With 59 sites the Auckland Council manages the largest group of Libraries in Australasia - Check out our Case Study to see how they provide visitor WiFi with Tomizone.

1. Auckland Libraries
A Tomizone Case Study

2. TOMIZONECASESTUDY
2 /
A VISION FOR THE FUTURE OF AUCKLAND LIBRARIES
The digital library will be the area of most
significant growth and change over the next
10 years. This shift will put the library in every
pocket, reflecting the speed of change to mobile
connection and interaction, as customers both
consume and create digital content.
The virtual digital library will reflect and extend the
experience of the physical space. Library content, services and
programmes will be available not just as ‘one-to-one’ or ‘one-to-
many’ interactions as in the past, but as ‘many-to-many’ sharing
of ideas and knowledge, especially with use of social media
channels.
Libraries will have to be agile in response to a fast changing
environment and ensure robust infrastructure and networks
support the growing digital library.
Source - Auckland Libraries Future Directions Plan
59
sites
12.5M
3.5M
100
LARGEST
LIBRARY GROUP
IN AUSTRALASIA
ANNUAL VISITORS
PHYSICAL ITEMS
ONLINE DATABASES

3. TOMIZONECASESTUDY
3 /
OPPORTUNITY
Auckland Council has an ambitious long
term vision for Auckland to be the world’s
most liveable city.
Auckland Libraries contribute to the outcomes of this
vision as they reshape Library services in response to
the digital revolution while maintaining their community
obligations.
To support these goals Auckland Libraries asked
Tomizone to create a Digital Experience that would
• Reward visitors with access to Free WiFi
• Grow the overall number of visitors to their physical
and online sites
• Increase the number of active Library card holders

4. TOMIZONECASESTUDY
4 /
SIMPLE CONSUMER EXPERIENCE
Users experience an
Auckland Libraries branded
Landing Page with a simple
“one click” to get online and
receive Free WiFi with 1GB
of data per day.
They are redirected on success to
http://aucklandlibraries.govt.nz/ to
promote Libraries brand and key
services with many users continuing
to explore the web site.

5. 5 /
TOMIZONECASESTUDY
TECHNICAL SOLUTION
165 Enterprise quality
Access Points for indoor
locations and shared
outdoor spaces
Hidden SSID
provides WiFi to Library
owned and managed
iPads, making
connectivity available
to more people.
Two Mobile units
provide "Mobile WiFi"
for Training,
Promotional Events and
Mobile Libraries
ADSL, VDSL and
UFB Internet
connections to suit
the performance
requirements of
each site
Dedicated
Enterprise
Support

6. 6 /
TOMIZONECASESTUDY
RESULTS - DEVONPORT
1004% 8313%
205%
WIFI SESSIONS YOY LIBRARY CARDS
VISITORS
The recent rebuild of Devonport Library provides
a blueprint for success where visitors and the
local community have voted with their feet.

7. TOMIZONECASESTUDY
7 /
RESULTS - ALL SITES
36Tbs
416,000 50% 72,300
15,000,000 1,042,000
AVE MONTHLY DATA
AVE MONTHLY
SESSIONS
LIBRARY WEBSITE
TRAFFIC
AVE MONTHLY
DEVICES
AVE MONTHLY
MINUTES
AVE MONTHLY
FOOTFALL
These insights show
Auckland is building
dynamic world class
libraries of the future
which meet the
needs of Aucklanders
anywhere, anytime.
Free WiFi is part of that
success as we put the
library in every back
pocket.

8. 8 /
WHAT THEY SAY
TOMIZONECASESTUDY
“A consistently stable and well performing
WiFi service has greatly contributed to our
success in attracting more people to our
Libraries so we can inspire them to become
active members.
We believe in ensuring equity of access to
information and technology for all of our
community and Free WiFi helps us to achieve
that goal.”
Greg Morgan - Manager Digital and Service Development. Auckland
Libraries

9. TOMIZONECASESTUDY
9 /
Our software and support unlocks your WiFi with
best-practice consumer engagement, supporting
you and letting you focus on your company vision
Tomizone solves best-practice on-site engagement with a
software subscription.
Tomizone Lightswitch is cloud-hosted software that drops into any venue
and any existing WiFi network to turn boring hardware into exciting
consumer engagement.
WHY TOMIZONE
Lightswitch Portal
Gives consumers a reason to join your WiFi network
for more than just internet connectivity — the Portal
is your frictionless opportunity to engage and to
capture valuable consumer data.
Lightswitch Dashboard
Displays behavioural insight and analytics real-
time, shining a light on valuable usage patterns.
Dashboard allows complete control of theming, rate
plans and payment across multi-site networks.
Lightswitch API
Integrates with your business to augment existing
engagement and business reporting tools.

10. Auckland
Address
Tomizone New Zealand Limited
Level 2, Shed 19A, Princes Wharf
137 Quay Street
Auckland 1010
New Zealand
Phone
+64 9 974 3950
Sydney
Address
Tomizone Limited
Level 5, 104 Commonwealth
Street. Surry Hills, NSW 2010
Australia
Phone
+61 2 9098 0934
San Francisco
Address
845 Market St, Suite 450
San Francisco, CA 94103
United States of America
Phone
+1 720 208 8140
Create new
digital experiences
for your consumers.
They’ll love you for it.