Getting the point accross
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Getting the point across is a presentation with tips on how to keep peoples attention focused when your presenting.
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Getting the point accross
- 1. © 2015 Cambridge Technology Partners, Proprietary & Confidential1 POINTa c r o s s g e t t i n g t h e 30 April 2015 maarten.boonen@ctp.com mirwais.zekrya@ctp.com MAGNET
- 2. © 2015 Cambridge Technology Partners, Proprietary & Confidential2 Getting a message across without people losing attention The purpose of storytelling Using PowerPoint to guide your message Our journey today
- 3. © 2015 Cambridge Technology Partners, Proprietary & Confidential3 Questions? Just ask the expert
- 4. © 2015 Cambridge Technology Partners, Proprietary & Confidential4 Getting a message across without people losing attention
- 5. © 2015 Cambridge Technology Partners, Proprietary & Confidential5 A limited amount of time is more then you need As long as your message is crystal clear
- 6. © 2015 Cambridge Technology Partners, Proprietary & Confidential6 Punchline Stickiness Remember
- 7. © 2015 Cambridge Technology Partners, Proprietary & Confidential7 You never get a second chance to make a first impression Setting the stage You never get a second chance to make a first Impression !!
- 8. © 2015 Cambridge Technology Partners, Proprietary & Confidential8 It needs to be unique It needs to capture the moment It needs to connect to the audience What makes a good killer introduction slide? It needs to be intriguing
- 9. © 2015 Cambridge Technology Partners, Proprietary & Confidential9 You never get a second chance to make a first impression Nice attempts Corporate Templates kill creativity, provide guidelines and minimize rules
- 10. © 2015 Cambridge Technology Partners, Proprietary & Confidential10 Passage to structure maarten.boonen@ctp.com 20 February 2015
- 11. © 2015 Cambridge Technology Partners, Proprietary & Confidential11 Onboarding the cloud
- 12. © 2015 Cambridge Technology Partners, Proprietary & Confidential13 Record Management How can we use it effectively and to our advantage? 10 December 2014, maarten.boonen@ctp.com
- 13. © 2015 Cambridge Technology Partners, Proprietary & Confidential14 Plain vanilla Use simple words Speak with passion Keep It Simple Stupid
- 14. © 2015 Cambridge Technology Partners, Proprietary & Confidential15 Key takeaways Stickiness Remember Simple
- 15. © 2015 Cambridge Technology Partners, Proprietary & Confidential16 The purpose of storytelling
- 16. © 2015 Cambridge Technology Partners, Proprietary & Confidential17 Why story telling, you might think?
- 17. © 2015 Cambridge Technology Partners, Proprietary & Confidential18 This is why! Because the brain is more engaged Stories are more memorable Stories inspire people to take action Stories trigger emotional responses Emotions and not logic drive most peoples decisions
- 18. © 2015 Cambridge Technology Partners, Proprietary & Confidential19 Where do we go from here?
- 19. © 2015 Cambridge Technology Partners, Proprietary & Confidential20 We take our audience on a journey
- 20. © 2015 Cambridge Technology Partners, Proprietary & Confidential21 Nice one but what does it actually mean? Confronting the question? You just witnessed an example
- 21. © 2015 Cambridge Technology Partners, Proprietary & Confidential22 Empathizing and setting the stage Summarize the issue Give examples people can relate to Show you understand and care Make it concrete and recognizable Lead to excitement!
- 22. © 2015 Cambridge Technology Partners, Proprietary & Confidential23 Now that you made a connection and showed that you Listened, instead of heard
- 23. © 2015 Cambridge Technology Partners, Proprietary & Confidential24 What do you do?
- 24. © 2015 Cambridge Technology Partners, Proprietary & Confidential25 Bring in the villain! Throw some oil on the fire and hit the sore spot
- 25. © 2015 Cambridge Technology Partners, Proprietary & Confidential26 Salvation is here, give me a hero
- 26. © 2015 Cambridge Technology Partners, Proprietary & Confidential27 Now they are excited and you tell them the approach of your solution Your solution is your stickiness!
- 27. © 2015 Cambridge Technology Partners, Proprietary & Confidential32 Key takeaways Empathize Villain Hero
- 28. © 2015 Cambridge Technology Partners, Proprietary & Confidential33 Using PowerPoint to guide your message
- 29. © 2015 Cambridge Technology Partners, Proprietary & Confidential34 Different types of presentations To inform To persuade To build goodwill Convince Change mind and attitude Motivation Reporting / Kick-off Explaining / Training Reference Honor and Praise Introduction Build a connection Multipurpose presentations
- 30. © 2015 Cambridge Technology Partners, Proprietary & Confidential35 Remember, the purpose of your message needs to be sticky and crystal clear
- 31. © 2015 Cambridge Technology Partners, Proprietary & Confidential36 Creating your Message Brainstorm Create awesomeness in 5 simple steps Filtering your Message Storyline Targeting your Audience Secondary filtering Defining your Stickiness Key element Design your slide deck Message vehicle
- 32. © 2015 Cambridge Technology Partners, Proprietary & Confidential37 Creating your message Filtering your message
- 33. © 2015 Cambridge Technology Partners, Proprietary & Confidential38 Targeting your audience Defining your stickiness Design your slide deck
- 34. © 2015 Cambridge Technology Partners, Proprietary & Confidential39 One message per slide
- 35. © 2015 Cambridge Technology Partners, Proprietary & Confidential40 MDM motivators June 8, 2015 IMPROVE BUSINESS PROCESSES ATTRACT & RETAIN CUSTOMERS INCREASE ORG. AGILITY CUT COSTS IMPROVE COMPLIANCE IMPROVE RISK MANAGEMENT 2. Data, data definition and data usage are different from a system to an other. Reconciliation, business intelligences efforts and costs are increasing. 3. Risk of wrong or out of date info about the customer due to data distribution and management in different systems 4. Unpredictable impact of data modification because of lack of knowledge about the data life cycle 1. Lack of information about how the master data being manipulated by business processes complexity the realization of transverse business processes 5. Information created manually into different systems lead to sever inconsistency between systems and decision support tools. 6. Lack of information about the data classification increases the risk that en employee can access to an unauthorized information Gartner Survey 2011 ENHANCE DECISION MAKING IMPROVE CUSTOMER RELATIONS CREATE COMPETITIVE ADVANTAGE CREATE EFFICIENCY IMPROVE SUPPLIERS / PARTNERS RELATIONS DRIVE INNOVATION
- 36. © 2015 Cambridge Technology Partners, Proprietary & Confidential41 Customer places an order but the goods are delivered to a wrong address filing a complaint. The company pays a penalty because of the late delivery. On top of this the company is fined because of bad tax declarations and cannot consolidate the purchase order with the invoice blocking business decisions because of lack of consolidated numbers. IMAGINE THIS……. June 8, 2015 Here are only a few examples of the many problems and consequences which may happen when corporate data are not managed correctly.
- 37. © 2015 Cambridge Technology Partners, Proprietary & Confidential42 IMAGINE THIS……. June 8, 2015 Customer places an order but the goods are delivered to a wrong address filing a complaint. The company pays a penalty because of the late delivery. On top of this the company is fined because of bad tax declarations and cannot consolidate the purchase order with the invoice blocking business decisions because of lack of consolidated numbers. Here are only a few examples of the many problems and consequences which may happen when corporate data are not managed correctly.
- 38. © 2015 Cambridge Technology Partners, Proprietary & Confidential43 It’s the amount of objects on a slide that make us loose track
- 39. © 2015 Cambridge Technology Partners, Proprietary & Confidential44 Limited brain capacity So what do you need to do Sentences + Speaking = 0 recollection Keywords, Images and Simple graphs
- 40. © 2015 Cambridge Technology Partners, Proprietary & Confidential45 MDM is not a technology MDM is a business responsibility May 3, 2012 Master data management by Gartner: Is a technology-enabled discipline in which business and IT work together to ensure the uniformity, accuracy, stewardship, semantic consistency and accountability of the enterprise’s official shared master data assets. Master data is the consistent and uniform set of identifiers and extended attributes that describes the core entities of the enterprise including customers, prospects, citizens, suppliers, sites, hierarchies and chart of accounts. “Master Data Management is a business capability that enables the organization to leverage its master data to improve business processes and decisions”.
- 41. © 2015 Cambridge Technology Partners, Proprietary & Confidential46 Less stuff is better to focus
- 42. © 2015 Cambridge Technology Partners, Proprietary & Confidential47 Bullets truly kill
- 43. © 2015 Cambridge Technology Partners, Proprietary & Confidential48 BORING! Zzzzz
- 44. © 2015 Cambridge Technology Partners, Proprietary & Confidential49 What to do? See, don’t count Group elements, focus on a group Less on the screen more to remember Layout your bullets in a nonconventional fashion
- 45. © 2015 Cambridge Technology Partners, Proprietary & Confidential50 Resources and Investments SharePoint Consultant/BA SharePoint (Semi) Developer Analytics Gathering Tool SharePoint Consultant/BA SharePoint (Semi) Developer Auto Tagging Tool SharePoint Consultant/BA Sprint 1 Re-use and Engage Sprint 2 Enhance and Improve Sprint 3 Analyze and Extend
- 46. © 2015 Cambridge Technology Partners, Proprietary & Confidential51 Useful Azure Services
- 47. © 2015 Cambridge Technology Partners, Proprietary & Confidential52 Your complete office in the cloud and how it can help you Breaking boundaries Moving borders Closer together with one vision Smarter collaboration Smarter communicating Boost productivity Automate burdens Complete overviewsOn the same page Smarter communicatingKnowledge sharing Unity InvolvementWorkspace X Collaborate with external partners
- 48. © 2015 Cambridge Technology Partners, Proprietary & Confidential53 Drivers Technical Business Financial Improve Productivity Find data instead of searching for it Break down boundaries In control of there own environment Flexibility Improve Collaboration Reducing Cost Limit investments Scalable Mitigating Risk 99.9 % uptime Security Storage Centralized Management Control Delegation Pay for usage Accessibility, Anytime Mobile, Connect from anywhere Customer- Centric Reduce Complexity Performance Quicker implementing features Integration with other systems Intuitive low learning curve
- 49. © 2015 Cambridge Technology Partners, Proprietary & Confidential55 Focus of the brain The little kitten effect Moving objects Signal colors Contrast rich objects like images Big, massive objects
- 50. © 2015 Cambridge Technology Partners, Proprietary & Confidential56 Moving objects BLOB Off-loading Moving objects
- 51. © 2015 Cambridge Technology Partners, Proprietary & Confidential57 What are signal colors?
- 52. © 2015 Cambridge Technology Partners, Proprietary & Confidential58 We’re attracted to them
- 53. © 2015 Cambridge Technology Partners, Proprietary & Confidential59 Messing with the brain
- 54. © 2015 Cambridge Technology Partners, Proprietary & Confidential61 How to use signal colors Complementary colored lights Additive mixing of colored light primaries
- 55. © 2015 Cambridge Technology Partners, Proprietary & Confidential62 How to use signal colors
- 56. © 2015 Cambridge Technology Partners, Proprietary & Confidential63 Contrast rich objects like images keep you focused!
- 57. © 2015 Cambridge Technology Partners, Proprietary & Confidential64 Big, massive objects
- 58. © 2015 Cambridge Technology Partners, Proprietary & Confidential65 Best tool for the job Lorem Ipsum Lorem Ipsum Lorem Ipsum Lorem Ipsum
- 59. © 2015 Cambridge Technology Partners, Proprietary & Confidential66 Best tool for the job Lorem Ipsum Lorem Ipsum Lorem IpsumLorem Ipsum
- 60. © 2015 Cambridge Technology Partners, Proprietary & Confidential67 Key takeaways One message Per slide Limited brain capacity Focus off the brain
- 61. © 2015 Cambridge Technology Partners, Proprietary & Confidential68 Final Key takeaways “All good things come to an end but it doesn’t mean you have to forget what you have seen”
- 62. © 2015 Cambridge Technology Partners, Proprietary & Confidential69 Getting a message across without people losing attention Stickiness Remember Simple The purpose of storytelling Empathize Villain Hero Using PowerPoint to guide your message One message Per slide Limited brain capacity Focus off the brain
- 63. © 2015 Cambridge Technology Partners, Proprietary & Confidential70 The purpose of storytelling Using PowerPoint to guide your message One message per slide Limited brain capacity Focus off the brain Getting a message across without people losing attention Stickiness Remember Simple Empathize Villain Hero
- 64. © 2015 Cambridge Technology Partners, Proprietary & Confidential71 Thanks for your attention
- 65. © 2015 Cambridge Technology Partners, Proprietary & Confidential72 Death by PowerPoint https://www.youtube.com/watch?v=Iwpi1Lm6dFo The science of sales http://bit.ly/1DqlJVi Killer presentations https://www.youtube.com/watch?v=mFxITybo59w Download our presentation from here < bit.ly/download link > References Feedback is more than welcome
Editor's Notes
- Welcome to our session, Lets go and have some fun
- SO, WHERE DO WE GO FROM HERE? We talk about making CONNECTIONS and keeping peoples ATTENTION LISTENING, giving EXAMPLES to build a CONNECTION And finally how PowerPoint can SUPPORT your message as a VISUAL AID.
- Point at each other ! He’s the expert.
- Key message you want people to remember
- In the first moment someone enters the room you capture there attention or lost them already.
- What ever you do and your not creative at all. Please do yourself a favour, Don’t use any of the so called free business templates.
- You’re responsible for what you say not for what others understand.
- So what I want you guys to REMEMBER, is that if the message is SIMPLE it STICKS!!!!
- Stories are a vehicle to get your message across. By giving examples of how you did something or what you’ve done it will make people REMEMBER. Tell a little story! Get them ENGAGED, EMOTIONAL will be REMEMBERED
- The question can be a topic of the theme in your presentation. A question which is on everybody's mind but not spoken at loud. By visualizing it big on a screen you throw it out in the open the attention is focused. This is the start of your story.
- If someone confronts you with a question or you want to make a situation clear. You LISTEN carefully and make the connection with your audience. Briefly summarize some of the issues and express you understand the importance.
- Add this point your conversation partner knows you understand him more than ever. They are not alone in it anymore as they found someone who relates to the problem as they do.
- Here you shake them awake, You say you understand them and it’s an awful situation. It’s not going to be a walk in the park, considering that MASIVE AMOUNT OF……….. Use strong words.
- Now the rescue starts
- Presentations come in nearly as many forms as there are life situations. In the business world, there are sales presentations, informational and motivational presentations, first encounters, interviews, briefings, status reports, image-building "dog and pony shows," and, of course, the inevitable training sessions.
- Don’t over complicate your slides
- Clean it up Let it breath Most people read from left to right, loose the numbers if they have no function. Let things stand out that need to stand out.
- Why companies want you to use less slides and stuff them. Spread your message and let it breath. Give your audience some air.
- If you have sentences on your slides and you speak at the same time or even if you give them the opportunity to read. The chance that they remember 1 second after is ZERO!
- Now we know, Less stuff is better to focus. QUESTION Big corporations decided less slides is good, so people start to fill as few slides possible with loads of stuff! Why? WRONG It’s not the amount of slides it’s the messages on those slides!
- Does this make Sense or that make Sense!
- We humans will focus only at four things I got news for all of us and no matter what they say to make us feel better it’s a fact. SIZE MATTERS!!!
- Find the right image to support your message Use Google or Bing and add the word wallpaper in your search. Don’t forget you can crop the image and just use a little peace. Like that great picture with your Ex on it. Just cut it off. Contrast of a colored or dark background with letters stand out in front of your image.
- Why is it that on most templates headers are always BIG and COLORFUL as it’s not the key message?