Social Media highlights from the CIPR PRide Awards Northern Ireland.

1. CIPR PRide Awards 2013
Social media highlights
PRide Northern Ireland – 11th
October
Contact:
Darryl Sparey
Brand Insight Director
darryl.sparey@precise.co.uk
T: +44 (0)20 7264 4768
www.precise.co.uk

2. Highlights
349 mentions
Most used hashtag
#PRideNI
293 mentions
323,748 followers
reached
384,612 Twitter
followers reached
2
Most prolific tweeter:
Morrow Comms
(@MorrowComms)
22 tweets
Most retweeted user:
CIPR Northern
Ireland (@CIPR_NI)
37 re-tweets
349 tweets
CIPR PRide Awards 2013

3. Trend in mentions
3
CIPR PRide Awards 2013

4. What were people talking about?
Live analysis from
Precise Media
Platform+
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CIPR PRide Awards 2013

5. Most prolific Twitter users
Author
Reach
Tweets
Followers
Marc Mallett
50,256
4
12,564
NI Gossip Guy
33,168
4
8,292
Arts & Business NI
18,354
7
2,622
Chris Love
7,280
4
1,820
Kerry McKittrick
7,890
6
1,315
Jason MacKenzie
8,696
8
1,087
Morrow Comms
22,132
22
1,006
Holywood Chamber
3,956
4
989
Nicola Bothwell
4,870
5
974
Johnny Stewart
7,623
9
847
CIPR_NI
9,163
11
833
Christine Watson
4
625
3,888
9
432
Nicola Daly
3,627
9
403
Claire Bickerstaff
1,504
4
376
Victoria Poole
1,570
5
314
Stephen mcgrath
1,400
5
280
Acupof Lee
978
6
163
Sarah Stitt
616
4
154
Kieran Donnelly
600
4
150
Kelly Maguire
822
6
137
Rebekah Emily Cooper
464
4
116
Seona Mc Grath
175
5
35
Sarah Black
5
2,500
Smarts Communicate
48
4
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CIPR PRide Awards 2013

6. Top Twitter users
Most prolific Twitter user
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CIPR PRide Awards 2013
Largest audience reached on Twitter

7. About…
MP+ Social
This analysis was produced by Precise using our MP+ Social
service.
MP+ Social provides real-time access to your coverage from all social
media channels - Facebook, Twitter, YouTube, blogs and forums and enables you to quickly identify the most influential content and
the impact of social content on your profile.
Find out more here.
Precise
Precise is a business information group that provides media monitoring and media analysis services and software
applications to public relations, marketing and media professionals. Our recently launched Media Platform+ is unique in
providing integrated access to social media and mainstream news and analytics in a single timeline.
We are the CIPR’s partner for media monitoring and analysis, and headline sponsor of the CIPR PRide awards.
Find out more here.
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CIPR PRide Awards 2013

8. Thank you