Jinn is a supernatural thriller that it was released in major theaters across the United States and internationally. The film was released on April 4, 2014. I was brought to this project to help strategize and implement the digital campaigns.

1. Jinn THE movie
MOVIE RELEASE promotion

2. Jinn THE movie
MOVIE RELEASE
Jinn is a supernatural thriller that was in major
theaters across the United States and worlwide.
The film was released on April 4, 2014.
In the Beginning, Three were Created...
Man made of Clay.
Angels made of Light.
And a Third...made of Fire.
From the beginning, stories of angels and men have captured our imaginations and
have been etched into our history crossing all boundaries of culture, religion, and
time. These two races have dominated the landscape of modern mythology for
countless centuries, almost washing away the evidence that a third ever existed.
This third race, born of smokeless fire, was called the jinn. Similar to humans in
many ways, the jinn lived invisibly among us and only under dire or unusual
circumstances were our paths ever meant to cross.
As humans became the dominant force on Earth, contact between man and jinn
steadily decreased.
Modern man has all but forgotten the jinn.
Shawn, an automotive designer, enjoys an idyllic life with his new wife Jasmine
until it is interrupted by a cryptic message. The message warns of imminent danger
and a curse that has afflicted his family for generations. Having lost his parents as a
child, Shawn doesn't believe this unsettling revelation of his past....until strange
things start to happen. Unable to explain the threats and fearing for his life, Shawn
turns to Gabriel and Father Westhoff, a mysterious duo claiming to have answers.
With their help, and the aid of Ali, a shackled mental patient, Shawn discovers that
there is far more to this world than he ever imagined. These revelations set Shawn
on a collision course with the unknown, and he alone must find the strength
protect his family and confront the ancient evil that is hunting them.
Synopsis
PLOT SUMMARY

3. The concept of Jinn is popular in east Asia and the middle east. In Islamic theology
jinn are said to be creatures with free will, made from smokeless fire by Allah as
humans were made of clay, among other things.
The movie explores the concept of Jinn and how it relates in modern times.
The film blends jinn theology and suspense to create a unique and entertaining
supernatural thriller. After conducting extensive marketing research we had
determined multiple targets for the movie. The main targets include: East Asia
region decent, Arabic decent and horror film lovers.
My tasks included:
• Building digital campaigns to generate awareness of the concept of Jinn.
• Working with the social media, creative and development teams to generate and
implement all assets needed for social media, websites, and sweepstakes.
• Helping manage street teams and purchasing digital media.
• Finding and building relationships with advocates
• Creating specification documents and UX for website
• Implemente functionality to website to collect payments and manage entries for
the movie premiere
Jinn THE movie
movie release 4.4.14

4. movie premiere
detroit institute of arts
June 1st, 2014

5. panderanin@gmail.com