The third webinar in CVSuite's Data-driven Arts Advocacy series, Navigating the Political Landscape features Arts for LA's Sofia Klatzker, facilitating a conversation with California State Senator Ben Allen.
Navigating the Political Landscape/ CVSuite Webinar #3 in series Data-driven Advocacy 2017
1. CVSUITE 1
PART 3
NAVIGATING THE
POLITICAL
LANDSCAPE
STRATEGIES FOR MEASURING AND COMMUNICATING IMPACT
DATA-DRIVEN ARTS ADVOCACY
3 PART WEBINAR SERIES
2. CVSUITE 2
VISIONARY
Spearheaded
Development of
Over 10 Technologies
for the Arts
LEADER
Over 30 Years of
Experience As a
Leader in the Arts
MEET
ANTHONY RADICH
W E S T A F ‘ S E X E C U T I V E D I R E C T O R
3. CVSUITE 3
WEBINAR 1
May 9th, 2017
Establish Impact
with Data
WEBINAR 2
May 25th, 2017
Principles of
Persuasive
Argumentation
WEBINAR 3
June 22nd, 2017
How to Navigate
the Political
Landscape
DATA-DRIVEN ARTS ADVOCACY
WEBINAR SERIES
STRATEGIES FOR MEASURING AND COMMUNICATING IMPACT
5. CVSUITE 5
ONLINE PLATFORM FOR
LABOR MARKET DATA
- Creative Industry Earnings
- Creative Occupation Jobs
- Data available by National level to
ZIPCodes
- Creative Data by Race and
Ethnicity
WESTAF’S CREATIVE
VITALITY SUITE
6. CVSUITE 6
DATA ABOUT NONPROFIT ARTS ACTIVITIES AND
HOW THEY IMPACT THE ECONOMY
- Collected data from 182 participating organizations
- Imputed using modeling to represent the entire country
AMERICANS FOR THE ARTS -
ARTS AND ECONOMIC
PROSPERITY STUDY
7. CVSUITE 7
NATIONAL ENDOWMENT FOR
THE ARTS - BUREAU OF
ECONOMIC ANALYSIS
Satellite AccountsCore Economic Accounts
• Arts & Culture
• Travel and Tourism
• Healthcare
• Transportation
• Innovation
• National
• International
• Regional
• Industry
ARTS AND CULTURAL PRODUCTION
SATELLITE ACCOUNT(ACPSA)
- Same surveys that support other BEA information
- For profit and nonprofit creative industries
9. CVSUITE 9
Representing
the 26th
Senate District
in California
Chair of the Senate
Education
Committee and
the legislature's
Joint Committee
on the Arts
MEET SENATOR
BEN ALLEN
C A L I F O R N I A S T A T E S E N A T O R
10. CVSUITE 10
AREAS OF STUDY:
● The economic impact of the Arts in California
● The budget and programs of the California Arts Council.
● Goals appropriate to the future of the arts and cultural
life of California
● Arts legislation in this state
● The status of arts education in California
F O R M E D I N 1 9 8 4
CALIFORNIA
JOINT COMMITTEE
ON THE ARTS
18. CVSUITE 18
ENTERTAINMENT
171,500
PUBLISHING & PRINTING
154,200
FASHION
119,800
2017 OTIS REPORT ON CREATIVE
ECONOMY OF CALIFORNIA
$406.5B CREATIVE
ECONOMY OUTPUT
1.6M JOBS EARNED
$136B IN WAGES
$16.7B TAXES
GENERATED
Creative Economy Output
(Direct, Indirect and Induced)
Creative Economy Jobs (Direct,
Indirect and Induced) and Total
Labor Income
Property taxes, state and local
personal income taxes directly
and indirectly generated by the
creative industries in CA.
747.6K TOTAL DIRECT JOBS
22. CVSUITE 22
The United States ranks at the
bottom of list among
developed countries for arts
and culture spending.
C R E A T I V I T Y G L O B A L L Y
24. CVSUITE 24
KNOW YOUR
AUDIENCE
Learn about your legislator, bring
advocates from their district
KNOW YOUR
MESSAGE
Have a goal in mind, understand
what compromises would work
KNOW YOUR
ORGANIZATION
Know your contribution and the
impact you are making
26. CVSUITE 26
BUILD
RAPPORT
Keep issues on
the radar - Visit
the capitol & DC
DIFFERENCES
IN DATA
-Advocacy vs research?
-Be accurate
-Build trust
COMMUNICATIO
N AND SOCIAL
MEDIA
TRUSTWORTHY
SOURCES
University
Research and
Independent
Sources
PRESENTATION
& VISUALS
Visuals, and
written help.
Think about
context - who
is the audience
BEST PRACTICES
IN USING
TECH & DATA
STORIES
Direct stories
from a
community
member
-Essential
-Organize supporters
-Contact Staff
-Visit in person
SOCIAL
MEDIA
DATA
28. CVSUITE 28
SUMMARY OF KEY STEPS
KNOW YOUR
MESSAGE
KNOW YOUR
ORGANIZATION'S
CONTRIBUTIONS
USE SOCIAL MEDIA
INVITE ELECTED
OFFICIALS
USE
DATA
WEBINAR 3
POLITICAL LANDSCAPE
SHOW UP AT THE
CAPITOL