Dr. Tinni Choudhury developed a tea tracking mobile app called Tea Tracker using her 15 years of programming experience. She learned Android development through an Udemy course and bought stock images for the app. Tea Tracker currently generates revenue through ads but Dr. Choudhury hopes to partner with tea vendors or subscription services for additional revenue streams. She is unsure how to best approach potential partners to make a good first impression.

1. Tea Tracker
DR TINNI CHOUDHURY

2. Overview
Where the idea came from?
How you got it made?
What is your revenue structure?
What is your marketing plan?

3. Idea – I drink a lot of tea

4. How was it made?
Java programmer for over 15+ years
Programming since high school
Learnt to program for Android with an Udemy course
◦ Basics easy to pick up because of my experience
◦ UI & UX not my strong suit – a problem because UX matters for apps
Bought images from iStock
Refining on Android, will most likely move to iOS if the cost of port becomes worth it

5. Revenue Structure & Marketing Plan
Ads! Ads! Ads! Ads!
◦ Two banner ads
◦ One interstitial ad linked to timer
Would love to partner with tea vendors
◦ T2
◦ Tea Centre
Subscription based tea services might be ideal
Not sure how to approach
◦ You can’t make first impression twice

6. Questions?