E book marketing strategy - write a short report to determine if you should turn it into an e-book
1. E-Book Marketing Strategy - Write a Short Report to Determine If You
Should Turn it Into an E-Book.
When you are getting started on the Internet
with information products, it is typical to want
to write an eBook on your niche topic. The
problem is that you can't be sure the eBook
will sell until you have spent valuable time
marketing. For this reason it makes a lot of
sense to write a short report before you write
the eBook. This will tell you if it will be worth
your time and effort to take the report and
turn it into a much longer piece of writing.
These reports are typically anywhere from
about 7 to 10 pages long. This gives you
enough space to present your specific topic to your prospects. This type of writing
can also be completed much more quickly than an eBook. The result is a short
report that will be ready to market in days instead of weeks. This will allow you to
determine very quickly if there is a market of hungry buyers in your niche who
would be interested in a more detailed presentation of information in this area.
I like to give away my reports, but you may decide to sell yours instead. My
thinking is that I would prefer for more people to have my report in their hands. I
also encourage people to give away my short report in any way they choose. This
means that they can use it as a bonus for one of their own products, or simply
give it away to their list. Either way, my information will reach more people and
my list will grow. This is because I include my contact information on each page of
the report. I ask people to sign up when they receive it in order to receive even
more information on that topic.
Short reports work well in any niche you can think of. The idea is to choose a
specific topic and give as much information as possible. If you receive a favorable
response to your report, you will know that an eBook will be a worthwhile use of
your time.
E-Book Marketing Strategy - Write a Short Report to Determine If You
Should Turn it Into an E-Book
2. I also include some affiliate links in my short reports. This brings me residual
income for many months to come. The idea of building your list and earning some
income, before you have ever sold anything, should be attractive to you. I also
repurpose my content almost immediately, giving me more formats in which to
distribute my information.
Remember that the reason to start an Internet business is to give you the time
and money to live the life you choose. Download a FREE REPORT on 'How to Write
Short Reports' by visiting Short Report Marketing and start building your online
business today.
E-Book Marketing Strategy - Write a Short Report to Determine If You
Should Turn it Into an E-Book