
Main	Activity Group NACE	(Rev.1.1)	Code Potential	Clustering	Group
15	Manufacturing	of	Food	and	
Beverage	Products
1533 - 1587 PROCESSED	FRUIT	AND	VEGETABLES
18	Clothing	and	Fur	Production 1810-1821-1822
WEDDING DRESSES, AND OTHER SPECIAL
APPAREL
24 Chemical	Materials	and	
Products
2412-2416-2451
CHEMISTRY:	PAINT AND	PLASTIC	RAW
MATERIALS
29 General	Machine	and	
Equipment	Production 2923-2924
INDUSTRIAL	VENTILATING,	AIR	
CONDITIONING	AND	COOLING	
APPLIANCES	SECTOR
34 Manufacture	of	Motor	Vehicles 3420-3430 VEHICLE	MOUNTED	EQUIPMENT
60-Land	Transportation
/63	Supportive	Transportation	
Services
6311-6021-6321-6024 LOGISTICS
Clustering	
Committee
Statistical	
Analyses
Field
Research
Strategy	
Development
Field	Research
Business	and	Needs	Analysis:
• Evaluation	of	companies	on	their	2	vital	management	
functions	(Production	and	Marketing)	and	their	needs	
for	5	main	resources	(Human	Resources,	Financial	
Resources,	Fixed	Assets,	Knowledge	and	Experience	
Resources,	Relations	and	Communication	Network)
Cluster	Dynamics	Analysis:
• Analysis	for	determining	the	main	institutions	that	the	
Cluster	is	connected,	communication	nodes,	densities	
and	key	actors	and	key	institutions.
Clustering	Level	Analysis:
• Under	4	main	titles	(Marketing	Efficiency,	Management	Efficiency,	Production	
Efficiency,	Clustering	Capacity),
• 10	different	indicators	(Level	of	Efficiency	in	domestic	market,	Level	of	
Efficiency	in	International	Markets,	Quality	Management	Systems	and	Level	of	
Certification,	Level	of	Departmentalization,	Level	of	R&D	and	Design,	
Employment	Level,	Level	of	Firm	Size,	Level	of	Relations	with	Universities	and	
Research	Institutions,	Sectoral Organization	Level,	Level	of	Motivation	for	
Cooperation)	have	been	used	for	Clustering	Level	Analysis
Analysis for Business Cluster Dynamics
Field	Research
Business and Needs
Analysis
Clustering Level
Analysis
Human	
Resources
Financial	
Resources
Fixed	Assets
Knowledge	and	
Experience
4 4 5 4
4 4 5 4
3 4 3 3
4 4 4 4
1 3 5
Undeveloped Normal Developed
Marketing
Production
Production
Relations	and	
Communication	
Network
5
4
4
4
EVALUATION	SCALE
Industrial	Ventilating,	Air	
Conditioning	and	Cooling	
Appliances
Domestic
Foreign
Design
LevelofEfficiencyin
domesticmarket
LevelofEfficiencyin
InternationalMarkets
QualityManagement
SystemsandLevelof
Certification
Levelof
Departmentalisation
LevelofR&Dand
Design
EmploymentLevel
LevelofFirmSize
LevelofRelationswith
Universitiesand
ResearchInstitutions
SectoralOrganisation
Level
LevelofMotivationfor
Cooperation
Industrial Ventilating, Air
Conditioning and Cooling
Appliances
High Level Medium Level Low LevelColor Labels
Marketing
Efficiency
Management
Efficiency Production Efficiecny Clustering Capacity
CLUSTERING LEVEL
ANALYSIS
Cluster Dynamics
Cluster Maps
Field	Research
Results	of	Field	Research
Mature Cluster Emerging Clusters
Agglomerations with Clustering
Potential
Index	Range 100 - 85 84 - 51 50 - 1
Index	Value 97 83 73 60 50 47
Cluster	
Sector
Industrial
Ventilating, Air
Conditioning and
Cooling Appliances
Processed
Fruit and
Vegetables
Chemistry
Vehicle
Mounted
Equipment
Logistics
Wedding
Dresses, and
Special Apparel
Policies
- Programmes
should be developed
for needs
assessment,
planning and
support
- Programmes should be developed
for improving cooperation
- Clustering approach should be
disseminated
- Sectoral organization should be
encouraged
- Programmes should be developed
for improving human resources
quality
- Institutional capacity should be
improved
- Clustering approach should be
disseminated
- Internationalization programmes
should be developed
University – Industry cooperation should be improved and related programmes should be
implemented
Industrial	Ventilating,	Air	Conditioning	and	
Cooling	Appliances
• Industrial	and	Commercial	Central	Air	
Conditioners	
• Refrigerated	Cabinets	
• Quick	Freezers	
• Cold	Rooms	and	Appliances	
• Eutectic	Frigorific	Vehicle	Bodies
• Commercial	Air	Conditioners	for	Vehicles
Industrial	Ventilating,	Air	Conditioning	and	
Cooling	Appliances
232	companies	with	8188	employment (%17	of	Turkey)
30%	of	annual	turnover	of	the	sector (in	Turkey)
30%	of	annual	machinery	export	of	İzmir
Expanded 7	times	in	last	5	years
Fruit	and	Vegetable	Processing
• Frozen	fruit	and	vegetables
• Spices	
• Canned	fruit	and	vegetables	
• Dried	fruit	and	vegetables
• Tomato	and	Pepper	Paste	
Fruit	and	Vegetable Processing
52% of annual food and beverage export of Turkey
20% of total employment in food and beverage sector
120 registered companies with 5800 employment
Roadmaps
Clustering	
Committee
Statistical	
Analyses
Field
Research
Roadmaps
• Research	on	international	
experiences
• Preliminary	interviews
• Awareness	raising	and	
capacity	building	
conference	and	meetings
• Workshops
• Finalization	of	the	
strategy
www.izmirkumelenme.org
www.izmirkumelenme.org
www.clusteringizmir.org
www.investinizmir.com
www.izka.org.tr
Thank	You…
Thank you for listening…
Any questions?…
Çetin	Haşar
cetin.hasar@izka.org.tr
İzmir	Development	Agency:
Tel	:+90	232	489	81	81
Fax :+90	232	489	85	05
E-mail	:	info@izka.org.tr	
Web	:	www.izka.org.tr

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