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“Succeed by Benchmarking Your Sales
Presentation against the Biggest Food Brands
in the World!”
 Build Your Sales Presentation based on
these 9 areas of Big Food Brand actions.
◦ “Having worked with the largest food brands in the world,
This slideshare offers insight into how they manage their
market efforts and provides you a framework to organize
and present your consumer product to professional
buyers.”
 Tim Forrest www.timforrest.com
timforrest.com
 Product Innovation
 Creative Execution
 Consumer Centric
 Consumer Insights
 Retail Insights
 Consumer Connected
 Strong Brand
 Traffic Builder
 Business Case
timforrest.com
 Share how your product addresses an
unmet consumer need.
timforrest.com
 Demonstrate with your packaging and
programs your unique capability and
effectiveness at getting notice from your
target market.
timforrest.com
 Demonstrate how your product, packaging,
and programs resonate with your ideal
consumer.
timforrest.com
 Provide guidance and insight about your
consumer characteristics and use of your
product.
timforrest.com
 Give direction to the retailer or operator on
best methods of retailing, seasonality, best
locations, merchandising, and pricing.
timforrest.com
 Demonstrate the strength of your current
customer connections. Examples,
testimonials, emails, facebook fans, sales,
other
timforrest.com
 Demonstrate the power of your brand in
sales and client success stories. Prove the
case of how your product will win.
timforrest.com
 Discuss how you will drive business to the
store and the category for your items.
timforrest.com
 Describe the financial impact of adding your
products to the category. Show with facts.
timforrest.com
 Much continued success with your
growth and brands.
◦ Use this list to organize your sales presentations.
◦ Also, use this as a method to organize your sales
and marketing efforts in support of your brand.
◦ Visit timforrest.com for more helpful solutions to
growing your food and consumer product
business.
timforrest.com
Tim Forrest
Visit www.timforrest.com
America’s #1 Food Consultant
timforrest.com

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Tim's 9 Pillars of Big Food Brands and How to Fix Your Sales Presentation

  • 1. “Succeed by Benchmarking Your Sales Presentation against the Biggest Food Brands in the World!”
  • 2.  Build Your Sales Presentation based on these 9 areas of Big Food Brand actions. ◦ “Having worked with the largest food brands in the world, This slideshare offers insight into how they manage their market efforts and provides you a framework to organize and present your consumer product to professional buyers.”  Tim Forrest www.timforrest.com timforrest.com
  • 3.  Product Innovation  Creative Execution  Consumer Centric  Consumer Insights  Retail Insights  Consumer Connected  Strong Brand  Traffic Builder  Business Case timforrest.com
  • 4.  Share how your product addresses an unmet consumer need. timforrest.com
  • 5.  Demonstrate with your packaging and programs your unique capability and effectiveness at getting notice from your target market. timforrest.com
  • 6.  Demonstrate how your product, packaging, and programs resonate with your ideal consumer. timforrest.com
  • 7.  Provide guidance and insight about your consumer characteristics and use of your product. timforrest.com
  • 8.  Give direction to the retailer or operator on best methods of retailing, seasonality, best locations, merchandising, and pricing. timforrest.com
  • 9.  Demonstrate the strength of your current customer connections. Examples, testimonials, emails, facebook fans, sales, other timforrest.com
  • 10.  Demonstrate the power of your brand in sales and client success stories. Prove the case of how your product will win. timforrest.com
  • 11.  Discuss how you will drive business to the store and the category for your items. timforrest.com
  • 12.  Describe the financial impact of adding your products to the category. Show with facts. timforrest.com
  • 13.  Much continued success with your growth and brands. ◦ Use this list to organize your sales presentations. ◦ Also, use this as a method to organize your sales and marketing efforts in support of your brand. ◦ Visit timforrest.com for more helpful solutions to growing your food and consumer product business. timforrest.com
  • 14. Tim Forrest Visit www.timforrest.com America’s #1 Food Consultant timforrest.com