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The webinar covers the following issues:
* target audience definition and competition awareness
* important technical issues that can affect sales
* SEO tips and tricks that work for sales
Mostly the webinar will emphasize little trifles that are often overlooked or neglected by the webmasters. The webinar does not cover basic, primary SEO things; it presupposes some basic knowledge of SEO and implementation of traditional, universal SEO besides the tips provided in this webinar.