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India has been hailed as a prospective market for books, a derivative of the passion in people for reading. E-book, the digital format of book, was an unknown area to tread even two years back in the country. But, as new technology creates new readers, technology enthusiasts began to opt for e-books and read them on a regular basis. As the advent of e-books become more prominent in India, publishers and readers wonder whether if the era of physical, paper books is drawing to a close. Touted as a tech marvel, e-readers along with the recent addition of smartphones and tablets, have emerged as the supporting platforms that work in conjunction with e-books.
The report begins with an introduction of the concept of e-books and is presented with the evolution of e-books. It is followed by a value chain analysis of the product. The report then proceeds towards an overview of the global market for e-books and provides the market size and growth along with a split of the market share constituted by different players. It is followed by an overview of the Indian e-books market that is aided with a market size and growth, a market segmentation based on the type as well as a geography-based revenues split. The next part deals with the benefits associated with e-books and then moves on to providing a comparative study between print and e-books. The next section throws light on the market highlights which speaks about the Indian market as well as the global market. It also provides a snapshot on the digital revenues earned by leading players across the global arena. Formats and software for e-books is provided which forms the concluding part of this section.
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