2. Why you should choose us?
We at Pure SoftTech provide production and typesetting for
journals, book series, monographs, reference works, conference
programs, newsletters, and marketing materials in print or
electronic format. Our experienced team can quickly create
page proofs in an attractive layout of your choice at competitive
rates. If electronic files are not available for a particular text
or graphic, we can digitize the material and prepare it for print
or electronic publication. We understand the value of time and
quality in this field, so we promise to return the finished product
within the given deadline without compromising on the quality.
We have adopted high-end practices and methodologies to
ensure timely and successful completion of projects. We utilize
in-depth knowledge of our experts in providing the best solution
to our clients.
• We understand the client and their needs
• We use efficient methodologies for the successful comple-tion
of the assignments
• We implement appropriate strategies and provide solutions
according to the customer’s needs, within the stipulated
time frame.
Services Offered
Full-service Project Management and Editorial
Services
• Project Management • Typesetting
• Copyediting • Editorial Proofreading
• Illustrations and Artwork • Indexing
• Digital Products • Web Management
Project Management
Project management at our end serves as a hallmark for ensuring
end-to-end services with quality and schedule fidelity. Project
managers serve as internal representatives of clients serving
to provide effective deliverables distribution over the entire life
cycle of a project. The project management team is responsible
for making effective quality checks with quality assurance.
We have the essential core competencies in making sure
that the deliverables are mapped with the publisher-specific
requirements, which is where the project manager takes a
lead role in training the quality controllers on the specific
requirements. The competency leads for various departments
undergo continuous training with the project management team
to ensure they understand and implement, as appropriate,
regular updates on the new developments happening in the
publishing front.
The project manager is also responsible for the collation of
pages after the first-pass pages are generated. The author
feedback, the editorial proofreader feedback, and publisher
feedback are taken into account and resolved with the expertise
of a copyeditor in order to ensure error-free pages.
• Project Managers and Associate Project Managers serving as
internal representatives of clients.
• Troubleshooting and resolving issues in production.
• Reviewing proof pages and ensuring best quality and schedule
fidelity.
• Ensuring that the hybrid model of project management is taken
care of with Associate Project Managers.
Editorial Services
Copyediting
We have qualified copyeditors, who have expertise in handling
all levels of copyediting—be it simple, medium, or complex.
Copyediting is an all-out comprehensive approach on the
manuscript, whereby effort is made to retain
the flavor of the author’s language, keeping in mind his/her
style and tone of writing. Our copyeditors come in with an
educational background in science, which helps them in editing
complex equations and scientific text typically found in technical
and engineering books with ease.
Our editors are proficient in online and hardcopy editing and
are adept in the various editing manuals such as the Chicago
Manual of Style, APA, and AMA. Standard guidelines are
created for each publisher and shared with the team to ensure
consistency in edits.
Author queries are resolved with relevant interaction with the
publisher and the author. In case there is discordance, the
copyeditor consults with the project manager and ensures it is
effectively resolved. The copyeditor also plays an effective and
lead role during the collation of proofs.
Editorial Proofreading
We have an experienced team of proofreaders and quality
controllers who produce proofread pages of the best quality,
taking into account style, consistency, and technical aspects.
They are also proficient in color- and soft-proofing. The
proofreader also does a sense read rather than a manual and
mechanical read of the pages.
Sense reading not only takes care of the style checks and
quality-related aspects but also takes into account the editorial
perspective, wherein author corrections provided during the
first-proof stage are also checked for style consistency.
Reference and bibliographical checks are important parameters
that are taken care of during editorial proofreading. Consistency
check is another aspect that is looked into at this stage. This is the
only other stage at which the pages are read after copyediting.
Indexing
Out indexing team consists of a well-versed and proficient team
of indexers who specialize in both general and conceptual
entries. They are well trained in the different types of indexes,
ranging from medical, nursing, mass market, and trade to
science, engineering, and management.
An indexer is a good reader of pages and ensures that only
relevant entries are indexed, keeping in mind the target audience,
type of book, and the context in which it has been written.
Typesetting
From writing specifications to creating templates to page
makeup and more, Pure SoftTech composition teams have the
experience you should demand from the publishing partners
you have entrusted for transforming your manuscript into the
finished product. Composition services are available for several
languages including, but not limited to, Spanish, German,
French, and Portuguese.
Our staff stays current with new technologies and the latest
version of commonly used software. We routinely use the
following software:
• QuarkXpress • LaTex
• InDesign • MathType
Artwork Process
Pure SoftTech’s designers and illustrators are cross-trained
in print and digital production. They not only understand
how to design an attractive product but also how to produce
it efficiently. Our creative team has completed several multi-component
instructional programs that include simultaneous
print and digital deliveries.
• Artwork generation • Artwork retouching
• Labeling • Cover design
• Brochure
Our photo retouching and editing services include:
• Improving photo quality and resolution
• Adjusting brightness
• Removing spots and stains
• Revamping old photos and damaged photos
• Adding/clipping/correcting background
• Merging objects into the photos
• Removing objects from the photos
• Colorization
Digital Products
ePub-2
ePub-2 is the distribution and interchange format standard for digital
publications and documents based on Web Standards. Whatever
your source materials, we have vast experience in converting any
original to the digital platform.
ePub-3
ePub-3 defines a means of representing, packaging, and encoding
structured and semantically enhanced Web content—including
XHTML, CSS, SVG, images, audio, video, and other resources—
for distribution in a single-file format.
Fixed Layout
IDPF says EPUB® documents, unlike print books or PDF files, are
designed to change. The content flows, or reflows, to fit the screen
and to fit the needs of the reader.
