A the search engine for products as seen in films, music videos and TV: Watch it - Seen it - Find it.

1. Copyright © 2014
Overview
Apple iPhone 4
Seth Macfarlane (Ted)
© Copyright 2014 Universal Studios

2. Plasement Overview Copyright © 2014 2
Introduction
What is Plasement?
In short, Plasement is ‘The Product Placement Search Engine’.
How does it work?
Plasement uses information from prop and product placement
agencies to provide an accurate up to date library of data for
consumers to discover the identity of branded items they have
seen in media productions - film - tv - music video. Some of this
data is already in the public domain but is provided across a
disparate inaccurate array of sources.
Who will use it?
Consumers — Plasement satisfies the avid curiosity of today’s
consumers delivering instant well-presented accurate product
information from recent media productions.
Businesses ­— Plasement satisfies the needs of the brands,
agencies and production houses to understand the direct
correlation between the consumer response to branded
product’s appearances in media productions by providing
statistical information back to the brands, agencies and
production houses.

3. Plasement Overview Copyright © 2014 3
The Current Product Placement Process
BRANDS
PRODUCTIONS
CONSUMER
ENGAGEMENT
MORE
INFORMATION??
FORUMS
WEB
PAGES
SPECIALIST
SITES
BLOGS
The Current Product Placement Process:
- Consumer gets inaccurate product information
- Brands receive little/no useful data to support
new campaigns

4. Plasement Overview Copyright © 2014 4
The Current Product Placement Process
BRANDS
PRODUCTIONSPLASEMENT
CONSUMER
ENGAGEMENT
MORE
INFORMATION
The Product Placement Process with Plasement:
- Consumer gets accurate and relevant information
- Brands receive relevant feedback against campaign

5. CONSUMERS
Plasement Overview Copyright © 2014 5
The Current Product Placement Process
BRANDS
AGENCIES
AGENCIES
Product + Prop Info
STUDIOS
PLASEMENT
Plasement Process in Detail:
stat
s
stats
statsaccurate
data

6. Plasement Overview Copyright © 2014 6
How It Works
Our Search Tool
The way in which users browse the Plasement database is simple.
No matter how vague or detailed the query, information entered
into our search tool will bring up relevant product results.
Your Results
From the results page, users can: share products, refine their
search, locate an item*, or continue browsing through connected
categories.
* Plasement can link each prop or product to an external website,
allowing users to locate and perhaps purchase items online.

7. Plasement Overview Copyright © 2014 7
WIDTH FITS MOBILE DEVICES
SELECT CATEGORY
i.e Music Video
TYPE OF PRODUCT
i.e Watch
DATE OF RELEASE
Month / Year
HIT SEARCH!
Search Tool:

8. Plasement Overview Copyright © 2014 8
CALL TO ACTIONS
Get it!
Share it
Search
Copyright Info
PRODUCT DETAILS
Product images
& related links
– SEARCH RESULTS –
Results Page:

9. click here to view the website
Copyright © 2014