Fiftyfive5 has evolved out of a desire to see investment in research and insights deliver growth. Fiftyfive5 is a research business leveraging proven processes and expertise to inspire action and create value. We focus on overcoming the three main barriers to research effectiveness: 1. Define the real question 2. Deliver genuine insight to answer that question 3. Provide clear growth paths

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Overview
Fiftyfive5 has continued on its extraordinary growth path. We moved in
to our fabulous new architect designed offices in June 2013, which has not
only provided us with a wonderful work space but also a bespoke training
space - and with a large balcony, with city views, a great socialising space
too!

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Work
Currently 95% of projects are non-competitive and over the past
year 98% of all proposals have converted into projects
We have continued to work closely with our clients on interesting,
strategic and challenging projects. This year we have seen some
of our NPD successfully go to market. We have helped clients
reposition their brands, crisis manage brands, enter new markets
and develop new offers
In the past 12 months we have worked with 61 clients,
across 28 different countries. Nearly one-third of our work is now
international
Team
With the growth of our business and client base our team has
also grown to 40 and, as importantly to us, our people have
grown professionally with eight promotions over the past 12
months
And of course, as we continue to grow we continue to look for
more amazing people to join our team

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News
Training
In the past year we formalised our professional
development, review and training plans and have since
conducted over 17 training sessions, including a two day
offsite session in the Gold Coast
 Brand Positioning
 Qual School
 Survey Engagement and Gamification
 Getting the Most Out of Excel and PowerPoint
 Client Consulting
 Insights
 Offsite – Advanced Qual and Quant, Problem Solving
 Qualitative Approaches
 Cultural Insights
 Archetypes
 Q Intermediate
 Media Agency Motives
 The Number One
 Comms Testing
 Data quality and Analysis