Mobile apps & social media 1


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Mobile apps and social media for small to medium business.

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Mobile apps & social media 1

  2. 2. MOBILE INDUSTRYThe growth of the mobile industry is incredibleIn just over 3 years, over 20 billion apps have been downloaded between iPhone and Android devices. iPhone sales in millions
  3. 3. GROWING NUMBERSOver 500,000,000 Android phones have been activatedOver 300,000,000 iPhones have been activatedAndroid owns 47% of the U.S. smartphone marketiPhone owns 29% of the U.S. smartphone market
  4. 4. WHY MOBILE?FACT: Customers are using mobile to find your competition.Source: Google "Understanding Smartphone Users," 2011
  5. 5. WHY MOBILE?FACT: Not having a mobile experience can lose you business.Source: Compuware, "What Users Want from Mobile," 2011
  6. 6. WHY MOBILE APPS?FACT: Your customers prefer apps over mobile websites.Sources: comScore, Alexa, Flurry Analytics, 2012
  7. 7. BUT I WANT A MOBILE WEBSITE?• We offer both a mobile app and a mobile website.• Appear in the iTunes App Store, Android Marketplace, and mobilize your existing website.• Complete mobile marketing solution.
  8. 8. WHY OUR COMPANY?We make mobilizing your business simple & pain freeWe help bring in new business and increase repeat customersWe handle everything from start to finishWe’re mobile expertsWe’re extremely affordableWe’re fast & easy to use
  9. 9. INFORMATIONApp can display Information on services Restaurants menu (text or PDF) All locations visible in Maps One click calling Events and more…
  10. 10. LINKS TO SOCIAL NETWORKSCustomers can link to your social media pages.Increase Facebook fans.Increase Twitter followers.Approximately 40% of social media users access their accounts through mobile devices.
  11. 11. LOYALTY COUPONSGPS coupons When at your location, customers can „check in‟ and receive bonuses.QR code coupons Used to replace stamp cards. Increase customer loyalty! 28% of customers reported that they are “Extremely Likely” to increase their visits to a business if they have a loyalty reward card for them. (Total Research Corp & Custom Marketing Corp’s Loyalty Monitor Study)
  12. 12. LIVE UPDATINGTake full control over your apps content!App can update Display special events Specials of the week/day Loyalty coupons Image gallery Everything inside the app!
  13. 13. PUSH NOTIFICATIONSUpdate your customers instantly Special offers, updates, happy hours.Push notifications break the barrier between you and your customers.  Included completely FREE.  Compare to SMS texting plans on average cost ~$200/month
  15. 15. Why Social Media? With over 800 million active users on Facebook and 200 million on Twitter, it’s obvious that social media has the spotlight, and folks – it’s not stepping out any time soon. Social media now makes up the bulk of all time spent on the internet. It’s where people find their news and entertainment. It’s where consumers go to find products, services, and brands. It’s where customers share their experiences. It’s where the world converges and the people connect. In short, social media offers a direct, streamlined path right to your target audience, and it’s an opportunity you can’t afford to miss. The Bottom Line Social media: It’s simple, accessible, affordable, scalable, and effective – everything a business could possibly want in a marketing solution.
  16. 16. How We Use Social Media Marketing to Help You Accomplish Your Objectives1. We build a community. Based on your Social Media Marketing strategy, we develop your Social Media presence in a way that builds a community around your brand. This step in the process typically includes the following action items: a. Establish a Facebook company page – If your company does not currently have a Facebook page, we will establish one for you. With over 800 million people on Facebook, you can be assured that your potential customers are using this medium regularly. And just as importantly, you can be pretty sure your competition is there too. We will build and engage your Facebook community on a continual basis. b. Establish a Twitter account – If your company does not have a Twitter account, we will create this account as well. We know that today Twitter is a necessary component of any comprehensive Social Media strategy. We use this feed to post updates about your company and industry, notices of new blog posts, and to engage with your audience. Engagement is enhanced by the use of scanning tools which allow us to find and participate in Twitter conversations relevant to your industry. We also post related industry content to this stream to establish your Twitter feed as a useful resource to your audience.
  17. 17. a. Create custom social media graphics – In order to maximize your brand impact, it is imperative that you communicate your brand consistently across all channels. Your website, Facebook page, YouTube channel page, and Twitter page all need to communicate your brand message effectively. So, we customize your Twitter background and create custom landing tabs and sidebar banners for your Facebook page. This strengthens your brand message and displays a consistent, professional presence to your community. The more someone feels they know you and your business, the more likely they are to visit your website, walk through your door, make a purchase, or recommend you to friends. A consistent, custom brand message across all Social Media channels helps accomplish that level of connection.
  18. 18. Social Media Marketing is an ongoing process. You’re never ‘done’ Like any good marketing strategy, Social Media Marketing is a continuous process thatEngagement is key is never complete. We will set goals for your Social Media activities, and we‟ll review andInteraction takes it to update those goals regularly and as yourthe next level needs dictate. As you begin to realize results,Social Media your goals will be adjusted so that your Socialgenerates results Media efforts are never stagnant - the kiss of death for Social Media Marketing. We areSocial Media is proud to consider all of our client relationshipsabout building long-term “partnerships” and look forward torelationships working together with you in mutual prosperity.
  19. 19. PRICINGCustom Facebook pages $199Custom Twitter page $199Custom YouTube channel $199Social Media Monthly Plans :Starter plan $199Basic plan $299Professional plan $399PLUS MUCH MOREProfessional app design & set up fee: $1000Monthly hosting fee: $50/month 24/7 Online Reputation MonitoringUNLIMTED Push Notifications Daily UpdatesUNLIMITED App Downloads Daily Content Sharing
  20. 20. HOW TO GET STARTEDContact Us Anytime ByCall: 416.832.9646Email Us at: NG@NextGenMobile.caVisit our website at: