Main Themes for SMWGla: Access, Health & Wellbeing, Education

1. Social Media Week Glasgow Cheat Sheet Series – No. 3 Event Themes
Social Media Week is a worldwide event exploring the social, cultural and economic impact of
social media. SMW mission is to help people and organizations connect through collaboration,
learning and the sharing of ideas and information.
SMW Glasgow has chosen three primary themes that will be running all week long:
• Access,
• Health & Wellbeing, and
• Education.
The purpose of including themes is to demonstrate the breadth of impact of collaboration and
social media. We want SMW to be for as wide a range of people as possible, so we are
purposely reaching out to groups who might not immediately think that SMW is for them.
But your event DOES NOT have to be part of these themes.
Access
The Access theme is very wide and embraces a lot of sectors, communities, aspects. The
general objective of the access theme is “to introduce the principles and opportunities offered
through the use of social technologies to groups who are currently not accessing it”.
Health and Wellbeing
The main objective for the H&W theme is “to explore the role of collaboration and social tools in
delivering better healthcare and encouraging wellbeing”.
The theme can include many topics, i.e. healthy life style promotion, behaviour change, sports
apps, mental health community projects, etc.
Education
The main objective for this theme is “to explore the role of collaboration and social tools in
delivering educational outcomes”.
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www.socialmediaweek.org/glasgow - produced by twintangibles

2. Social Media Week Glasgow Cheat Sheet Series – No. 3 Event Themes
Social Media Week Glasgow Cheat Sheet Series:
No. 1 What is Social Media Week?
No. 2 How to submit an event for SMW
No. 3 Event Themes
No. 4 Sponsorship Opportunities
No. 5 Partnership Opportunities
No. 6 Social Profiles
www.socialmediaweek.org/glasgow - produced by twintangibles