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2. • WHAT WE DO
OMN’s experienced Millennial anchors produce 60-second "live" video segments that
resonate with their peers, delivered via our global distribution partners. OMN has twice
the views of most of our competition with the ability to deliver millions of targeted ad
message views to A18-34
• BORN OUT OF MTV
OMN is the brainchild of Doug Greenlaw, a successful digital media CEO with national
programming, marketing and advertising expertise aimed at younger demographics.
Doug's experience includes President Sales & Promotional Marketing MTV Networks;
CEO of Switchboard.com; President of Multimedia, Inc.; President of Channel One; CEO
& Founder of OMN.
• CONTENT MANAGEMENT
OMN's millennial staff, including its executive producers, on and off-site anchors, and
contributing news/information correspondents are skilled in: reporting, writing, editing,
blogging and on-line hosting. Their experience derives from a variety of major market
television, cable news and programming outlets such as MTV, YouTube, Fox, Current TV,
and others.
What is One Minute News?
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3. • CREATED BY MILLENNIALS FOR MILLENNIALS
OMN was designed and created by Millennials for Millennials….as a 24/7 video-centric
short form news/information brand alternative to typical TV news
• BRANDED AS A CONTENT PARTNER, VIDEO NEWS & INFORMATION CHANNEL
OMN is also branded as a YouTube Partner, Video News Channel, and carried
additionally by global distribution networks and content distribution partners
• FAST-PACED, INFORMATIVE, FUN, ENTERTAINING, INFORMATIONAL
OMN’s Content features fast-paced, informative, fun, entertaining information, and
news content relevant and unique to A18-34 covering the hottest stories in…..Trending
News, Entertainment, Culture, Sports, Social Trends, Politics, Technology, Lifestyle, and
Commentary….
• OUR TALENT IS THE BEST AND THE BRIGHTEST
OMN’s TALENTED AND EXPERIENCED young anchor journalists represent the BEST and
the BRIGHTEST……..all making One Minute News a primary “go to” source for news and
information content of interest to their own generation
• LIVE FAST PACED FORMAT
OMN’S NEWS AND INFORMATION CONTENT…. delivered live in a fast paced format.
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OMN News/Information Video Content

4. • Millennial Content
• Millennial Audience Delivery
• Verticals
• Branded Content
• Sponsorships
• Social Media
• Engagement
• Video Production Studios
• Major Entertainment Event Coverage
• Awards Shows Coverage
• Major Sporting Events Coverage
• Millennial Events Coverage
The Millennial News/Entertainment Channel
Video Pre-Roll Advertising Opportunities
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5. Content Development
OMN will develop unique content in partnership with brands and agencies
including:
• New Products
• Content associated with the Brand
• Content associated with Brand Values
• Environment / Green
• Health / Fitness
• Social Values
• Psychographics of Brand User
• Public Relations
• Verticals (Trending News, Technology, Entertainment, Lifestyle,
Sports)
Content must fit the OMN format and be of interest to A18-34
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7. • A18-34, Born 1977 - 2000
• Millennials, Gen Y, Gen Next, Digital Natives, Echo Boomers
• Largest Generation, Most Diverse, Best Educated
• 80 Million strong
• 25% of the current US Population
• Annual Spending $200 Billion
• Influence $500 Billion in Spending
• Tech Savvy
• 90%+ Use the Internet
• 95% Text on a regular basis
• 70% Use Mobile
• 62% utilize web for news
• 75% have Social Network Profiles
• Priority of being a good parent
• Importance of having a successful marriage
• Helping Others In Need
The Influential Millennials
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8. 0% 25% 50% 75% 100%
1300%
1200%
900%
3100%
3000%
3100%
3200%
3000%
3400%
2200%
2600%
2500%
18-29 30-49 50-64 65+
Source(s): Pew Research
Audience Profile of News Competition
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9. One Minute News - Tailored Involvement
• Advertising Products
• Branding Opportunities
• Sponsorships
• Custom Content
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10. AD PRODUCTS DESCRIPTION CREATIVE
OMN Run of Content Run of Content or Vertical Video Pre-Roll
OMN Sponsorships Run of Content or Vertical Video Pre-Roll, Logos,
Sponsor ID, Video Intro
Event News Super Bowl, Winter
Olympics, Academy
Awards, Golden Globe
Awards, NCAA Basketball
Tournament, NCAA Final
Four, Masters Golf
Tournament , Additional
TBA
Video Pre-Roll
Event News Sponsorships “ Video Pre-Roll, Logos,
Sponsor ID, Video Intro
Branded Content Advertising, Social Media,
Distribution, Viral, New
Products, Brand News
Video Pre-Roll, Stand Alone
Custom Content Produced at OMN Studios Video Pre-Roll, Stand Alone,
Product Placement, etc.
OMN Ad Products
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11. OMN Event & ROC Test Sponsorship
Video Pre-Roll Packages
EVENT E-3 RUN OF CONTENT
VIDEO PRE-ROLL
DATES 6/10 – 6/12/14 Monthly
VIDEO PRE-ROLL
SPONSORSHIP
$25,000
1,000,000 Imp
$25 CPM
$25,000
1,087,000 Imp
$23 CPM
PARTICIPATING
SPONSORSHIP
$50,000
2,273,000 Imp
$22 CPM
-----
CATEGORY
EXCLUSIVE
SPONSORSHIP
$200,000
10,000,000 Imp
$20 CPM
-----
VIDEO PRE-ROLL $25,000
1,042,000
$24 CPM
$25,000
1,136,000
$22 CPM
Pricing subject to availability, and additional advertising purchase conditions
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12. Video Pre-Roll Sponsorships
• Event News Coverage
 Golden Globe Awards
 Super Bowl
 Annual Academy Awards
 2014 NCAA Basketball Tournament (3/16-3/30/14)
 2014 NCAA Final Four (4/5 & 4/7/14)
 2014 78th Masters Golf Tournament (4/10 – 4/14)
 SXSW - Film Fest.– Austin Conv. Ctr. ( 3/7 – 3/15 14)
 E-3- Electronics Ent. Expo – LA Conv. Ctr. (6/10 – 6/12/14)
 Additional Q2, Q3 & Q4 OMN Events TBD
• Verticals
- Trending News, Technology, Entertainment, Lifestyle, Sports
• OMN Run of Content
• Custom Content
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13. Sponsorship Branding
OMN Sponsorship Branding can include:
• Video Pre-Roll
• Logos
• Sponsor ID
• Video Intro
• In-Video Placements
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14. OMN - In The News
OMN Ranked #3 in Emerging News and Politics Channels on YouTube
1/12/14
OMN Correspondent Keri Lumm appears as Millennial Expert Panelist on
CNN’s Dr. Drew program.
1/14/14 9:00PM
OMN surpasses 2 Million monthly video views on YouTube
11/30/13
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15. Audience Guarantees / Compliance
• OMN can guarantee audience delivery with:
- OCR (Nielsen) or
- VCE (Comscore)
• OMN is Compliant with
- VAST and
- VPAID
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16. OMN guarantees its reach capability of millions of Millennial focused 18-34 and
18-49 demographic monthly views. As an OMN ad partner, OMN can target your
audience (including geo-targeting as needed) across our premium network of
publisher distribution partners. Millennials view your campaign because the OMN
anchors engage with your brand, and produce video content that is authentic,
charismatic and relevant.
Distribution Partners
Over 40 Million Unique Millennial Viewers
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17. Why OneMinuteNews?
• A Unique News Channel reaching the millennial generation
• Content that is impactful and meaningful to A18-34
• Brand association and awareness
• Engagement
• Customer Acquisition
• Branded Content
• New Product Introduction
• Product News
• Major Targeted Event Association
• Viral Marketing
• Social Media
• Vertical Interest Targeting
• Public Relations
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Check out the One Minute News
videos below.
For more information contact:
DougGreenlaw@oneminutenews.com