6 Things Your Interior Design Website Needs
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6 Things Your Interior Design Website Needs

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Your interior design website is on duty 24/7. Is it working for you or just something pretty to look at? You shouldn’t be treating your interior design website like another room to decorate. Yes,......

Your interior design website is on duty 24/7. Is it working for you or just something pretty to look at? You shouldn’t be treating your interior design website like another room to decorate. Yes, your website needs to be attractive, but it can’t just be pretty.

Your interior design website needs at least six things.

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  • 1. ings Your 6Interior Design Website Needs
  • 2. #1 Home page with purpose
  • 3. Would they know they were meant to be your client if they landed on your home page? I know it sounds crazy, but maybe you should be my design client. I know it doesn’t look like it, but I’m tickled pink about this. image via http://www.flickr.com/photos/veganlibrarian/
  • 4. Who do you want to work with? I simply need my home to look ten times better than that Lizzie Borden’s home. That decor drove that bitch cray cray.
  • 5. Is this your ideal client? If so, how can you make her smile? Cross-eyed Cynth
  • 6. When you get someone who may be your dream client on your website, you need a call to action. F Sign up for my newsletter. F Schedule a free consult. F Read my blogs. F Check out my design services. image via http://www.flickr.com/photos/27197915@N08/ Stanley, your purse is bigger than mine. Stop using my draperies to make your garish accessories! Like...
  • 7. Your About Page is About " em". #2
  • 8. You areYou are tellingtelling themthem ABOUTABOUT what youwhat you are goingare going to do forto do for THEMTHEM You are telling them ABOUT what you are going to do for THEM http://www.flickr.com/photos/phahie/ What she means to say is that you guys are a match made in crack den Heaven! Listen, your living room looks great if you like the Crack Den look, but frankly it’s totally 80s.
  • 9. http://www.flickr.com/photos/phahie/ Tell them:
  • 10. http://www.flickr.com/photos/phahie/ Tell them: How you solve design problems.
  • 11. http://www.flickr.com/photos/phahie/ Tell them: How you solve design problems. Tell them how you can help.
  • 12. http://www.flickr.com/photos/phahie/ Tell them you know their frustrations. Tell them: How you solve design problems. Tell them how you can help.
  • 13. http://www.flickr.com/photos/phahie/ Tell them you know their frustrations. en tell them a li le bit about yourself. Tell them: How you solve design problems. Tell them how you can help.
  • 14. http://www.flickr.com/photos/phahie/ Tell them you know their frustrations. And I do mean li le. is isn’t your autobiography. en tell them a li le bit about yourself. Tell them: How you solve design problems. Tell them how you can help.
  • 15. http://www.flickr.com/photos/phahie/ Yeah, yeah. ASID, CID, NCIDQ. I don’t give a F-*-C-K. What will you do for me? Tell them you know their frustrations. And I do mean li le. is isn’t your autobiography. en tell them a li le bit about yourself. Tell them: How you solve design problems. Tell them how you can help.
  • 16. #3 Contact Page image via http://thealbanyjournal.com/
  • 17. Do you have a way for people to contact you? http://www.flickr.com/photos/esparta/
  • 18. image via http://www.flickr.com/photos/57362692@N00/ brendalovesdylan@yahoo.com This email address thrown on a page does not count as a proper “Contact Page” p.s. get an email address for your domain like sally@sallydesignsdreams.com
  • 19. #4 Email Opt-In. image via http://www.flickr.com/photos/mwichary/
  • 20. I hear it’s better than Facebook. They say “The money is in the list.” e best way for you to stay in touch with your peeps is by ge ing them on your email list.
  • 21. You'll send them a newsle er. But give it a be er name. Pardon me, but could I interest you in receiving a copy of the “Grey Gardens Gazette” It is filled with tips on how to make your squalor holler. Oh, did I mention it’s free? image via www.flickr.com/photos/mijori/
  • 22. #5 Portfolio. image via http://www.flickr.com/photos/karenhorton/
  • 23. http://www.flickr.com/photos/rich701/ Show your design work off so peeps can see if you are their dream designer. Or not.
  • 24. image via http://www.flickr.com/photos/33498942@N04/ She said she didn’t want to work together cuz I don’t do “Golden Girls” rooms anymore. I know, I don’t want to do those types of rooms anymore, Madge. I just feel so rejected. She said my designs are like Delta Burke’s. Like I’m a way better designer than Delta freaking Burke. Puh-lease. And if you aren't their dream designer, let them see that.
  • 25. #6 Content. image via http://www.flickr.com/photos/rich701/
  • 26. image via http://www.flickr.com/photos/walkadog/ *TOOT TOOT* HEY *BEEP BEEP**TOOT TOOT* HEY *BEEP BEEP**TOOT TOOT* HEY *BEEP BEEP* Use your content to show off your personality. When your peeps read what you write, they can "feel" you.
  • 27. image via http://www.flickr.com/photos/fdctsevilla/ Talk about: ~your design projects ~the new trends ~your favorite candles ~whatever you want Just do it with personality. To the window, to the wall, till sweat drops down my balls... I shall never recommend you choose orange to paint the walls.
  • 28. Let your interior design passion come through in your content. image via http://www.flickr.com/photos/fdctsevilla/ Lord, please help them to see that cheap black vinyl is not fooling anyone. We all know it’s not leather and it looks horrid. Make them stop. Amen.
  • 29. image via http://www.flickr.com/photos/thart2009/ Now, go tidy up your website. For these peeps.
  • 30. facebook.com/mupplebee twi er.com/alyciawicker linkedin.com/in/ajwicker Gracias. Click here to get the Mupplebee Diary. It’s free. And lots of other creative types love it. You probably will, too. Please share this presentation and come say “hola” online. Alycia Wicker