1. www.simplify360.com
Stage 1
The
Preliminary
Round
Team Name: BRAND SETTERS
Name of first member:Reena Jagtap
College Name:SIMC-Pune
Name of second member:Abhigyan Choudhury
College Name:SIMC-Pune
2. “Social Media” what is that ?
Social interaction among people through virtual communities and networks to create, share and
exchange information or ideas
6. Social Bookmarking: Interact by tagging websites and searching through websites
bookmarked by other people(simply , Blinklist)
7. Social News: Interact by voting for articles, writing your views and commenting on
them.(twitter)
8. Social Networking: Interact by adding friends, commenting on profiles, joining groups and
having discussions.(facebook,Hi5,LinkedIn)
9. Social Photo and Video Sharing: Interact by sharing photos or videos and commenting on
user submissions.(YouTube, Instagram )
10. Social Media Marketing
Social Media Marketing
To keep up with the changing market, brands have to
integrate social media in their marketing plan in order
to generate lead, referral and brand recognition.
Social Media Marketing is about recognizing that your
existing customers are your best assets.
Technology enables marketers to influence consumer
behavior both before and after the sale. One can reach
out to their existing customers to remind them to
come back, and make word-of-mouth as easy as
clicking the share, like, or tweet buttons.
How Brands use
Social Media?
The main aspect of social media marketing is to create an
experience around your brand to induce consumer engagement
“Social epidemics are like cars. They can go fast, only because of
the engine and WOM is that engine”
