SlideShare a Scribd company logo
1 of 29
The End of Online Life
Mattias Fridström
Vice President & Head of Technology – TeliaSonera International Carrier
2015-03-111
2nd biggest IP provider in the world: Internet Intelligence Authority Renesys. Rankings retrieved 8 May 2015. Subscription required.
33.9% of the global interrnet routing table sits behind the TSIC AS1299 transit customer base: TSIC Analysis May 2014
TeliaSonera International Carrier?
HQ in Stockholm, part
of the TeliaSonera
group of 18 operators
Own fiber across
Europe and
north America
South America is one of
our fastest growing
markets
Eight of top ten global
content providers are
our customers
20 years of Middle East
business relationships,
in-region PoPs 2014
Nine of the top 10
global IP backbones
are our customers
There’s no such thing as online life. Just life
Connectivity is beyond
business critical –
it’s life critical
End users lead disruption
Fast-evolving behaviors,
attitudes and expectations
Innovation shifting towards
use of technology rather
than technology itself
The critical path increasingly
includes backbone services
A small film with
big consequences
What does ‘Just life’ mean for you?
CONTENT
PROVIDERS
Delivering toothpaste: services used
twice a day
From exceptional customer focus to
assured delivery
Choose your allies carefully
DATA & COLO
CENTERS
Increasing end-user recognition &
expectations
Ensure the biggest link is not the
weakest link
Choose your allies carefully
OPERATORS
& CARRIERS
Expanding and evolving
communications landscape
From assured delivery to real
customer focus
Moving brand values and using the
’trust’ opportunity
Yes – Volume Grows
DWDM CHANNELS 10G IP PORTS
CUSTOMER TRAFFIC
GROWNTO TWO THIRDS
CONSTANT RATIOS BETWEEN BACKBONE,
PEERING AND CUSTOMER TRAFFIC
With no GO SLOW…
CONTINUED
ORDER OF
MAGNITUDE
VOLUMEGROWTH
Dow Jones
Index*
Bandwidth
Growth**
2006 2015
…and the race towards ZERO continues
Price
Service packaging
New business models
Repair response time
Organizational flexibility
Product & service features
Quality and flexibility
Lead times
…unless we add value.
Expansion continues
AND
NORTH AMERICA
Beyond fixed bandwith
YESTERDAY TODAY TOMORROW
CAPACITY MEDIUM HIGH MEGA
DELIVERY MONTHS WEEKS HOURS
FLEXIBILITY LOW MEDIUM HIGH
FOCUS EVERYTHING SUPPLIER MANAGED
Old game plan. Flatter
curves enabled strict
planning rules
Peakier, slimmer events
demand new network
operations
Peaks converge, CoS
solves short terms
issues
My ”new” view on existing trends
– Shift to Mobile Devices
– Continued rise of video
– More ‘in-region’traffic
– One end user transaction
results in datacentre x4
– New ’mega’data centers
Trends
The COGS Challenge…
The COGS challenge…
– This calculation is based on a simulated network in Europe
– The amount of CAPEX and COGS spent after 5 years is almost identical
$-
$2,000,000
$4,000,000
$6,000,000
$8,000,000
$10,000,000
$12,000,000
$14,000,000
$16,000,000
2015 2016 2017 2018 2019 Total
$-
$2,000,000
$4,000,000
$6,000,000
$8,000,000
$10,000,000
$12,000,000
$14,000,000
$16,000,000
2015 2016 2017 2018 2019 Total
CAPEX COGS
…and where the COGS challenge really is
– Breaker cost is in reality power cost but the industry is struggling to find a “fair” way of handling this
$0
$1,000,000
$2,000,000
$3,000,000
$4,000,000
$5,000,000
$6,000,000
$7,000,000
$8,000,000
SPMS FLM Floorspace Breaker cost
The “Breaker” Cost Dilemma
30%
5%
5%
4%
5%
3%
7%
7%
14%
10%
6%
10%
5%
9%
11%
30%
6%
7%
12%
0,9%
6%
14%
0,5%
9%
9%
7%
The many small cross connects
Little
x
Many
=
A lot
Digitalization
More challenges
Everything
Becomes
Software
Requirements
Good inventory
Clear processes
End-to-End
Automation
Requirements
Yesterday Today
Network skilled resources Network & IT skilled resources
The whole value chain needs to understand
B to B B to CV to B
Communication service
providers
International
Carriers
Equipment
vendors
Help Us on Our Mission
to fulfilling promises…
…through experiences
Characteristics:
• People centric
• Communication between individuals in any channel (read: loss of
control of the message)
• Deliver an experience worth talking about
• Transparency
• Walk the talk
From giving promises…
…through communication
and prevent the death of more heroes
The end of online life - Data Cloud Nordics 205

More Related Content

What's hot

2015Apr21 IoT Global innovation forum Dallas Texas USA
2015Apr21 IoT Global innovation forum Dallas Texas USA2015Apr21 IoT Global innovation forum Dallas Texas USA
2015Apr21 IoT Global innovation forum Dallas Texas USA
CJ Boguszewski
 
2014Sep24 M2M World Congress Marseille France
2014Sep24 M2M World Congress Marseille France2014Sep24 M2M World Congress Marseille France
2014Sep24 M2M World Congress Marseille France
CJ Boguszewski
 
Nextivity Overview Dec 2008 Summary
Nextivity Overview   Dec 2008 SummaryNextivity Overview   Dec 2008 Summary
Nextivity Overview Dec 2008 Summary
KCP_nextivity
 
Mobile Monday Switzerland #35; Where 4G networks are much more than just mobi...
Mobile Monday Switzerland #35; Where 4G networks are much more than just mobi...Mobile Monday Switzerland #35; Where 4G networks are much more than just mobi...
Mobile Monday Switzerland #35; Where 4G networks are much more than just mobi...
MobileMonday Switzerland
 

What's hot (20)

Driving 'multi-x' deployments
Driving 'multi-x' deploymentsDriving 'multi-x' deployments
Driving 'multi-x' deployments
 
Alan Law Keynote: MEC Focus day at SCWS May 2016
Alan Law Keynote: MEC Focus day at SCWS May 2016Alan Law Keynote: MEC Focus day at SCWS May 2016
Alan Law Keynote: MEC Focus day at SCWS May 2016
 
Using sdn to secure the campus - Networkshop44
Using sdn to secure the campus - Networkshop44Using sdn to secure the campus - Networkshop44
Using sdn to secure the campus - Networkshop44
 
Addressing the Multi-Small Cell Challenge
Addressing the Multi-Small Cell ChallengeAddressing the Multi-Small Cell Challenge
Addressing the Multi-Small Cell Challenge
 
Delivering Integrated HetNets: Small Cell Forum’s expanded mission
Delivering Integrated HetNets: Small Cell Forum’s expanded missionDelivering Integrated HetNets: Small Cell Forum’s expanded mission
Delivering Integrated HetNets: Small Cell Forum’s expanded mission
 
Small Cells World Summit 2014 keynote: Sue Monahan CEO Small Cell Forum
Small Cells World Summit 2014 keynote: Sue Monahan CEO Small Cell ForumSmall Cells World Summit 2014 keynote: Sue Monahan CEO Small Cell Forum
Small Cells World Summit 2014 keynote: Sue Monahan CEO Small Cell Forum
 
Parallel Wireless: Removing Deployment Constraints of Small Cell vRAN and 5G ...
Parallel Wireless: Removing Deployment Constraints of Small Cell vRAN and 5G ...Parallel Wireless: Removing Deployment Constraints of Small Cell vRAN and 5G ...
Parallel Wireless: Removing Deployment Constraints of Small Cell vRAN and 5G ...
 
SCF Small Cells for Rural and Remote Introduction
SCF Small Cells for Rural and Remote IntroductionSCF Small Cells for Rural and Remote Introduction
SCF Small Cells for Rural and Remote Introduction
 
What is an Internet backbone
What is an Internet backboneWhat is an Internet backbone
What is an Internet backbone
 
SmallCell Analyst Forecast Shootout
SmallCell Analyst Forecast ShootoutSmallCell Analyst Forecast Shootout
SmallCell Analyst Forecast Shootout
 
Small Cell Economics
Small Cell EconomicsSmall Cell Economics
Small Cell Economics
 
Enterprise small cells: unlocking rising potential
Enterprise small cells: unlocking rising potentialEnterprise small cells: unlocking rising potential
Enterprise small cells: unlocking rising potential
 
Future of Broadband workshop presentation - ITU Telecom World 2013
Future of Broadband workshop presentation - ITU Telecom World 2013Future of Broadband workshop presentation - ITU Telecom World 2013
Future of Broadband workshop presentation - ITU Telecom World 2013
 
When LAN meets WAN ensuring carrier-grade quality into any enterprise venue
When LAN meets WAN ensuring carrier-grade quality into any enterprise venueWhen LAN meets WAN ensuring carrier-grade quality into any enterprise venue
When LAN meets WAN ensuring carrier-grade quality into any enterprise venue
 
2015Apr21 IoT Global innovation forum Dallas Texas USA
2015Apr21 IoT Global innovation forum Dallas Texas USA2015Apr21 IoT Global innovation forum Dallas Texas USA
2015Apr21 IoT Global innovation forum Dallas Texas USA
 
AT&T Presentation to E&T Committee on Wireless Innovation
AT&T Presentation to E&T Committee on Wireless InnovationAT&T Presentation to E&T Committee on Wireless Innovation
AT&T Presentation to E&T Committee on Wireless Innovation
 
Small Cells in the U.S. Mobile Ecosystem: The Tower View
Small Cells in the U.S. Mobile Ecosystem: The Tower ViewSmall Cells in the U.S. Mobile Ecosystem: The Tower View
Small Cells in the U.S. Mobile Ecosystem: The Tower View
 
2014Sep24 M2M World Congress Marseille France
2014Sep24 M2M World Congress Marseille France2014Sep24 M2M World Congress Marseille France
2014Sep24 M2M World Congress Marseille France
 
Nextivity Overview Dec 2008 Summary
Nextivity Overview   Dec 2008 SummaryNextivity Overview   Dec 2008 Summary
Nextivity Overview Dec 2008 Summary
 
Mobile Monday Switzerland #35; Where 4G networks are much more than just mobi...
Mobile Monday Switzerland #35; Where 4G networks are much more than just mobi...Mobile Monday Switzerland #35; Where 4G networks are much more than just mobi...
Mobile Monday Switzerland #35; Where 4G networks are much more than just mobi...
 

Similar to The end of online life - Data Cloud Nordics 205

Similar to The end of online life - Data Cloud Nordics 205 (20)

Noticias TEL diciembre 2011
Noticias TEL diciembre 2011Noticias TEL diciembre 2011
Noticias TEL diciembre 2011
 
Analyst and journalist meet up December 2016
Analyst and journalist meet up December 2016Analyst and journalist meet up December 2016
Analyst and journalist meet up December 2016
 
Ericsson: Latam Insights, June 2015 - Leading the way in the Networked Society
Ericsson: Latam Insights, June 2015 - Leading the way in the Networked SocietyEricsson: Latam Insights, June 2015 - Leading the way in the Networked Society
Ericsson: Latam Insights, June 2015 - Leading the way in the Networked Society
 
Small Cells Asia 2016: Sue Monahan keynote
Small Cells Asia 2016: Sue Monahan keynoteSmall Cells Asia 2016: Sue Monahan keynote
Small Cells Asia 2016: Sue Monahan keynote
 
Small Cells Asia 2016: Sue Monahan keynote
Small Cells Asia 2016: Sue Monahan keynoteSmall Cells Asia 2016: Sue Monahan keynote
Small Cells Asia 2016: Sue Monahan keynote
 
Understand how optimized connectivity improves IoT ROI
Understand how optimized connectivity improves IoT ROIUnderstand how optimized connectivity improves IoT ROI
Understand how optimized connectivity improves IoT ROI
 
NetIX Moving Traffic to the Expressway 2016
NetIX Moving Traffic to the Expressway 2016NetIX Moving Traffic to the Expressway 2016
NetIX Moving Traffic to the Expressway 2016
 
A connected world - Meeting customer demands
A connected world - Meeting customer demandsA connected world - Meeting customer demands
A connected world - Meeting customer demands
 
Enea Capital Markets Day 2019
Enea Capital Markets Day 2019Enea Capital Markets Day 2019
Enea Capital Markets Day 2019
 
The 10 best performing data center solutions providers july 2017
The 10 best performing data center solutions providers july 2017The 10 best performing data center solutions providers july 2017
The 10 best performing data center solutions providers july 2017
 
Mobile VAS and Multimedia Ecosystem and Value‐Chain over 4G and 4.5G Network ...
Mobile VAS and Multimedia Ecosystem and Value‐Chain over 4G and 4.5G Network ...Mobile VAS and Multimedia Ecosystem and Value‐Chain over 4G and 4.5G Network ...
Mobile VAS and Multimedia Ecosystem and Value‐Chain over 4G and 4.5G Network ...
 
February 2017 Calix Investor Presentation
February 2017 Calix Investor PresentationFebruary 2017 Calix Investor Presentation
February 2017 Calix Investor Presentation
 
2016 Broadband Outlook Report, Telecoms.com
2016 Broadband Outlook Report, Telecoms.com2016 Broadband Outlook Report, Telecoms.com
2016 Broadband Outlook Report, Telecoms.com
 
Jan19 breakfast briefing_slides_distribution
Jan19 breakfast briefing_slides_distributionJan19 breakfast briefing_slides_distribution
Jan19 breakfast briefing_slides_distribution
 
CHANGES, CHALLENGES AND TRENDS IN THE CARRIER SPACE
CHANGES, CHALLENGES AND TRENDS IN THE CARRIER SPACECHANGES, CHALLENGES AND TRENDS IN THE CARRIER SPACE
CHANGES, CHALLENGES AND TRENDS IN THE CARRIER SPACE
 
Reducing the cost per gigabyte - a 3d b consult white paper
Reducing the cost per gigabyte - a 3d b consult white paperReducing the cost per gigabyte - a 3d b consult white paper
Reducing the cost per gigabyte - a 3d b consult white paper
 
Webinar: Crossing the Chasm
Webinar: Crossing the ChasmWebinar: Crossing the Chasm
Webinar: Crossing the Chasm
 
Netweb flytxt-big-data-case-study
Netweb flytxt-big-data-case-studyNetweb flytxt-big-data-case-study
Netweb flytxt-big-data-case-study
 
Gurpreet+proposal (1).pptx
Gurpreet+proposal (1).pptxGurpreet+proposal (1).pptx
Gurpreet+proposal (1).pptx
 
Ericsson: Latam Insights - We Enable Change-Makers
Ericsson: Latam Insights - We Enable Change-MakersEricsson: Latam Insights - We Enable Change-Makers
Ericsson: Latam Insights - We Enable Change-Makers
 

Recently uploaded

原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
ydyuyu
 
Abu Dhabi Escorts Service 0508644382 Escorts in Abu Dhabi
Abu Dhabi Escorts Service 0508644382 Escorts in Abu DhabiAbu Dhabi Escorts Service 0508644382 Escorts in Abu Dhabi
Abu Dhabi Escorts Service 0508644382 Escorts in Abu Dhabi
Monica Sydney
 
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
pxcywzqs
 
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
ayvbos
 
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdfpdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
JOHNBEBONYAP1
 
一比一原版奥兹学院毕业证如何办理
一比一原版奥兹学院毕业证如何办理一比一原版奥兹学院毕业证如何办理
一比一原版奥兹学院毕业证如何办理
F
 
Russian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
Russian Escort Abu Dhabi 0503464457 Abu DHabi EscortsRussian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
Russian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
Monica Sydney
 
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girlsRussian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
Monica Sydney
 

Recently uploaded (20)

原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
原版制作美国爱荷华大学毕业证(iowa毕业证书)学位证网上存档可查
 
Call girls Service in Ajman 0505086370 Ajman call girls
Call girls Service in Ajman 0505086370 Ajman call girlsCall girls Service in Ajman 0505086370 Ajman call girls
Call girls Service in Ajman 0505086370 Ajman call girls
 
Nagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime Nagercoil
Nagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime NagercoilNagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime Nagercoil
Nagercoil Escorts Service Girl ^ 9332606886, WhatsApp Anytime Nagercoil
 
Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...
Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...
Tadepalligudem Escorts Service Girl ^ 9332606886, WhatsApp Anytime Tadepallig...
 
Abu Dhabi Escorts Service 0508644382 Escorts in Abu Dhabi
Abu Dhabi Escorts Service 0508644382 Escorts in Abu DhabiAbu Dhabi Escorts Service 0508644382 Escorts in Abu Dhabi
Abu Dhabi Escorts Service 0508644382 Escorts in Abu Dhabi
 
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
一比一原版(Offer)康考迪亚大学毕业证学位证靠谱定制
 
Local Call Girls in Seoni 9332606886 HOT & SEXY Models beautiful and charmin...
Local Call Girls in Seoni  9332606886 HOT & SEXY Models beautiful and charmin...Local Call Girls in Seoni  9332606886 HOT & SEXY Models beautiful and charmin...
Local Call Girls in Seoni 9332606886 HOT & SEXY Models beautiful and charmin...
 
Mira Road Housewife Call Girls 07506202331, Nalasopara Call Girls
Mira Road Housewife Call Girls 07506202331, Nalasopara Call GirlsMira Road Housewife Call Girls 07506202331, Nalasopara Call Girls
Mira Road Housewife Call Girls 07506202331, Nalasopara Call Girls
 
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
一比一原版(Flinders毕业证书)弗林德斯大学毕业证原件一模一样
 
Meaning of On page SEO & its process in detail.
Meaning of On page SEO & its process in detail.Meaning of On page SEO & its process in detail.
Meaning of On page SEO & its process in detail.
 
Story Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr
Story Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrStory Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr
Story Board.pptxrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr
 
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdfpdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
pdfcoffee.com_business-ethics-q3m7-pdf-free.pdf
 
一比一原版奥兹学院毕业证如何办理
一比一原版奥兹学院毕业证如何办理一比一原版奥兹学院毕业证如何办理
一比一原版奥兹学院毕业证如何办理
 
APNIC Updates presented by Paul Wilson at ARIN 53
APNIC Updates presented by Paul Wilson at ARIN 53APNIC Updates presented by Paul Wilson at ARIN 53
APNIC Updates presented by Paul Wilson at ARIN 53
 
20240507 QFM013 Machine Intelligence Reading List April 2024.pdf
20240507 QFM013 Machine Intelligence Reading List April 2024.pdf20240507 QFM013 Machine Intelligence Reading List April 2024.pdf
20240507 QFM013 Machine Intelligence Reading List April 2024.pdf
 
Russian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
Russian Escort Abu Dhabi 0503464457 Abu DHabi EscortsRussian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
Russian Escort Abu Dhabi 0503464457 Abu DHabi Escorts
 
best call girls in Hyderabad Finest Escorts Service 📞 9352988975 📞 Available ...
best call girls in Hyderabad Finest Escorts Service 📞 9352988975 📞 Available ...best call girls in Hyderabad Finest Escorts Service 📞 9352988975 📞 Available ...
best call girls in Hyderabad Finest Escorts Service 📞 9352988975 📞 Available ...
 
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girlsRussian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
Russian Call girls in Abu Dhabi 0508644382 Abu Dhabi Call girls
 
Vip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac Room
Vip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac RoomVip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac Room
Vip Firozabad Phone 8250092165 Escorts Service At 6k To 30k Along With Ac Room
 
20240510 QFM016 Irresponsible AI Reading List April 2024.pdf
20240510 QFM016 Irresponsible AI Reading List April 2024.pdf20240510 QFM016 Irresponsible AI Reading List April 2024.pdf
20240510 QFM016 Irresponsible AI Reading List April 2024.pdf
 

The end of online life - Data Cloud Nordics 205

  • 1. The End of Online Life Mattias Fridström Vice President & Head of Technology – TeliaSonera International Carrier 2015-03-111
  • 2. 2nd biggest IP provider in the world: Internet Intelligence Authority Renesys. Rankings retrieved 8 May 2015. Subscription required. 33.9% of the global interrnet routing table sits behind the TSIC AS1299 transit customer base: TSIC Analysis May 2014
  • 3. TeliaSonera International Carrier? HQ in Stockholm, part of the TeliaSonera group of 18 operators Own fiber across Europe and north America South America is one of our fastest growing markets Eight of top ten global content providers are our customers 20 years of Middle East business relationships, in-region PoPs 2014 Nine of the top 10 global IP backbones are our customers
  • 4. There’s no such thing as online life. Just life Connectivity is beyond business critical – it’s life critical End users lead disruption Fast-evolving behaviors, attitudes and expectations Innovation shifting towards use of technology rather than technology itself The critical path increasingly includes backbone services A small film with big consequences
  • 5. What does ‘Just life’ mean for you? CONTENT PROVIDERS Delivering toothpaste: services used twice a day From exceptional customer focus to assured delivery Choose your allies carefully DATA & COLO CENTERS Increasing end-user recognition & expectations Ensure the biggest link is not the weakest link Choose your allies carefully OPERATORS & CARRIERS Expanding and evolving communications landscape From assured delivery to real customer focus Moving brand values and using the ’trust’ opportunity
  • 6.
  • 7. Yes – Volume Grows DWDM CHANNELS 10G IP PORTS CUSTOMER TRAFFIC GROWNTO TWO THIRDS CONSTANT RATIOS BETWEEN BACKBONE, PEERING AND CUSTOMER TRAFFIC
  • 8. With no GO SLOW… CONTINUED ORDER OF MAGNITUDE VOLUMEGROWTH Dow Jones Index* Bandwidth Growth** 2006 2015
  • 9. …and the race towards ZERO continues
  • 10. Price Service packaging New business models Repair response time Organizational flexibility Product & service features Quality and flexibility Lead times …unless we add value.
  • 12. Beyond fixed bandwith YESTERDAY TODAY TOMORROW CAPACITY MEDIUM HIGH MEGA DELIVERY MONTHS WEEKS HOURS FLEXIBILITY LOW MEDIUM HIGH FOCUS EVERYTHING SUPPLIER MANAGED Old game plan. Flatter curves enabled strict planning rules Peakier, slimmer events demand new network operations Peaks converge, CoS solves short terms issues
  • 13. My ”new” view on existing trends – Shift to Mobile Devices – Continued rise of video – More ‘in-region’traffic – One end user transaction results in datacentre x4 – New ’mega’data centers Trends
  • 14.
  • 16. The COGS challenge… – This calculation is based on a simulated network in Europe – The amount of CAPEX and COGS spent after 5 years is almost identical $- $2,000,000 $4,000,000 $6,000,000 $8,000,000 $10,000,000 $12,000,000 $14,000,000 $16,000,000 2015 2016 2017 2018 2019 Total $- $2,000,000 $4,000,000 $6,000,000 $8,000,000 $10,000,000 $12,000,000 $14,000,000 $16,000,000 2015 2016 2017 2018 2019 Total CAPEX COGS
  • 17. …and where the COGS challenge really is – Breaker cost is in reality power cost but the industry is struggling to find a “fair” way of handling this $0 $1,000,000 $2,000,000 $3,000,000 $4,000,000 $5,000,000 $6,000,000 $7,000,000 $8,000,000 SPMS FLM Floorspace Breaker cost
  • 18. The “Breaker” Cost Dilemma 30% 5% 5% 4% 5% 3% 7% 7% 14% 10% 6% 10% 5% 9% 11% 30% 6% 7% 12% 0,9% 6% 14% 0,5% 9% 9% 7%
  • 19. The many small cross connects Little x Many = A lot
  • 20.
  • 24. Requirements Yesterday Today Network skilled resources Network & IT skilled resources
  • 25.
  • 26. The whole value chain needs to understand B to B B to CV to B Communication service providers International Carriers Equipment vendors
  • 27. Help Us on Our Mission to fulfilling promises… …through experiences Characteristics: • People centric • Communication between individuals in any channel (read: loss of control of the message) • Deliver an experience worth talking about • Transparency • Walk the talk From giving promises… …through communication
  • 28. and prevent the death of more heroes

Editor's Notes

  1. A NEW ERA OF MANAGED SERVICES – MEETING CUSTOMER DEMANDS