The document discusses the rise and fall of businesses over time. It identifies six stages in a business's lifecycle: inception, growth, stagnation, decline, crisis, and death. During the growth stage, businesses thrive by reinventing themselves to meet changing demands. Later stages include stagnation, decline as problems accumulate, crisis when issues can no longer be ignored, deterioration as the situation worsens, leading to potential death if changes are not made.

1. Rise and Fall of Business
Organizations
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2. Typology of corporate conditions
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Growth Stagnation Decline
Crisis Deterioration Death
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3. Dynamics of corporate decay
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Inception &
Growth
Stagnation
Decline
Crisis
Deterioration
Death

4. Dynamics of corporate thrive
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Inception
Growth
Inception
Growth
The corporation reinvents itself in a timely manner to meet
the demands of changing realities