This month we take a look at PC brand popularity across the world, analyze Anniversary Update velocity and evaluate Surface model popularity in the US.

1. AdDuplex Windows Device Statistics
Report – March 2017
March 21st, 2017
Compiled by Alan Mendelevich

2. Windows Device Statistics Report
This month we take a look at PC brand popularity across the world, analyze Anniversary
Update velocity and evaluate Surface model popularity in the US.
www.adduplex.com 2
March 21st, AdDuplex

3. Data Source
This report is based on data collected from around 5,000 Windows phone apps
running AdDuplex SDK v.2 (and higher). The raw data analyzed was collected over the
day of March 21st, 2017 (UTC time) unless otherwise stated.
We have made every attempt to consolidate different reported phone model names
under their canonical retail model names, but it is possible that some of the rare model
name variations were not accounted for.
AdDuplex is the largest cross-promotion network for Windows Phone and Windows
Store apps and games empowering developers and publishers to promote their apps
for free by helping each other. AdDuplex was established in January 2011 in Vilnius,
Lithuania. As of March 2017, more than 10,000 apps actively use AdDuplex to gain
more visibility.

4. Windows 10 PC Manufacturers
March 21st, AdDuplex
PC manufacturer top-10 is in
exactly the same order as it
was last month with just
some minor movement in the
percentages.
Let’s take a look at the PC
brand popularity in various
key markets…
www.adduplex.com 4
HP 24.3%
Dell 15.0%
Lenovo 11.8%Asus 9.7%
Acer 9.1%
Toshiba 5.4%
Microsoft 2.5%
Samsung 2.2%
Medion 1.5%
MSI 1.4%
Other 17.0%

5. Windows 10 PC Brands by Country
March 21st, AdDuplex
Brand %
HP 32.5
Dell 27.8
Lenovo 9.5
Toshiba 7.2
Asus 5.7
Acer 4.2
Microsoft 3.0
Gateway 2.4
Samsung 1.2
MSI 0.8
Other 5.7
www.adduplex.com 5
USA
Brand %
HP 26.4
Lenovo 13.6
Acer 12.0
Dell 8.4
Toshiba 8.1
Asus 7.7
Samsung 2.9
Microsoft 2.6
Packard Bell 2.4
Linx 1.9
Other 14.0
UK
Brand %
Acer 14.9
HP 12.4
Medion 12.4
Lenovo 12.3
Asus 9.8
Toshiba 3.7
Dell 3.6
Microsoft 2.6
MSI 2.2
Samsung 1.9
Other 24.3
Germany
Brand %
Asus 17.9
Lenovo 15.3
HP 12.2
Acer 11.9
Samsung 3.7
Dell 3.2
MSI 2.6
Sony 2.3
Packard Bell 1.8
IRBIS 1.7
Other 27.3
Russia
Brand %
Dell 15.7
Positivo 11.5
Samsung 10.9
Acer 10.1
HP 7.6
Lenovo 6.9
Asus 6.0
LG 2.4
Sony 2.2
Digibras 1.7
Other 24.9
Brazil

6. Windows 10 Desktop OS Versions
March 21st, AdDuplex
This is, likely, the last
snapshot of the Windows 10
ecosystem before Creators
Update is released to the
masses.
So, by the end of its cycle
Anniversary Update rolled
out to the vast majority of
PCs.
Let’s look at the velocity of
AU rollout. This should give
us an estimate of how fast
we should expect Creators
Update to rollout and a
benchmark to compare to
later on…
www.adduplex.com 6
Windows 10
2.0%
Windows 10
1511 6.0%
Windows 10
1607 91.2%
Windows 10
CU (Insiders)
0.9%

7. Windows 10 Anniversary Update Velocity
March 21st, AdDuplex
As you can see, Anniversary
Update started slowly and
was installed on less than
35% of PCs two months in.
But then the floodgates
opened and it jumped to
close to 80% in a month.
From that point we see a
slow gradual growth to 90%+.
www.adduplex.com 7
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
0 1 2 3 4 5 6 7 8
Months since release

8. Microsoft Surface Devices - US
March 21st, AdDuplex
Not much has changed in
worldwide Surface popularity
since last month.
Let’s look at how things are
in the US – the only market
where all Surface models
were available from day one.
Surface Pro 4 is still number
one in the US, but with a
smaller lead than worldwide.
Surface Book is slightly more
popular in the US as well –
7.5% vs. 6.3% worldwide.
www.adduplex.com 8
Surface Pro 4
34.4%
Surface Pro 3
27.4%
Surface 3
13.9%
Surface Pro
9.6%
Surface Book
7.5%
Surface Pro 2
6.8%
Surface Studio
0.3%

9. 3 great apps from AdDuplex Garage
Random Tool
One Tap Reminders
One Tap Messages
Random Tool is the ultimate randomizer for whenever you need to make a choice of any kind.
Designed with ease of use and simplicity in mind, Random Tool allows you to make life
choices, shuffle lists, select winners and more.
Send SMS, emails and other messages with just one tap right from your start screen. Create
message templates for frequent message types or message activated services and get rid of a
bunch of unnecessary extra steps.
One Tap Reminders lets you create and use reminders very easily and quickly. Pin any
reminder to your Start screen and set them with a single tap. Don’t miss those important
events ever again!

10. AdDuplex
CROSS-PROMOTION NETWORK FOR WINDOWS STORE
APPS
CONNECT WITH US
facebook.com/adduplex
@adduplex
www.adduplex.com
copyright © 2017